Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

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Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
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Targeted Link Building in 2016 - Whiteboard Friday
Digital Marketing & Growth
Targeted Link Building in 2016 - Whiteboard Friday
Moz Intermediate 9y ago
Balancing Search Ads - Whiteboard Friday
Digital Marketing & Growth
Balancing Search Ads - Whiteboard Friday
Moz Intermediate 9y ago
Yoast SEO Premium: multiple focus keywords
Digital Marketing & Growth
Yoast SEO Premium: multiple focus keywords
Yoast Intermediate 9y ago
How to Set up Google AdWords Sitelinks Extensions - Surfside PPC
Digital Marketing & Growth
How to Set up Google AdWords Sitelinks Extensions - Surfside PPC
Surfside PPC Intermediate 9y ago
INBOUND 2016: Michael Reynolds - "Secrets of Advanced Social Media Advertising"
Digital Marketing & Growth
INBOUND 2016: Michael Reynolds - "Secrets of Advanced Social Media Advertising"
HubSpot Marketing Intermediate 9y ago
INBOUND 2016: Mari Smith - "How To Radically Improve Your Facebook Reach, ROI, & Results"
Digital Marketing & Growth
INBOUND 2016: Mari Smith - "How To Radically Improve Your Facebook Reach, ROI, & Results"
HubSpot Marketing Intermediate 9y ago
Designing A Landing Page With A Hammer
Digital Marketing & Growth
Designing A Landing Page With A Hammer
Flux Academy Intermediate 9y ago
Marketing Funnel Stages - The Required Steps In Your Marketing Funnels To Maximize Marketing ROI
Digital Marketing & Growth
Marketing Funnel Stages - The Required Steps In Your Marketing Funnels To Maximize Marketing ROI
Miles Beckler Intermediate 9y ago
The 4% Rule - Applying The 80/20 Rule To The 80/20 Rule. Going META on the Pareto Principle
Digital Marketing & Growth
The 4% Rule - Applying The 80/20 Rule To The 80/20 Rule. Going META on the Pareto Principle
Miles Beckler Intermediate 9y ago
Shop SEO eBook
Digital Marketing & Growth
Shop SEO eBook
Yoast Intermediate 9y ago
#SEJThinkTank: Linkbuilding in 2016: New Strategies & Resources with Loren Baker
Digital Marketing & Growth
#SEJThinkTank: Linkbuilding in 2016: New Strategies & Resources with Loren Baker
Search Engine Journal Intermediate 9y ago
What Backlinko Is All About
Digital Marketing & Growth
What Backlinko Is All About
Brian Dean Intermediate 9y ago
How to Include Facebook Live in Your Marketing Strategy: An Interview with Kendall Bird
Digital Marketing & Growth
How to Include Facebook Live in Your Marketing Strategy: An Interview with Kendall Bird
Search Engine Journal Intermediate 9y ago
How to Sell your Services Using Social Media
Digital Marketing & Growth
How to Sell your Services Using Social Media
Sunny Lenarduzzi Intermediate 9y ago
How to Break the Instagram Algorithm
Digital Marketing & Growth
How to Break the Instagram Algorithm
Sunny Lenarduzzi Intermediate 9y ago
HVAC Lead Generation: Tips, Ideas, & Marketing Strategies
Digital Marketing & Growth
HVAC Lead Generation: Tips, Ideas, & Marketing Strategies
Marketing 360 Intermediate 9y ago
Offsite SEO Backlink Management Template Demo - Diggity Marketing
Digital Marketing & Growth
Offsite SEO Backlink Management Template Demo - Diggity Marketing
Matt Diggity Intermediate 9y ago
Remarketing to people that have already visited - Whiteboard Friday
Digital Marketing & Growth
Remarketing to people that have already visited - Whiteboard Friday
Moz Intermediate 9y ago
How to Prioritize SEO Tasks - Whiteboard Friday
Digital Marketing & Growth
How to Prioritize SEO Tasks - Whiteboard Friday
Moz Intermediate 9y ago
Content Marketing Tips for B2B Organizations - Whiteboard Friday
Digital Marketing & Growth
Content Marketing Tips for B2B Organizations - Whiteboard Friday
Moz Intermediate 9y ago
20 Attributes that Influence a Link's ValueTemplate - Whiteboard Friday
Digital Marketing & Growth
20 Attributes that Influence a Link's ValueTemplate - Whiteboard Friday
Moz Intermediate 9y ago
INBOUND 2016: Sahil Jain - "Multi-Channel Lead Nurturing"
Digital Marketing & Growth
INBOUND 2016: Sahil Jain - "Multi-Channel Lead Nurturing"
HubSpot Marketing Intermediate 9y ago
3 Ways To Setup Facebok Pay Per Click Ads With Facebook' Native Marketing Tools
Digital Marketing & Growth
3 Ways To Setup Facebok Pay Per Click Ads With Facebook' Native Marketing Tools
Miles Beckler Intermediate 9y ago
Ask Yoast: why and how minify JS and CSS
Digital Marketing & Growth
Ask Yoast: why and how minify JS and CSS
Yoast Intermediate 9y ago
How To Use Facebook's Audience Insights Tool & Targeting To Get The Most From Your Facebook Ads
Digital Marketing & Growth
How To Use Facebook's Audience Insights Tool & Targeting To Get The Most From Your Facebook Ads
Miles Beckler Intermediate 9y ago
Ask Yoast: SEO tactics for link building
Digital Marketing & Growth
