Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

16,677
lessons
Skills in this topic
View full skill map →
Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
Videos 14,746 Reads 1,931
Level: All Beginner Intermediate Advanced
Any Length Short (<5m) Medium (5-20m) Long (>20m)
Newest Popular Oldest
Instagram Ads Video View Advertising Campaigns 2017 - Instagram Video Ads
Digital Marketing & Growth
Instagram Ads Video View Advertising Campaigns 2017 - Instagram Video Ads
Surfside PPC Beginner 9y ago
Instagram Advertising Tutorial - Instagram Ads Website Conversion Campaigns 2017
Digital Marketing & Growth
Instagram Advertising Tutorial - Instagram Ads Website Conversion Campaigns 2017
Surfside PPC Beginner 9y ago
Marketing Arbitrage Business Plan - Make Money Fast By Selling WordPress & Marketing Services
Digital Marketing & Growth
Marketing Arbitrage Business Plan - Make Money Fast By Selling WordPress & Marketing Services
Miles Beckler Beginner 9y ago
Complete Keyword Research Tutorial using Ahrefs’ Keywords Explorer Tool
Digital Marketing & Growth
Complete Keyword Research Tutorial using Ahrefs’ Keywords Explorer Tool
Ahrefs Beginner 9y ago
Help! The Facebook Advertising Interface Changed!?! It Looks Totally Different...
Digital Marketing & Growth
Help! The Facebook Advertising Interface Changed!?! It Looks Totally Different...
Miles Beckler Intermediate 9y ago
Artificial Intelligence and Machine Learning
Digital Marketing & Growth ⚡ AI Lesson
Artificial Intelligence and Machine Learning
HubSpot Marketing Beginner 9y ago
Community Building Flow: Landing Pages, Emails & Surveys
Digital Marketing & Growth
Community Building Flow: Landing Pages, Emails & Surveys
Flux Academy Beginner 9y ago
The 10 Types of Content That Work Best for SEO - Whiteboard Friday
Digital Marketing & Growth
The 10 Types of Content That Work Best for SEO - Whiteboard Friday
Moz Intermediate 9y ago
How Can Small Businesses/Websites Compete with Big Players in SEO? - Whiteboard Friday
Digital Marketing & Growth
How Can Small Businesses/Websites Compete with Big Players in SEO? - Whiteboard Friday
Moz Intermediate 9y ago
Karima Mariama-Arthur: Why Emotional Intelligence is the Lifeblood | INBOUND
Digital Marketing & Growth
Karima Mariama-Arthur: Why Emotional Intelligence is the Lifeblood | INBOUND
HubSpot Marketing Advanced 9y ago
An Introduction to Social Media Marketing for Small Businesses
Digital Marketing & Growth
An Introduction to Social Media Marketing for Small Businesses
Marketing 360 Beginner 9y ago
Are Facebook Ads Worth it? (And Do They Work?)
Digital Marketing & Growth
Are Facebook Ads Worth it? (And Do They Work?)
Adam Erhart Beginner 9y ago
Ask Yoast: link building
Digital Marketing & Growth
Ask Yoast: link building
Yoast Intermediate 9y ago
Ask Yoast: when use local SEO
Digital Marketing & Growth
Ask Yoast: when use local SEO
Yoast Intermediate 9y ago
What Is Social Proof? (How to Increase Conversions And Boost Sales)
Digital Marketing & Growth
What Is Social Proof? (How to Increase Conversions And Boost Sales)
Adam Erhart Beginner 9y ago
Advanced Step-By-Step SEO Tutorial
Digital Marketing & Growth
Advanced Step-By-Step SEO Tutorial
Brian Dean Advanced 9y ago
Segmentation and Triggers in Email Marketing — How to Start an Email List #6
Digital Marketing & Growth
Segmentation and Triggers in Email Marketing — How to Start an Email List #6
