Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

16,579
lessons
Skills in this topic
View full skill map โ†’
Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
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What are Keywords and How to Choose Them? 1.1. SEO Course by Ahrefs
Digital Marketing & Growth
What are Keywords and How to Choose Them? 1.1. SEO Course by Ahrefs
Ahrefs Beginner 5y ago
How to Increase Your Email Open Rate
Digital Marketing & Growth
How to Increase Your Email Open Rate
Exposure Ninja Beginner 5y ago
Filling The Funnel(s): A Conversation on Marketing To The Different Funnel Stages
Digital Marketing & Growth
Filling The Funnel(s): A Conversation on Marketing To The Different Funnel Stages
Search Engine Journal Beginner 5y ago
How to Master Email Marketing in 2021 (Ep. 251)
Digital Marketing & Growth
How to Master Email Marketing in 2021 (Ep. 251)
Authority Hacker Podcast Beginner 5y ago
Facebook Ad Optimization, IOS 14 Updates/Tasks, & Facebook Aggregate Event Measurement Tool
Digital Marketing & Growth
Facebook Ad Optimization, IOS 14 Updates/Tasks, & Facebook Aggregate Event Measurement Tool
Chase Chappell Advanced 5y ago
#WhiteboardFriday: How to get Backlinks in 2020 and 2021 [Series]
Digital Marketing & Growth
#WhiteboardFriday: How to get Backlinks in 2020 and 2021 [Series]
Moz Beginner 5y ago
SEO Basics: What is SEO and Why is it Important? [SEO Course by Ahrefs]
8:20
Digital Marketing & Growth โšก AI Lesson
SEO Basics: What is SEO and Why is it Important? [SEO Course by Ahrefs]
Ahrefs Beginner 5y ago
How to Set Social Media Marketing Goals (Step by Step)
Digital Marketing & Growth โšก AI Lesson
How to Set Social Media Marketing Goals (Step by Step)
HubSpot Marketing Beginner 5y ago
Google Ads Display Targeting Options
Digital Marketing & Growth
Google Ads Display Targeting Options
Paid Media Pros Beginner 5y ago
๐Ÿ“˜ WordPress Tutorial - How to Make a WordPress Website for Beginners ๐ŸŒ
Digital Marketing & Growth โšก AI Lesson
๐Ÿ“˜ WordPress Tutorial - How to Make a WordPress Website for Beginners ๐ŸŒ
WPBeginner - WordPress Tutorials Beginner 5y ago
How To Get More SMMA Clients & Grow An Agency | Free Agency Coaching Call
Digital Marketing & Growth โšก AI Lesson
How To Get More SMMA Clients & Grow An Agency | Free Agency Coaching Call
Chase Chappell Advanced 5y ago
The Complete Amazon Affiliate Marketing Tutorial for Beginners 2024 (Affiliate Marketing Tutorial)
Digital Marketing & Growth
The Complete Amazon Affiliate Marketing Tutorial for Beginners 2024 (Affiliate Marketing Tutorial)
Darrel Wilson Beginner 5y ago
7 Landing Page Hacks That'll Double Your Sales - Part 2
Digital Marketing & Growth
7 Landing Page Hacks That'll Double Your Sales - Part 2
Neil Patel Beginner 5y ago
Complete Rank Math SEO Plugin Tutorial 2021 - Step-By-Step (WordPress SEO Tutorial)
Digital Marketing & Growth
Complete Rank Math SEO Plugin Tutorial 2021 - Step-By-Step (WordPress SEO Tutorial)
Darrel Wilson Beginner 5y ago
Can You Re-Run Old Facebook Ads?
Digital Marketing & Growth โšก AI Lesson
Can You Re-Run Old Facebook Ads?
