Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

15,916
lessons
Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
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Should You Run Facebook Brand Awareness Campaigns Before Direct Response Campaigns?
Digital Marketing & Growth
Should You Run Facebook Brand Awareness Campaigns Before Direct Response Campaigns?
Ben Heath Advanced 7y ago
Rank Math - The Most Powerful WordPress SEO Plugin
Digital Marketing & Growth
Rank Math - The Most Powerful WordPress SEO Plugin
Rank Math SEO Advanced 7y ago
The Ultimate Facebook Ad Template
Digital Marketing & Growth ⚡ AI Lesson
The Ultimate Facebook Ad Template
Ben Heath Advanced 7y ago
Organic Traffic From Google Is Up Over 85% - Month 31 Content Marketing Update
Digital Marketing & Growth
Organic Traffic From Google Is Up Over 85% - Month 31 Content Marketing Update
Miles Beckler Advanced 7y ago
Google Ads Landing Pages: Keyword Optimization
7:55
Digital Marketing & Growth ⚡ AI Lesson
Google Ads Landing Pages: Keyword Optimization
Mike Mancini Advanced 7y ago
Conversion Optimization Strategy: Using FAQs to Bust Through Objections
Digital Marketing & Growth
Conversion Optimization Strategy: Using FAQs to Bust Through Objections
Wes McDowell Advanced 7y ago
3 good reasons to optimize your images | All-around SEO
Digital Marketing & Growth ⚡ AI Lesson
3 good reasons to optimize your images | All-around SEO
Yoast Advanced 7y ago
Conversion Optimization, Webinar Funnels & Lead Magnets
Digital Marketing & Growth
Conversion Optimization, Webinar Funnels & Lead Magnets
Wes McDowell Advanced 7y ago
Advanced SEO / Link Building – Kris Jones
Digital Marketing & Growth ⚡ AI Lesson
Advanced SEO / Link Building – Kris Jones
Yoast Advanced 7y ago
Discover Featured Snippet Opportunities - Whiteboard Friday
Digital Marketing & Growth
Discover Featured Snippet Opportunities - Whiteboard Friday
Moz Advanced 7y ago
Keyword Research For SEO - How To Find Low Competition High Volume Keyword Phrases
Digital Marketing & Growth ⚡ AI Lesson
Keyword Research For SEO - How To Find Low Competition High Volume Keyword Phrases
Miles Beckler Advanced 7y ago
5 PPC + SEO Competitive Analysis Tools - Marketing Tools to Analyze Your Competition
11:26
Digital Marketing & Growth ⚡ AI Lesson
5 PPC + SEO Competitive Analysis Tools - Marketing Tools to Analyze Your Competition
Surfside PPC Advanced 7y ago
Server Log Files & Technical SEO Audits: What You Need to Know Presented by Samuel Scott
Digital Marketing & Growth
Server Log Files & Technical SEO Audits: What You Need to Know Presented by Samuel Scott
Moz Advanced 7y ago
INBOUND 2018: HubSpot Co-Founders Brian Halligan & Dharmesh Shah Spotlight
Digital Marketing & Growth
INBOUND 2018: HubSpot Co-Founders Brian Halligan & Dharmesh Shah Spotlight
HubSpot Marketing Advanced 7y ago
Ask Surfside PPC - New Video Series - Ask Surfside PPC All Of Your Marketing Questions
Digital Marketing & Growth
Ask Surfside PPC - New Video Series - Ask Surfside PPC All Of Your Marketing Questions
Surfside PPC Advanced 7y ago
WebPageTest - The State of the Web
Digital Marketing & Growth
WebPageTest - The State of the Web
Chrome for Developers Advanced 7y ago
Ecommerce SEO Tutorial to Get More Free Search Traffic
Digital Marketing & Growth
Ecommerce SEO Tutorial to Get More Free Search Traffic
Ahrefs Advanced 7y ago
Analyze Google Ranking History for ANY Keyword (Ahrefs’ Position History = Unlocked)
Digital Marketing & Growth
Analyze Google Ranking History for ANY Keyword (Ahrefs’ Position History = Unlocked)
Ahrefs Advanced 7y ago
Which Facebook Lookalike Audiences Work Best in 2020?
Digital Marketing & Growth
Which Facebook Lookalike Audiences Work Best in 2020?
Ben Heath Advanced 7y ago
Which Facebook Ads Placement Delivers the Best Results?
Digital Marketing & Growth ⚡ AI Lesson
Which Facebook Ads Placement Delivers the Best Results?
Ben Heath Advanced 7y ago
Facebook Ads Question: Which Call To Action Button Should You Use in Your Facebook Ads?
