Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

15,884
lessons
Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
Facebook Ads Course Review | Chase Chappell Course vs Other Courses
Digital Marketing & Growth
Facebook Ads Course Review | Chase Chappell Course vs Other Courses
Chase Chappell Advanced 4y ago
Always Use THIS Facebook Ad Buying Type
Digital Marketing & Growth ⚡ AI Lesson
Always Use THIS Facebook Ad Buying Type
Ben Heath Advanced 4y ago
Facebook Help Community Has GONE! What This Mean For Advertisers...
Digital Marketing & Growth ⚡ AI Lesson
Facebook Help Community Has GONE! What This Mean For Advertisers...
Ben Heath Advanced 4y ago
Off page SEO Strategies
Digital Marketing & Growth
Off page SEO Strategies
Neil Patel Fan - Best Online Marketing Strategies Advanced 4y ago
Facebook Ads 2021 | Audience Optimization, Lookalike Strategy, & Audience Insights
Digital Marketing & Growth
Facebook Ads 2021 | Audience Optimization, Lookalike Strategy, & Audience Insights
Chase Chappell Advanced 4y ago
Does Fixing Old Broken Links Still Matter to SEO  — Whiteboard Friday
Digital Marketing & Growth
Does Fixing Old Broken Links Still Matter to SEO — Whiteboard Friday
Moz Advanced 4y ago
How to Conduct, Structure and Communicate Technical SEO Audits - Izzy Wisniewska
56:09
Digital Marketing & Growth ⚡ AI Lesson
How to Conduct, Structure and Communicate Technical SEO Audits - Izzy Wisniewska
Sitebulb Advanced 4y ago
No Testimonials For Your Website? Add THIS Instead!
Digital Marketing & Growth
No Testimonials For Your Website? Add THIS Instead!
Wes McDowell Advanced 4y ago
BEWARE of the Facebook Audience Network!
Digital Marketing & Growth
BEWARE of the Facebook Audience Network!
Ben Heath Advanced 4y ago
The Facebook Ads REPORTING DELAY is Ruining Your Data! Here's The Fix...
Digital Marketing & Growth ⚡ AI Lesson
The Facebook Ads REPORTING DELAY is Ruining Your Data! Here's The Fix...
Ben Heath Advanced 4y ago
Don't Use The ENGAGEMENT Objective on Facebook! Here's Why...
Digital Marketing & Growth ⚡ AI Lesson
Don't Use The ENGAGEMENT Objective on Facebook! Here's Why...
Ben Heath Advanced 4y ago
Facebook Ads COST CAPS? Yes or No?
Digital Marketing & Growth
Facebook Ads COST CAPS? Yes or No?
Ben Heath Advanced 4y ago
Watch Out For Special Ad Categories On Facebook!
Digital Marketing & Growth ⚡ AI Lesson
Watch Out For Special Ad Categories On Facebook!
Ben Heath Advanced 4y ago
Should You Target ENGAGED SHOPPERS With Your Facebook Ads?
Digital Marketing & Growth
Should You Target ENGAGED SHOPPERS With Your Facebook Ads?
Ben Heath Advanced 4y ago
Want Me To Reply To All Your Comments?
Digital Marketing & Growth
Want Me To Reply To All Your Comments?
Ben Heath Advanced 4y ago
CBO vs ABO? Facebook Campaign Budget Optimization or Ad Set Budget Optimization?
Digital Marketing & Growth
CBO vs ABO? Facebook Campaign Budget Optimization or Ad Set Budget Optimization?
Ben Heath Advanced 4y ago
Facebook AUDIENCE INSIGHTS Has Gone! Find Facebook Targeting Options This Way Instead...
Digital Marketing & Growth
Facebook AUDIENCE INSIGHTS Has Gone! Find Facebook Targeting Options This Way Instead...
Ben Heath Advanced 4y ago
Which Facebook ATTRIBUTION SETTING Should You Use? 7 Day, 1 Day, Etc.
Digital Marketing & Growth
Which Facebook ATTRIBUTION SETTING Should You Use? 7 Day, 1 Day, Etc.
Ben Heath Advanced 4y ago
Facebook Ad MISTAKES To Avoid (After iOS 14)
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ad MISTAKES To Avoid (After iOS 14)
Ben Heath Advanced 4y ago
Exposing The TRUTH About Facebook Ads & Dropshipping!
Digital Marketing & Growth
Exposing The TRUTH About Facebook Ads & Dropshipping!
Ben Heath Advanced 4y ago
Facebook Ad Creative GAME CHANGER!
Digital Marketing & Growth
Facebook Ad Creative GAME CHANGER!
Ben Heath Advanced 4y ago
Will Facebook Ads Work For You?
Digital Marketing & Growth
Will Facebook Ads Work For You?
Ben Heath Advanced 4y ago
Why Your Facebook Ad Results Are NOT Consistent!
Digital Marketing & Growth
Why Your Facebook Ad Results Are NOT Consistent!
Ben Heath Advanced 4y ago
Guide To Profitable TikTok Ads
Digital Marketing & Growth
Guide To Profitable TikTok Ads
Chase Chappell Advanced 4y ago
Facebook Ads Lookalike Expansion: Yes or No?
Digital Marketing & Growth
Facebook Ads Lookalike Expansion: Yes or No?
Ben Heath Advanced 4y ago
The NEW Facebook Lookalike Audience Approach
Digital Marketing & Growth
The NEW Facebook Lookalike Audience Approach
Ben Heath Advanced 4y ago
Facebook Ads – Q3 & Q4 of 2021: What To Expect
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads – Q3 & Q4 of 2021: What To Expect
Ben Heath Advanced 4y ago
Facebook Ads 2021 | Results Drop Off From IOS14? Try This!