Ben Heath Advanced 5y ago
7 Landing Page Hacks That'll Double Your Sales - Part 1
Digital Marketing & Growth
7 Landing Page Hacks That'll Double Your Sales - Part 1
Neil Patel Beginner 5y ago
Intro to Lead Gen Ads
Digital Marketing & Growth
Intro to Lead Gen Ads
Paid Media Pros Beginner 5y ago
Aggregated Event Measurement - Facebook Ads iOS 14 Preparation
Digital Marketing & Growth
Aggregated Event Measurement - Facebook Ads iOS 14 Preparation
Andrew Hubbard Beginner 5y ago
Facebook Ads Disapproved?! AVOID this...
Digital Marketing & Growth
Facebook Ads Disapproved?! AVOID this...
Ben Heath Advanced 5y ago
Email Marketing For Small Business: What's Hot in 2021!
Digital Marketing & Growth
Email Marketing For Small Business: What's Hot in 2021!
Wes McDowell Beginner 5y ago
Multiply your Blog's Earnings with this One Addition
Digital Marketing & Growth
Multiply your Blog's Earnings with this One Addition
Income School Intermediate 5y ago
Technical Tips: Getting Started with Technical SEO
Digital Marketing & Growth
Technical Tips: Getting Started with Technical SEO
Moz Beginner 5y ago
How To Optimise Your Website For Core Web Vitals (2021 Edition)
Digital Marketing & Growth
How To Optimise Your Website For Core Web Vitals (2021 Edition)
Exposure Ninja Beginner 5y ago
Top 5 SEO Tips for 2021: Best Practices & Recommendations To Get Your Website Ranking #1
Digital Marketing & Growth
Top 5 SEO Tips for 2021: Best Practices & Recommendations To Get Your Website Ranking #1
Matt Diggity Beginner 5y ago
The Evolution of Niche Sites With Spencer Haws from Niche Pursuits (Ep. 250)
Digital Marketing & Growth
The Evolution of Niche Sites With Spencer Haws from Niche Pursuits (Ep. 250)
Authority Hacker Podcast Beginner 5y ago
5 SIMPLE Landing Page Optimization Tips to Skyrocket Your Conversion Rates (Do These Now!)
14:05
Digital Marketing & Growth โšก AI Lesson
5 SIMPLE Landing Page Optimization Tips to Skyrocket Your Conversion Rates (Do These Now!)
Ivan Mana Beginner 5y ago
3 Practical Preparations For iOS 14 x Facebook Ads: Delayed Attribution + Google Analytics + Surveys
Digital Marketing & Growth
3 Practical Preparations For iOS 14 x Facebook Ads: Delayed Attribution + Google Analytics + Surveys
The Social Savannah Intermediate 5y ago
10 Things to Know in Google Search Console [Malayalam]
Digital Marketing & Growth
10 Things to Know in Google Search Console [Malayalam]
Surej's Vlog Advanced 5y ago
SEO is Changing in 2026! (Don't Get Left Behind) #shorts
Digital Marketing & Growth
SEO is Changing in 2026! (Don't Get Left Behind) #shorts
Nathan Gotch Intermediate 5y ago
Linkedin Ads Targeting Options (Best way to target 2021)
10:20
Digital Marketing & Growth โšก AI Lesson
Linkedin Ads Targeting Options (Best way to target 2021)
B2B Hero Intermediate 5y ago
Googleโ€™s New In-SERP Forms Take a Lead From Social Ad Platforms
Digital Marketing & Growth โšก AI Lesson
Googleโ€™s New In-SERP Forms Take a Lead From Social Ad Platforms
Search Engine Journal Intermediate 5y ago
How To Create Digital Marketing Strategies That WORK!
Digital Marketing & Growth
How To Create Digital Marketing Strategies That WORK!
Adam Erhart Beginner 5y ago
Split Testing Tutorial: AB Testing That Works (& Makes You More Money)
Digital Marketing & Growth
Split Testing Tutorial: AB Testing That Works (& Makes You More Money)
Matt Diggity Beginner 5y ago
Facebook Conversion API Setup (CAPI) - Set up FB Conversions API using Zapier
Digital Marketing & Growth
Facebook Conversion API Setup (CAPI) - Set up FB Conversions API using Zapier
Andrew Hubbard Advanced 5y ago
LIVE: Ask Wes Anything About Your Website, Digital Marketing, You-Name-It!
