Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

16,489
lessons
Skills in this topic
View full skill map →
Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
Facebook Ads Retargeting Has Changed! Do This...
Digital Marketing & Growth
Facebook Ads Retargeting Has Changed! Do This...
Ben Heath Advanced 4y ago
MAILCHIMP TUTORIAL 2023 (For Beginners) -  Step by Step Email Marketing Guide
41:09
Digital Marketing & Growth ⚡ AI Lesson
MAILCHIMP TUTORIAL 2023 (For Beginners) - Step by Step Email Marketing Guide
Santrel Media Beginner 4y ago
Yoast SEO academy - Online SEO courses
Digital Marketing & Growth
Yoast SEO academy - Online SEO courses
Yoast Beginner 4y ago
Complete YouTube Ads Strategy to Grow Your Channel ($43K Spent)
Digital Marketing & Growth
Complete YouTube Ads Strategy to Grow Your Channel ($43K Spent)
Ahrefs Beginner 4y ago
Google Ads Auto-Applied Recommendations
Digital Marketing & Growth
Google Ads Auto-Applied Recommendations
Paid Media Pros Intermediate 4y ago
LinkedIn Ads For Beginners: How To Run Your First Campaign
12:59
Digital Marketing & Growth ⚡ AI Lesson
LinkedIn Ads For Beginners: How To Run Your First Campaign
Learn With Shopify Beginner 4y ago
Yoast video SEO webinar | Presented by Phil Nottingham
Digital Marketing & Growth
Yoast video SEO webinar | Presented by Phil Nottingham
Yoast Beginner 4y ago
Ahead of the Game Podcast Episode 21: 2021 Trends in Digital Marketing | Digital Marketing Institute
Digital Marketing & Growth
Ahead of the Game Podcast Episode 21: 2021 Trends in Digital Marketing | Digital Marketing Institute
Digital Marketing Institute Beginner 4y ago
How To Find High Converting Facebook Ad Audiences
Digital Marketing & Growth
How To Find High Converting Facebook Ad Audiences
Chase Chappell Advanced 4y ago
How to Hack Automated Funnels Together With John Ainsworth (Ep. 258)
Digital Marketing & Growth
How to Hack Automated Funnels Together With John Ainsworth (Ep. 258)
Authority Hacker Podcast Beginner 4y ago
Top 10 Mistakes to Avoid When Dropshipping
Digital Marketing & Growth
Top 10 Mistakes to Avoid When Dropshipping
Oberlo Beginner 4y ago
Conversion Hacks  - CRO Unlocked
Digital Marketing & Growth
Conversion Hacks - CRO Unlocked
Neil Patel Beginner 4y ago
Facebook Call Ads
Digital Marketing & Growth
Facebook Call Ads
Paid Media Pros Advanced 4y ago
How to Measure (and Improve) Your Digital Marketing ROI
Digital Marketing & Growth
How to Measure (and Improve) Your Digital Marketing ROI
Exposure Ninja Beginner 4y ago
What is Dynamic Pricing?  How does Uber set its prices?
Digital Marketing & Growth ⚡ AI Lesson
What is Dynamic Pricing? How does Uber set its prices?