Digital Marketing & Growth
Facebook Ads 2021 | Results Drop Off From IOS14? Try This!
Chase Chappell Advanced 4y ago
Scale Facebook Ad Campaigns By 20%?
Digital Marketing & Growth
Scale Facebook Ad Campaigns By 20%?
Ben Heath Advanced 4y ago
8 Keys To Success With Facebook Lead Generation Ads
Digital Marketing & Growth
8 Keys To Success With Facebook Lead Generation Ads
Ben Heath Advanced 4y ago
Facebook Ads NOT Profitable? Do This...
Digital Marketing & Growth
Facebook Ads NOT Profitable? Do This...
Ben Heath Advanced 4y ago
THIS Business Generates The BEST Facebook Ad Results
Digital Marketing & Growth
THIS Business Generates The BEST Facebook Ad Results
Ben Heath Advanced 4y ago
Don't Get BANNED From Facebook Ads! (Here's How)
Digital Marketing & Growth
Don't Get BANNED From Facebook Ads! (Here's How)
Ben Heath Advanced 4y ago
How To Verify Facebook Ad Domain on Shopify | IOS 14+
Digital Marketing & Growth
How To Verify Facebook Ad Domain on Shopify | IOS 14+
Chase Chappell Advanced 4y ago
Facebook Ad Campaign Budget Optimization (CBO), Ad Tracking, Audience Overlap, & Conversion Rates
Digital Marketing & Growth
Facebook Ad Campaign Budget Optimization (CBO), Ad Tracking, Audience Overlap, & Conversion Rates
Chase Chappell Advanced 4y ago
Facebook Ad Account Refresh After iOS 14
Digital Marketing & Growth
Facebook Ad Account Refresh After iOS 14
Ben Heath Advanced 4y ago
Facebook Ad Automation Tools (Exod.ai / Marpipe)
Digital Marketing & Growth
Facebook Ad Automation Tools (Exod.ai / Marpipe)
Chase Chappell Advanced 4y ago
Facebook Ads New Strategy | $0.02 Cost Per Link Click - How To
Digital Marketing & Growth
Facebook Ads New Strategy | $0.02 Cost Per Link Click - How To
Chase Chappell Advanced 4y ago
Facebook Ads | Reduce Cost Per Lead and Audience Optimization for Lead Generation
Digital Marketing & Growth
Facebook Ads | Reduce Cost Per Lead and Audience Optimization for Lead Generation
Chase Chappell Advanced 4y ago
Facebook Lead Generation Campaigns After iOS 14
Digital Marketing & Growth ⚡ AI Lesson
Facebook Lead Generation Campaigns After iOS 14
Ben Heath Advanced 4y ago
Will Facebook Ad Costs Decrease?
Digital Marketing & Growth ⚡ AI Lesson
Will Facebook Ad Costs Decrease?
Ben Heath Advanced 4y ago
The BEST Brand Awareness From Facebook Ads
Digital Marketing & Growth
The BEST Brand Awareness From Facebook Ads
Ben Heath Advanced 4y ago
Facebook Ads | How To Scale to $1,000 Daily Ad Spend Profitably
Digital Marketing & Growth
Facebook Ads | How To Scale to $1,000 Daily Ad Spend Profitably
Chase Chappell Advanced 4y ago
Get More Conversions With THIS NEW Facebook Ad Creative Strategy
Digital Marketing & Growth
Get More Conversions With THIS NEW Facebook Ad Creative Strategy
Chase Chappell Advanced 4y ago
Big Drop Off From iOS 14?
Digital Marketing & Growth
Big Drop Off From iOS 14?
Ben Heath Advanced 4y ago
How To Optimize Facebook Ad Campaigns & Find Successful TikTok Ad Campaigns
Digital Marketing & Growth
How To Optimize Facebook Ad Campaigns & Find Successful TikTok Ad Campaigns
Chase Chappell Advanced 4y ago
Facebook Ads | 169% Increase In Conversion Rates on Shopify, & How To Get 10K+ Views on TikTok
Digital Marketing & Growth
Facebook Ads | 169% Increase In Conversion Rates on Shopify, & How To Get 10K+ Views on TikTok
Chase Chappell Advanced 4y ago
$300 Per Day on Shopify in The First Week - Here's how
Digital Marketing & Growth
$300 Per Day on Shopify in The First Week - Here's how
Chase Chappell Advanced 4y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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How to Set up Facebook Pixel
📚 Coursera Course ↗
Self-paced
How to Set up Facebook Pixel
Opens on Coursera ↗
PCB/CAD Design – DFM & DFT Considerations
📚 Coursera Course ↗
Self-paced
PCB/CAD Design – DFM & DFT Considerations
Opens on Coursera ↗
Einführung in Easil für Soziale Medien
📚 Coursera Course ↗
Self-paced
Einführung in Easil für Soziale Medien
Opens on Coursera ↗
Keyword Research and SEO Training
📚 Coursera Course ↗
Self-paced
Keyword Research and SEO Training
Opens on Coursera ↗
Digital Systems: From Logic Gates to Processors
📚 Coursera Course ↗
Self-paced
Digital Systems: From Logic Gates to Processors
Opens on Coursera ↗
GenAI for Product Marketers: Data-Driven Campaigns
📚 Coursera Course ↗
Self-paced
GenAI for Product Marketers: Data-Driven Campaigns
Opens on Coursera ↗