📰 Adweek

X's lawsuit against the nonprofit organization incited wider debate about the influence that advertisers may be able to exert on right-leaning media.

The $1.3 billion startup named the former Braze and McCann exec to the newly created role

Fandom goes way beyond behavior and more insights for baseball’s top marketer.

Xbox Media Solutions marketing leader Claire Nance on redefining the relationship between brands and the 3.6 billion-strong gaming community.

iSpot's Jamie Warner and Cox Automotive's Trent Thacker on producing effective creative that protects brand equity.

Marketers must evolve as basic audience profiles and content delivery no longer suffices. Active listening and co-creation are steps in the right direction, but

Social media platforms remain at the forefront of the problem

A new partnership offers a model for creative personalization at scale.

As AI reshapes Canva at speed, Zach Kitschke and his team are taking a seat alongside developers at roadmap meetings.

Possessive consumers don't like when their favorite brands make big changes

The creative-to-manager manual they didn’t give you.

Samba reveals which brands captured the most World Cup impressions across English- and Spanish-language viewership.

Framing a personal health product as a performance tool for anyone who has to show up at their best.

After the success of the 2026 World Cup—which brought in more than $15 billion in revenue for FIFA and a record 38.9 million average viewers for the final match

34 WNBA brand partners and licensees will be on hand for All-Star Weekend.

Samsung, Depop, Under Armour, American Eagle, and more are behind the week’s most notable ads.

A 1975 Play-Doh magazine ad pictured a boy named Jeff’s bizarre, lumpy, blue creation—a shape he insisted was “really a dog who grew a long nose,” despite looki

The former FCB exec succeeds longtime CMO Jason Parks

Investing in diverse media is not woke—it's following the money.

From navigating tariffs and supply chain disruptions to making asymmetric bets on innovation.

CEO Mark Zuckerberg unveiled a film on Facebook that kicks off a broader paid and earned campaign around Meta's AI vision.

Under Armour has teamed up with Heated Rivalry star François Arnaud as its new brand ambassador.

The deodorant brand's new look is heavily influenced by how people shop in stores.

Samsung debuts the campaign alongside its foldable Galaxy Z products at Samsung Galaxy Unpacked Live