HubSpot Marketing Beginner 4y ago
How To Target High Income Earners on Facebook Ads
Digital Marketing & Growth
How To Target High Income Earners on Facebook Ads
Chase Chappell Advanced 4y ago
Build and Deploy a Premium Next JS React Website | Landing Page, Business Website, Portfolio
Digital Marketing & Growth
Build and Deploy a Premium Next JS React Website | Landing Page, Business Website, Portfolio
JavaScript Mastery Beginner 5y ago
What Is Content Marketing? | Lesson 1/12 | SEMrush Academy
Digital Marketing & Growth ⚡ AI Lesson
What Is Content Marketing? | Lesson 1/12 | SEMrush Academy
Semrush Academy Beginner 5y ago
Intro to Competitive Analysis | Lesson 1/7 | SEMrush Academy
Digital Marketing & Growth
Intro to Competitive Analysis | Lesson 1/7 | SEMrush Academy
Semrush Academy Beginner 5y ago
CRO Best Practices  - CRO Unlocked
Digital Marketing & Growth
CRO Best Practices - CRO Unlocked
Neil Patel Beginner 5y ago
Facebook Ad Campaign Structure - Best Way to Structure a Facebook Ads Campaign
Digital Marketing & Growth
Facebook Ad Campaign Structure - Best Way to Structure a Facebook Ads Campaign
Andrew Hubbard Beginner 5y ago
Best Contract Length For FB Ads Agencies
Digital Marketing & Growth ⚡ AI Lesson
Best Contract Length For FB Ads Agencies
Ben Heath Advanced 5y ago
Schema Markup: A Step-By-Step Guide
8:52
Digital Marketing & Growth ⚡ AI Lesson
Schema Markup: A Step-By-Step Guide
LinkBuilding HQ Beginner 5y ago
Moving from Consultant to In-House SEO
Digital Marketing & Growth
Moving from Consultant to In-House SEO
Search Engine Journal Intermediate 5y ago
Boohoo’s £1.24 Billion Revenue-Earning Marketing Strategy (Digital Marketing Deep Dive)
Digital Marketing & Growth
Boohoo’s £1.24 Billion Revenue-Earning Marketing Strategy (Digital Marketing Deep Dive)
Exposure Ninja Beginner 5y ago
The Perfect Ad Script (And why everyone is wrong about this one thing).
Digital Marketing & Growth
The Perfect Ad Script (And why everyone is wrong about this one thing).
Frank Kern Intermediate 5y ago
Our Complete Website Portfolio Strategy (Buy, Hold, or Sell)
Digital Marketing & Growth
Our Complete Website Portfolio Strategy (Buy, Hold, or Sell)
Income School Intermediate 5y ago
Ahead of the Game Podcast Episode 19: Influencer Marketing Today | Digital Marketing Institute
Digital Marketing & Growth
Ahead of the Game Podcast Episode 19: Influencer Marketing Today | Digital Marketing Institute
Digital Marketing Institute Beginner 5y ago
MUST SEE: Four Steps To A Profit Surge
Digital Marketing & Growth
MUST SEE: Four Steps To A Profit Surge
Frank Kern Intermediate 5y ago
Using TikTok and Instagram Influencers for Dropshipping
Digital Marketing & Growth
Using TikTok and Instagram Influencers for Dropshipping
Oberlo Beginner 5y ago
JS SEO office hours April 21, 2021
Digital Marketing & Growth
JS SEO office hours April 21, 2021
Google Search Central Intermediate 5y ago
How To Build A Facebook Ad Swipe File
Digital Marketing & Growth
How To Build A Facebook Ad Swipe File
Miles Beckler Intermediate 5y ago
The Product Strategy that Fueled Canva's Success
Digital Marketing & Growth
The Product Strategy that Fueled Canva's Success
HubSpot Marketing Beginner 5y ago
How to Create Columns in WordPress (No Coding Required)
Digital Marketing & Growth ⚡ AI Lesson
How to Create Columns in WordPress (No Coding Required)
WPBeginner - WordPress Tutorials Beginner 5y ago
What Is Link Building & How To Do It | Complete SEO Link Building Guide For Beginners
Digital Marketing & Growth
