Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

15,895
lessons
Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
Videos 14,578 Reads 1,317
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Facebook Lead Ads: How To Get More Leads
Digital Marketing & Growth
Facebook Lead Ads: How To Get More Leads
Chase Chappell Advanced 5y ago
Facebook Lead Ads: A Complete Optimization Guide
Digital Marketing & Growth
Facebook Lead Ads: A Complete Optimization Guide
Chase Chappell Advanced 5y ago
Check Your (Core) Vitals. Page Experience To Become A Google Ranking Signal in 2021
Digital Marketing & Growth
Check Your (Core) Vitals. Page Experience To Become A Google Ranking Signal in 2021
Search Engine Journal Advanced 5y ago
How to Increase Close Rates with Prospecting and Qualifying
Digital Marketing & Growth ⚡ AI Lesson
How to Increase Close Rates with Prospecting and Qualifying
HubSpot Marketing Advanced 5y ago
Facebook Ads + Influencers = 279% More Conversions!
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads + Influencers = 279% More Conversions!
Ben Heath Advanced 5y ago
Facebook Ads For Service Businesses - 7 Keys To Success!
Digital Marketing & Growth
Facebook Ads For Service Businesses - 7 Keys To Success!
Ben Heath Advanced 5y ago
How to Enable Your Sales Team with Data & Intelligence
Digital Marketing & Growth
How to Enable Your Sales Team with Data & Intelligence
HubSpot Marketing Advanced 5y ago
October 2020 Results and November 2020 Marketing Strategy - #5 - From $0 to $2K
Digital Marketing & Growth
October 2020 Results and November 2020 Marketing Strategy - #5 - From $0 to $2K
Surfside PPC Advanced 5y ago
Local SEO & Google My Business Optimization with Amanda Jordan
Digital Marketing & Growth
Local SEO & Google My Business Optimization with Amanda Jordan
Search Engine Journal Advanced 5y ago
Get keyword suggestions in Yoast SEO with the Semrush integration | Yoast SEO features
Digital Marketing & Growth
Get keyword suggestions in Yoast SEO with the Semrush integration | Yoast SEO features
Yoast Advanced 5y ago
Facebook Ads: Value Optimization Objective & High Value Audiences
Digital Marketing & Growth
Facebook Ads: Value Optimization Objective & High Value Audiences
Chase Chappell Advanced 5y ago
Facebook Ads Targeting Strategy + Tik Tok, Snapchat, Google Ads & 40% Increase from After Pay
Digital Marketing & Growth
Facebook Ads Targeting Strategy + Tik Tok, Snapchat, Google Ads & 40% Increase from After Pay
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | Creating Advanced Lookalike Audiences Using Data Analysis
Digital Marketing & Growth
Facebook Ads 2021 | Creating Advanced Lookalike Audiences Using Data Analysis
Chase Chappell Advanced 5y ago
Facebook Ads Targeting For Local Businesses: Framework for More Results
Digital Marketing & Growth
Facebook Ads Targeting For Local Businesses: Framework for More Results
Chase Chappell Advanced 5y ago
5 Awesome Facebook Ad Creative Tools I Use
Digital Marketing & Growth
5 Awesome Facebook Ad Creative Tools I Use
Ben Heath Advanced 5y ago
Do This If You Over-Scaled Your Facebook Ad Campaigns & Lost Results
Digital Marketing & Growth
Do This If You Over-Scaled Your Facebook Ad Campaigns & Lost Results
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | Decreasing Cost Per Purchase, Audience Optimization, and Scaling
Digital Marketing & Growth
Facebook Ads 2021 | Decreasing Cost Per Purchase, Audience Optimization, and Scaling
Chase Chappell Advanced 5y ago
Facebook Ad INSPIRATION - How & Where To Find It
Digital Marketing & Growth
Facebook Ad INSPIRATION - How & Where To Find It
Ben Heath Advanced 5y ago
Facebook Ads 2021 | 5.6X ROAS, $4 Cost Per Purchase, and Scaling Strategy
Digital Marketing & Growth
Facebook Ads 2021 | 5.6X ROAS, $4 Cost Per Purchase, and Scaling Strategy
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | How To Go From 2.56X to 6.76X ROAS Using This Facebook Ads Strategy
Digital Marketing & Growth
Facebook Ads 2021 | How To Go From 2.56X to 6.76X ROAS Using This Facebook Ads Strategy
Chase Chappell Advanced 5y ago
Facebook Ads | Q4 Results, CPMs, Costs & Recommendations for 30% Increase in Facebook Ad Results
Digital Marketing & Growth
Facebook Ads | Q4 Results, CPMs, Costs & Recommendations for 30% Increase in Facebook Ad Results
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | 5X ROAS, & Launching New Creatives
Digital Marketing & Growth
Facebook Ads 2021 | 5X ROAS, & Launching New Creatives
Chase Chappell Advanced 5y ago
Facebook Ads Detailed Targeting Expansion: Yes or No?
