📰 Search Engine Journal

Google research suggests AI spam may be easier to detect by identifying originating networks instead of analyzing content one at a time. The post Google Researc

OpenAI says GPT-5.5 Instant, the free default ChatGPT model, now performs comparably to its frontier models on the company's own health evaluations. The post Op

A coalition including Google, Microsoft, and GitHub published Agentic Resource Discovery, an open draft spec for how AI agents find and verify tools online. The

B2B traffic is down but pipeline quality is up. Learn 5 steps to get cited by AI & reach buyers who arrive ready to convert. The post Less Traffic, Better Leads

The UK's CMA introduced two new conduct requirements for Google Search, covering fair ranking of organic results including AI Overviews, and search data portabi

Create unified search strategies by aligning SEO, PPC and content teams through integrated briefs covering objectives, intent and SERP features. The post The In

Most of the web's reading is now done by bots. For anyone publishing online, the rules on access, quality, and cheating no longer hold. The post Written For Rea

Search Console reported 51,000 URLs as "Indexed, though blocked by robots.txt," and Google says that's not necessarily a problem. The post Google Explains Why U

Google updated its guidance to strike a less discouraging tone about the use of LLMs.txt, special markup, and markdown for AI SEO. The post Google’s Updated Gui

Ahrefs analyzed 137K domains and found 97% of llms.txt files received zero requests. AI retrieval bots accounted for 1% of total requests. The post 97% Of LLMS.

Microsoft Advertising launches Product Explorer, a new Merchant Center tool that helps advertisers analyze feed health, product status, and performance data. Th

Want your content to appear in AI Overviews, ChatGPT, and Gemini? Here’s how to set up your GEO campaigns. The post What Matters In An AI Prompt? Intent or Keyw

Mueller argues LLM systems can't use llms.txt to differentiate between websites for discovery. He sees a narrow role once an agent is on a site. The post Google

Google Ads expands Smart Bidding Exploration, launches Promotion mode beta, and updates optimization for budget-limited campaigns beginning August 17. The post

Competitor reviews reveal customer language, service gaps, and positioning opportunities that most SEOs overlook when focusing only on ratings. The post The Rev

Find out how PureLinq earned over 1,000 citations and links through strategic digital PR pitches that resonate with journalists. The post How One Team Earned 1,

Your pricing page was built for humans. An agent buying infrastructure needs a structured catalog, a programmatic signup endpoint, and a delegated billing surfa

Apple's WWDC announcements turn the Google partnership into a shipping product, with open questions for search. The post What Apple’s Gemini-Powered Siri Means

U.S. export control directive forces Anthropic to shut down Fable 5 access. The company disputes the security concerns. The post Government Order Shuts Down Fab

MonsterInsights WordPress plugin site has been taken down and is warning against phishing attempts currently under way. The post MonsterInsights Website Comprom

Google has extended the Dynamic Search Ads to AI Max migration deadline until February 2027. Here's what advertisers need to know. The post Google Extends Dynam

New research shows daily AI Overview users click sources 3.5x more than occasional users, revealing optimization opportunities. The post AI Overview Click Data

Stop running accessibility and agent-readiness audits on separate quarterly cycles. They're the same audit. Here's the evidence, and the one fix to make first.

Stay informed about AI search trends and their effect on your website's performance. Prepare for the future of search marketing. The post 5 AI Search Shifts Mar