Pat Flynn Beginner 9y ago
Surfside PPC Advertising Podcast Episode 6 - What Is Programmatic Advertising
Digital Marketing & Growth ⚡ AI Lesson
Surfside PPC Advertising Podcast Episode 6 - What Is Programmatic Advertising
Surfside PPC Beginner 9y ago
Facebook Ads Website Conversions Campaign Tutorial 2017 - Facebook Conversions Ads Tutorial
Digital Marketing & Growth
Facebook Ads Website Conversions Campaign Tutorial 2017 - Facebook Conversions Ads Tutorial
Surfside PPC Beginner 9y ago
Facebook Ads Beginners Website Traffic Campaign Tutorial 2017 - Facebook Advertising Tutorial
Digital Marketing & Growth
Facebook Ads Beginners Website Traffic Campaign Tutorial 2017 - Facebook Advertising Tutorial
Surfside PPC Beginner 9y ago
Facebook Ads Video View Advertising Campaign Tutorial 2017 - Facebook Video Advertising Tutorial
Digital Marketing & Growth
Facebook Ads Video View Advertising Campaign Tutorial 2017 - Facebook Video Advertising Tutorial
Surfside PPC Beginner 9y ago
Pinterest Ads Tutorial - How to Set-Up Pay-Per-Click Advertising on Pinterest
Digital Marketing & Growth ⚡ AI Lesson
Pinterest Ads Tutorial - How to Set-Up Pay-Per-Click Advertising on Pinterest
Surfside PPC Beginner 9y ago
How to Build a Facebook Funnel That Converts - Whiteboard Friday
Digital Marketing & Growth
How to Build a Facebook Funnel That Converts - Whiteboard Friday
Moz Intermediate 9y ago
The 3 Pillar Content Marketing Strategy - How To Guarantee Your Marketing Success Through Content
Digital Marketing & Growth ⚡ AI Lesson
The 3 Pillar Content Marketing Strategy - How To Guarantee Your Marketing Success Through Content
Miles Beckler Beginner 9y ago
How My Facebook Advertising Got 40% Cheaper Leads From My Organic SEO Efforts
Digital Marketing & Growth ⚡ AI Lesson
How My Facebook Advertising Got 40% Cheaper Leads From My Organic SEO Efforts
Miles Beckler Intermediate 9y ago
Rakia Reynolds: What's the Story Behind Your Brand? | INBOUND
Digital Marketing & Growth
Rakia Reynolds: What's the Story Behind Your Brand? | INBOUND
HubSpot Marketing Advanced 9y ago
Seamus Redmond: Level-up Your Lead Flow, with Lead Flows | INBOUND 2016:
Digital Marketing & Growth
Seamus Redmond: Level-up Your Lead Flow, with Lead Flows | INBOUND 2016:
HubSpot Marketing Intermediate 9y ago
Kristen Craft: Using Video to do Better Marketing
Digital Marketing & Growth
Kristen Craft: Using Video to do Better Marketing
HubSpot Marketing Beginner 9y ago
INBOUND 2016: D.Tyre + L.Ye "How a Sales Rep Generated 919 New Customers in 26 Hours"
Digital Marketing & Growth
INBOUND 2016: D.Tyre + L.Ye "How a Sales Rep Generated 919 New Customers in 26 Hours"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Kevin Daum "The 12 Habits of Valuable Employees"
Digital Marketing & Growth
INBOUND 2016: Kevin Daum "The 12 Habits of Valuable Employees"
HubSpot Marketing Beginner 9y ago
How to Increase Facebook Traffic and Outsmart the Algorithm
Digital Marketing & Growth
How to Increase Facebook Traffic and Outsmart the Algorithm
HubSpot Marketing Intermediate 9y ago
How to Better Boost a Post on Facebook
Digital Marketing & Growth
How to Better Boost a Post on Facebook
HubSpot Marketing Beginner 9y ago
The "Big Idea" And Your "Unique Mechanism" - Two Key Parts Of A Successful Marketing Funnel!
Digital Marketing & Growth
The "Big Idea" And Your "Unique Mechanism" - Two Key Parts Of A Successful Marketing Funnel!