What Is Link Building & How To Do It | Complete SEO Link Building Guide For Beginners
fatjoe. Beginner 5y ago
Mailchimp Tutorial: Complete Email Marketing Guide for Beginners
2:03:33
Digital Marketing & Growth ⚡ AI Lesson
Mailchimp Tutorial: Complete Email Marketing Guide for Beginners
IM Toolkit Beginner 5y ago
FREE TikTok Ads Course | COMPLETE A - Z BLUEPRINT 2021
Digital Marketing & Growth
FREE TikTok Ads Course | COMPLETE A - Z BLUEPRINT 2021
Chase Chappell Beginner 5y ago
How to Use SEMrush Site Audit for Your Technical SEO | Lesson 1/9 | SEMrush Academy
9:33
Digital Marketing & Growth ⚡ AI Lesson
How to Use SEMrush Site Audit for Your Technical SEO | Lesson 1/9 | SEMrush Academy
Semrush Academy Intermediate 5y ago
$235 turned into $4,298 using Facebook ads
Digital Marketing & Growth ⚡ AI Lesson
$235 turned into $4,298 using Facebook ads
Chase Chappell Advanced 5y ago
 Facebook Ads IOS14 Update* & Statistical Modeling Used For Calculating Facebook Ad Results
Digital Marketing & Growth ⚡ AI Lesson
 Facebook Ads IOS14 Update* & Statistical Modeling Used For Calculating Facebook Ad Results
Chase Chappell Advanced 5y ago
$17k on Shopify in The First Month - Here's How
Digital Marketing & Growth
$17k on Shopify in The First Month - Here's How
Chase Chappell Advanced 5y ago
The Power of Email Marketing | DMI TeamTalk | Digital Marketing Institute
Digital Marketing & Growth
The Power of Email Marketing | DMI TeamTalk | Digital Marketing Institute
Digital Marketing Institute Beginner 5y ago
4X ROAS on TikTok Ads - Here's How
Digital Marketing & Growth
4X ROAS on TikTok Ads - Here's How
Chase Chappell Advanced 5y ago
Facebook Ads | Optimization, Micro-Budgeting, & Retargeting (Step-by-Step)
Digital Marketing & Growth
Facebook Ads | Optimization, Micro-Budgeting, & Retargeting (Step-by-Step)
Chase Chappell Advanced 5y ago
CRO Unlocked - Free Conversion Rate Optimization Course by Neil Patel - Increase Website Conversions
Digital Marketing & Growth ⚡ AI Lesson
CRO Unlocked - Free Conversion Rate Optimization Course by Neil Patel - Increase Website Conversions
Neil Patel Advanced 5y ago
Facebook Ads 2021 | Creating Ads, Optimizing Conversions, Ad Copy that Converts, & SMS Marketing
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads 2021 | Creating Ads, Optimizing Conversions, Ad Copy that Converts, & SMS Marketing
Chase Chappell Advanced 5y ago
$200,000+ on Shopify with Facebook Ads in 7 Days- Here's how
0:32
Digital Marketing & Growth ⚡ AI Lesson
$200,000+ on Shopify with Facebook Ads in 7 Days- Here's how
Chase Chappell Intermediate 5y ago
Facebook Ads Stacking Social Proof, Retargeting Audiences, and Data Analyzation
Digital Marketing & Growth ⚡ AI Lesson
Facebook Ads Stacking Social Proof, Retargeting Audiences, and Data Analyzation
Chase Chappell Advanced 5y ago
📚 Coursera Courses Opens on Coursera · Free to audit
1 / 3 View all →
Mastering Business Essentials: Marketing
📚 Coursera Course ↗
Self-paced
Mastering Business Essentials: Marketing
Opens on Coursera ↗
Marketing Strategy for Entrepreneurs
📚 Coursera Course ↗
Self-paced
Marketing Strategy for Entrepreneurs
Opens on Coursera ↗
Get started with Mailchimp
📚 Coursera Course ↗
Self-paced
Get started with Mailchimp
Opens on Coursera ↗
Google Ads for Beginners
📚 Coursera Course ↗
Self-paced
Google Ads for Beginners
Opens on Coursera ↗
 Advanced Topics in Derivative Pricing
📚 Coursera Course ↗
Self-paced
Advanced Topics in Derivative Pricing
Opens on Coursera ↗
Operations Analytics
📚 Coursera Course ↗
Self-paced
Operations Analytics
Opens on Coursera ↗