Digital Marketing & Growth
Facebook Ads Detailed Targeting Expansion: Yes or No?
Ben Heath Advanced 5y ago
How Sales Leadership Should Approach 2021
Digital Marketing & Growth
How Sales Leadership Should Approach 2021
HubSpot Marketing Advanced 5y ago
Do This When Launching New Facebook Ad Creatives If You've Exited The Learning Phase
Digital Marketing & Growth
Do This When Launching New Facebook Ad Creatives If You've Exited The Learning Phase
Chase Chappell Advanced 5y ago
Low Facebook Page Feedback Score and Facebook Ad Strategy for IPhone Cases
Digital Marketing & Growth
Low Facebook Page Feedback Score and Facebook Ad Strategy for IPhone Cases
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | How To Fix A Decrease In ROAS & Improve Ad Creative Performance
Digital Marketing & Growth
Facebook Ads 2021 | How To Fix A Decrease In ROAS & Improve Ad Creative Performance
Chase Chappell Advanced 5y ago
Do This If Your Facebook Ad Account Was Disabled Even After Submitting A Request for Review
Digital Marketing & Growth
Do This If Your Facebook Ad Account Was Disabled Even After Submitting A Request for Review
Chase Chappell Advanced 5y ago
3 Facebook Ad Metrics To FIX If Your Ads Are Failing!
Digital Marketing & Growth
3 Facebook Ad Metrics To FIX If Your Ads Are Failing!
Ben Heath Advanced 5y ago
Facebook Ads 2021 | Do this if you have ZERO purchases from your Facebook ads
Digital Marketing & Growth
Facebook Ads 2021 | Do this if you have ZERO purchases from your Facebook ads
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | Results 220 Purchases at $6 Cost Per Purchase - Selling Out Inventory
Digital Marketing & Growth
Facebook Ads 2021 | Results 220 Purchases at $6 Cost Per Purchase - Selling Out Inventory
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | Combine Ad Sets, Remove Overlap, Create Retargeting Campaign, & Scale Audiences
Digital Marketing & Growth
Facebook Ads 2021 | Combine Ad Sets, Remove Overlap, Create Retargeting Campaign, & Scale Audiences
Chase Chappell Advanced 5y ago
Facebook Ads + ??? = BEST Results!
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads + ??? = BEST Results!