Miles Beckler Intermediate 9y ago
INBOUND Bold Talks: Melissa D'Arabian "Lessons From Loss: What My Mom's Suicide Taught Me"
Digital Marketing & Growth
INBOUND Bold Talks: Melissa D'Arabian "Lessons From Loss: What My Mom's Suicide Taught Me"
HubSpot Marketing Beginner 9y ago
Technical SEO Training
Digital Marketing & Growth ⚡ AI Lesson
Technical SEO Training
Yoast Advanced 9y ago
6 Month Video Marketing Challenge Update - Analytics And Results Analyzed
Digital Marketing & Growth
6 Month Video Marketing Challenge Update - Analytics And Results Analyzed
Miles Beckler Beginner 9y ago
Fast Track Your Facebook Pay Per Click Marketing Success - My Presentation As A Conference Speaker
Digital Marketing & Growth ⚡ AI Lesson
Fast Track Your Facebook Pay Per Click Marketing Success - My Presentation As A Conference Speaker
Miles Beckler Beginner 9y ago
Surfside PPC Advertising Podcast - Episode #4 - How to Benchmark Properly in PPC Advertising
Digital Marketing & Growth ⚡ AI Lesson
Surfside PPC Advertising Podcast - Episode #4 - How to Benchmark Properly in PPC Advertising
Surfside PPC Intermediate 9y ago
SEO & Search Engine Marketing How To Optimize Your Content Marketing For Maximum Traffic From Google
Digital Marketing & Growth
SEO & Search Engine Marketing How To Optimize Your Content Marketing For Maximum Traffic From Google
Miles Beckler Beginner 9y ago
3 Major Google AdWords Mistakes To Avoid - Common Google AdWords Mistakes and Pitfalls
Digital Marketing & Growth
3 Major Google AdWords Mistakes To Avoid - Common Google AdWords Mistakes and Pitfalls
Surfside PPC Beginner 9y ago
YouTube SEO - The Trick For Top YouTube Rankings & Traffic Revealed In One Video Optimization Class
Digital Marketing & Growth
YouTube SEO - The Trick For Top YouTube Rankings & Traffic Revealed In One Video Optimization Class
Miles Beckler Beginner 9y ago
INBOUND 2016: Jody Sutter "8 Essential Elements of an Ad Agency New Business Plan"
Digital Marketing & Growth
INBOUND 2016: Jody Sutter "8 Essential Elements of an Ad Agency New Business Plan"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Tamsen Webster "Why the Speaking Circuit is Content's Last Frontier"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Tamsen Webster "Why the Speaking Circuit is Content's Last Frontier"
HubSpot Marketing Beginner 9y ago
How To Run Facebook Ads Like A Pro - Interview With A Self Taught FB Advertiser Who Is Crushing It!
Digital Marketing & Growth
How To Run Facebook Ads Like A Pro - Interview With A Self Taught FB Advertiser Who Is Crushing It!
Miles Beckler Beginner 9y ago
How To Set Up Google AdWords Display Advertising Campaigns - Surfside PPC
Digital Marketing & Growth
How To Set Up Google AdWords Display Advertising Campaigns - Surfside PPC
Surfside PPC Beginner 9y ago
How Does PPC Management Work With Surfside PPC
Digital Marketing & Growth ⚡ AI Lesson
How Does PPC Management Work With Surfside PPC
Surfside PPC Beginner 9y ago
INBOUND Bold Talks: Brian Fanzo "Limitations Inspire Creativity!"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND Bold Talks: Brian Fanzo "Limitations Inspire Creativity!"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Jeff Coon "Data Driven Marketing: The Science, Strategy, and Software for Success"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Jeff Coon "Data Driven Marketing: The Science, Strategy, and Software for Success"
HubSpot Marketing Beginner 9y ago
📚 Coursera Courses Opens on Coursera · Free to audit
1 / 3 View all →
Advanced Marketing & Strategic Communication Mastery
📚 Coursera Course ↗
Self-paced
Advanced Marketing & Strategic Communication Mastery
Opens on Coursera ↗
Advancing Mask Technology for Semiconductors
📚 Coursera Course ↗
Self-paced
Advancing Mask Technology for Semiconductors
Opens on Coursera ↗
How I Got 1k Followers In 1 Day: TikTok Marketing & Ads
📚 Coursera Course ↗
Self-paced
How I Got 1k Followers In 1 Day: TikTok Marketing & Ads
Opens on Coursera ↗
C Programming: Pointers and Memory Management - 4
📚 Coursera Course ↗
Self-paced
C Programming: Pointers and Memory Management - 4
Opens on Coursera ↗
Production & Operations: Apply, Analyze & Optimize
📚 Coursera Course ↗
Self-paced
Production & Operations: Apply, Analyze & Optimize
Opens on Coursera ↗
Currency Transaction Reports - US
📚 Coursera Course ↗
Self-paced
Currency Transaction Reports - US
Opens on Coursera ↗