Ask Yoast: SEO tactics for link building
Yoast Intermediate 9y ago
INBOUND 2016 Christopher Penn: "Building the Data-Driven Customer Journey"
Digital Marketing & Growth
INBOUND 2016 Christopher Penn: "Building the Data-Driven Customer Journey"
HubSpot Marketing Intermediate 9y ago
Facebook Pay Per Click - How To Create A Custom Audience From Your Email List Or Customer List
Digital Marketing & Growth
Facebook Pay Per Click - How To Create A Custom Audience From Your Email List Or Customer List
Miles Beckler Intermediate 9y ago
Gary Vaynerchuk (Garyvee): Do This and Succeed
Digital Marketing & Growth
Gary Vaynerchuk (Garyvee): Do This and Succeed
HubSpot Marketing Intermediate 9y ago
Yoast developers team
Digital Marketing & Growth
Yoast developers team
Yoast Intermediate 9y ago
eBook UX & Conversion
Digital Marketing & Growth
eBook UX & Conversion
Yoast Intermediate 9y ago
Ask Yoast: how to get most out of cornerstone content
Digital Marketing & Growth
Ask Yoast: how to get most out of cornerstone content
Yoast Intermediate 9y ago
Ask Yoast: hreflang
Digital Marketing & Growth
Ask Yoast: hreflang
Yoast Intermediate 9y ago
How To Get Organic Traffic From Facebook
Digital Marketing & Growth
How To Get Organic Traffic From Facebook
Miles Beckler Intermediate 9y ago
Ask Yoast: reference numbers in URLs
Digital Marketing & Growth
Ask Yoast: reference numbers in URLs
Yoast Intermediate 9y ago
Ask Yoast: taxonomies in XML sitemap
Digital Marketing & Growth
Ask Yoast: taxonomies in XML sitemap
Yoast Intermediate 9y ago
Ask Yoast: risks of links to PDF files
Digital Marketing & Growth
Ask Yoast: risks of links to PDF files
Yoast Intermediate 9y ago
The Webinar Funnel - Your Ticket To Big Profits Online
Digital Marketing & Growth
The Webinar Funnel - Your Ticket To Big Profits Online
Miles Beckler Intermediate 9y ago
#SEJThinkTank: Boost Your Revenue w/Cross Channel Advertising
Digital Marketing & Growth
#SEJThinkTank: Boost Your Revenue w/Cross Channel Advertising
Search Engine Journal Intermediate 9y ago
Top 5 Reasons to Use Video for Your Business
Digital Marketing & Growth
Top 5 Reasons to Use Video for Your Business
Sunny Lenarduzzi Intermediate 9y ago
#SEJThinkTank: Streamlining the Content Creation Process by Danielle Antosz
Digital Marketing & Growth
#SEJThinkTank: Streamlining the Content Creation Process by Danielle Antosz
Search Engine Journal Intermediate 9y ago
Ask Yoast: can backlinks also hurt my site?
Digital Marketing & Growth
Ask Yoast: can backlinks also hurt my site?
Yoast Intermediate 9y ago
MozCon 2014 - 03 - Lindsay Wassell - Improve Your SEO by Mastering These Core Principles
Digital Marketing & Growth
MozCon 2014 - 03 - Lindsay Wassell - Improve Your SEO by Mastering These Core Principles
Moz Intermediate 9y ago
MozCon 2014 - 09 - Mike King - Digital Body Language
Digital Marketing & Growth
MozCon 2014 - 09 - Mike King - Digital Body Language
Moz Intermediate 9y ago
MozCon 2014 - 11 - Stacey MacNaught - Scaling Creativity: Making Content Marketing More Efficient
Digital Marketing & Growth
MozCon 2014 - 11 - Stacey MacNaught - Scaling Creativity: Making Content Marketing More Efficient
Moz Intermediate 9y ago
MozCon 2014 - 08 - Lexi Mills - Top 10 Successful PR Tactics and Strategies
Digital Marketing & Growth
MozCon 2014 - 08 - Lexi Mills - Top 10 Successful PR Tactics and Strategies
Moz Intermediate 9y ago
MozCon 2014 - 15 - Justin Briggs - Talking Back to Conversational Search
Digital Marketing & Growth
MozCon 2014 - 15 - Justin Briggs - Talking Back to Conversational Search
Moz Intermediate 9y ago
MozCon 2014 - 22 - Paddy Moogan - Beyond SEO - Tactics for Integrated Marketing Campaigns
Digital Marketing & Growth
MozCon 2014 - 22 - Paddy Moogan - Beyond SEO - Tactics for Integrated Marketing Campaigns
Moz Intermediate 9y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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Marketing Project Management and Strategy Fundamentals
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Self-paced
Marketing Project Management and Strategy Fundamentals
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Introducción a Facebook Ads Manager
📚 Coursera Course ↗
Self-paced
Introducción a Facebook Ads Manager
Opens on Coursera ↗
Foundations: The Evolution of Stadiums in The Digital Age
📚 Coursera Course ↗
Self-paced
Foundations: The Evolution of Stadiums in The Digital Age
Opens on Coursera ↗
Finde Zielgruppen-Interessen mit Facebook Audience Insights
📚 Coursera Course ↗
Self-paced
Finde Zielgruppen-Interessen mit Facebook Audience Insights
Opens on Coursera ↗
Interests of the average Facebook User
📚 Coursera Course ↗
Self-paced
Interests of the average Facebook User
Opens on Coursera ↗
AI Marketing Automation
📚 Coursera Course ↗
Self-paced
AI Marketing Automation
Opens on Coursera ↗