Digital Marketing & Growth
LIVE: Ask Wes Anything About Your Website, Digital Marketing, You-Name-It!
Wes McDowell Beginner 5y ago
7 Clever SEO Tips You Can Implement Today
Digital Marketing & Growth
7 Clever SEO Tips You Can Implement Today
Income School Intermediate 5y ago
The Complete SEO Guide and Tutorial
Digital Marketing & Growth
The Complete SEO Guide and Tutorial
Brian Dean Beginner 5y ago
Facebook Ads: How Many Conversions To Exit Learning Phase/Learning Limited
Digital Marketing & Growth
Facebook Ads: How Many Conversions To Exit Learning Phase/Learning Limited
Chase Chappell Advanced 5y ago
Facebook Ads CBO, ABO, Retargeting, & Website Conversion Rate Optimization
Digital Marketing & Growth โšก AI Lesson
Facebook Ads CBO, ABO, Retargeting, & Website Conversion Rate Optimization
Chase Chappell Advanced 5y ago
How To Lower Facebook Ad CPMs and Increase Sales Volume by Testing New Offers
Digital Marketing & Growth
How To Lower Facebook Ad CPMs and Increase Sales Volume by Testing New Offers
Chase Chappell Advanced 5y ago
FREE Facebook Ads 2021: Walkthrough on Creating Campaign, Audiences & Ads
Digital Marketing & Growth
FREE Facebook Ads 2021: Walkthrough on Creating Campaign, Audiences & Ads
Chase Chappell Intermediate 5y ago
The New Form of Content Marketing
Digital Marketing & Growth
The New Form of Content Marketing
Neil Patel Beginner 5y ago
#WhiteboardFriday: How to Explain Domain Authority to a Non-SEO
Digital Marketing & Growth
#WhiteboardFriday: How to Explain Domain Authority to a Non-SEO
Moz Beginner 5y ago
How to Get More SEO Traffic Even When You Can't Rank #1
Digital Marketing & Growth
How to Get More SEO Traffic Even When You Can't Rank #1
Neil Patel Beginner 5y ago
Facebook Ads Results Drop Off From iOS 14? Do This NOW!
Digital Marketing & Growth
Facebook Ads Results Drop Off From iOS 14? Do This NOW!
Ben Heath Advanced 5y ago
How to Increase Your Email Subscribers
Digital Marketing & Growth
How to Increase Your Email Subscribers
Exposure Ninja Beginner 5y ago
YouTube Ads Targeting Options
Digital Marketing & Growth
YouTube Ads Targeting Options
Paid Media Pros Intermediate 5y ago
LAZY Facebook Advertisers Do This...
Digital Marketing & Growth
LAZY Facebook Advertisers Do This...
Ben Heath Advanced 5y ago
๐Ÿ“š Coursera Courses Opens on Coursera ยท Free to audit
1 / 3 View all โ†’
Introduction to Particle Accelerators (NPAP MOOC)
๐Ÿ“š Coursera Course โ†—
Self-paced
Introduction to Particle Accelerators (NPAP MOOC)
Opens on Coursera โ†—
Customer Engagement and Collaboration
๐Ÿ“š Coursera Course โ†—
Self-paced
Customer Engagement and Collaboration
Opens on Coursera โ†—
Fundamentos: La Evoluciรณn de los Estadios en la Era Digital
๐Ÿ“š Coursera Course โ†—
Self-paced
Fundamentos: La Evoluciรณn de los Estadios en la Era Digital
Opens on Coursera โ†—
Measure and Monitor Brand Presence Online
๐Ÿ“š Coursera Course โ†—
Self-paced
Measure and Monitor Brand Presence Online
Opens on Coursera โ†—
What is Social?
๐Ÿ“š Coursera Course โ†—
Self-paced
What is Social?
Opens on Coursera โ†—
Prompt Engineering Generative AI for Marketing & Advertising
๐Ÿ“š Coursera Course โ†—
Self-paced
Prompt Engineering Generative AI for Marketing & Advertising
Opens on Coursera โ†—