Ben Heath Advanced 5y ago
Facebook Ad 2021 Results | 3X to 15X ROAS While Decreasing Ad Spend From $5,000 to $2,000/Daily
Digital Marketing & Growth
Facebook Ad 2021 Results | 3X to 15X ROAS While Decreasing Ad Spend From $5,000 to $2,000/Daily
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | How To Consolidate Ad Sets & Exit Learning Phase
Digital Marketing & Growth
Facebook Ads 2021 | How To Consolidate Ad Sets & Exit Learning Phase
Chase Chappell Advanced 5y ago
Facebook Ads | Increase Audience Size & How To Structure Facebook Retargeting Campaigns
Digital Marketing & Growth
Facebook Ads | Increase Audience Size & How To Structure Facebook Retargeting Campaigns
Chase Chappell Advanced 5y ago
Facebook Ads | Combine Ad Sets, Remove Duplicate Audiences, Prevent Overlap & Combine Retargeting
Digital Marketing & Growth
Facebook Ads | Combine Ad Sets, Remove Duplicate Audiences, Prevent Overlap & Combine Retargeting
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | How To Setup New Shopify Tracking for the Facebook Pixel To Improve Conversions
Digital Marketing & Growth
Facebook Ads 2021 | How To Setup New Shopify Tracking for the Facebook Pixel To Improve Conversions
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | NEW Shopify Tracking Update* for Facebook Pixel to Improve Match Rate & Results
Digital Marketing & Growth
Facebook Ads 2021 | NEW Shopify Tracking Update* for Facebook Pixel to Improve Match Rate & Results
Chase Chappell Advanced 5y ago
Facebook Ads 2021 | Creating Campaign Structure, Audiences, & Ads for eCommerce Beginners
Digital Marketing & Growth
Facebook Ads 2021 | Creating Campaign Structure, Audiences, & Ads for eCommerce Beginners
Chase Chappell Advanced 5y ago
Should You Use Multiple Facebook Pixels?
Digital Marketing & Growth
Should You Use Multiple Facebook Pixels?
Ben Heath Advanced 5y ago
Google Ads Responsive Display Ads (RDAs) Get Asset Enhancement & Auto Generated Video | From Ep. 134
Digital Marketing & Growth
Google Ads Responsive Display Ads (RDAs) Get Asset Enhancement & Auto Generated Video | From Ep. 134
Search Engine Journal Advanced 5y ago
The 20% Text Rule On Facebook Ad Images Has Gone!
Digital Marketing & Growth ⚡ AI Lesson
The 20% Text Rule On Facebook Ad Images Has Gone!
Ben Heath Advanced 5y ago
Facebook Ads 2020 | How To Consistently Scale Facebook Ads & Lower Cost Per Result for Cold Campaign
Digital Marketing & Growth
Facebook Ads 2020 | How To Consistently Scale Facebook Ads & Lower Cost Per Result for Cold Campaign
Chase Chappell Advanced 5y ago
Facebook Ads 2020 | How To Optimize Facebook Ads & Lower Cost Per Purchase
Digital Marketing & Growth
Facebook Ads 2020 | How To Optimize Facebook Ads & Lower Cost Per Purchase
Chase Chappell Advanced 5y ago
Facebook Ads 2020 | How To Combine Ad Sets & Campaigns, Remove Audience Overlap & Increase ROAS
Digital Marketing & Growth
Facebook Ads 2020 | How To Combine Ad Sets & Campaigns, Remove Audience Overlap & Increase ROAS
Chase Chappell Advanced 5y ago
Facebook Ads 2020 | How To Create Advanced Facebook Ad Audience Lookalikes
Digital Marketing & Growth
Facebook Ads 2020 | How To Create Advanced Facebook Ad Audience Lookalikes
Chase Chappell Advanced 5y ago
Facebook Ads: Estimated Daily Results?!
Digital Marketing & Growth
Facebook Ads: Estimated Daily Results?!
Ben Heath Advanced 5y ago
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Report Email Results
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Strategic Digital Marketing: Digital Marketing Channels
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Crea Videos para Redes Sociales con PicsArt
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Crea Videos para Redes Sociales con PicsArt
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Automate, Evaluate, and Optimize Email Marketing
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Automate, Evaluate, and Optimize Email Marketing
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Facebook, Instagram, and Snapchat Marketing
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Facebook, Instagram, and Snapchat Marketing
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