Digital Marketing & Growth
Facebook Ads Question: Which Call To Action Button Should You Use in Your Facebook Ads?
Ben Heath Advanced 7y ago
Please STOP Using Traffic Ads on Facebook! There's A Better Way...
Digital Marketing & Growth ⚡ AI Lesson
Please STOP Using Traffic Ads on Facebook! There's A Better Way...
Ben Heath Advanced 7y ago
How Much Should You Spend on Facebook Ads?
Digital Marketing & Growth
How Much Should You Spend on Facebook Ads?
Ben Heath Advanced 7y ago
SEO for everyone: what does that even mean? – Joost de Valk
Digital Marketing & Growth
SEO for everyone: what does that even mean? – Joost de Valk
Yoast Advanced 7y ago
5 Killer Facebook Ad Targeting Tips for 2020
Digital Marketing & Growth ⚡ AI Lesson
5 Killer Facebook Ad Targeting Tips for 2020
Ben Heath Advanced 7y ago
About Us Page Examples — & How to Create Yours
Digital Marketing & Growth
About Us Page Examples — & How to Create Yours
Wes McDowell Advanced 7y ago
7 Techniques to Combat Facebook Ad Fatigue
Digital Marketing & Growth
7 Techniques to Combat Facebook Ad Fatigue
Ben Heath Advanced 7y ago
Email Subject Lines That Work
Digital Marketing & Growth
Email Subject Lines That Work
Wes McDowell Advanced 7y ago
How To Use Facebook's Campaign Budget Optimization Feature
Digital Marketing & Growth
How To Use Facebook's Campaign Budget Optimization Feature
Ben Heath Advanced 7y ago
Ask Yoast Compilation: Keyword research for SEO
Digital Marketing & Growth
Ask Yoast Compilation: Keyword research for SEO
Yoast Advanced 7y ago
Which Facebook Ad Bidding Strategy Should You Use - Lowest Cost or Target Cost?
Digital Marketing & Growth
Which Facebook Ad Bidding Strategy Should You Use - Lowest Cost or Target Cost?
Ben Heath Advanced 7y ago
Local SEO + Google My Business - How to Rank in Google Maps Tutorial
Digital Marketing & Growth
Local SEO + Google My Business - How to Rank in Google Maps Tutorial
Wes McDowell Advanced 7y ago
Digital Marketing Trends for 2019 Online Domination
Digital Marketing & Growth
Digital Marketing Trends for 2019 Online Domination
Wes McDowell Advanced 7y ago
What is site structure? - Site structure training
Digital Marketing & Growth
What is site structure? - Site structure training
Yoast Advanced 7y ago
Redirecting your pages - Site structure training
Digital Marketing & Growth
Redirecting your pages - Site structure training
Yoast Advanced 7y ago
Archive pages - Site structure training
Digital Marketing & Growth ⚡ AI Lesson
Archive pages - Site structure training
Yoast Advanced 7y ago
The importance of site structure for the search engine - Site structure training
Digital Marketing & Growth
The importance of site structure for the search engine - Site structure training
Yoast Advanced 7y ago
Website Mistakes: 6 Reasons People Are Leaving Your Website
Digital Marketing & Growth
Website Mistakes: 6 Reasons People Are Leaving Your Website
Wes McDowell Advanced 7y ago
Increase Website Traffic in Minutes: 10 Quick Tactics
Digital Marketing & Growth
Increase Website Traffic in Minutes: 10 Quick Tactics
Wes McDowell Advanced 7y ago
Uplevel Your A/B Testing Skills Presented by Cara Harshman
Digital Marketing & Growth
Uplevel Your A/B Testing Skills Presented by Cara Harshman
Moz Advanced 7y ago
Facebook Lookalike Audience Tutorial, Pro-tips & Secrets
Digital Marketing & Growth
Facebook Lookalike Audience Tutorial, Pro-tips & Secrets
Wes McDowell Advanced 7y ago
The Most Effective Cold Audience Facebook Targeting Option
Digital Marketing & Growth
The Most Effective Cold Audience Facebook Targeting Option
Ben Heath Advanced 7y ago
Homepage Design Secrets For a Highly Converting Website
Digital Marketing & Growth
Homepage Design Secrets For a Highly Converting Website
Wes McDowell Advanced 7y ago
The #1 Best Email Marketing Course With 80 "Million Dollar" Email Templates For You To Model
Digital Marketing & Growth
The #1 Best Email Marketing Course With 80 "Million Dollar" Email Templates For You To Model
Miles Beckler Advanced 7y ago
My Facebook Advertising Secret Weapon = Omnipresence
Digital Marketing & Growth
My Facebook Advertising Secret Weapon = Omnipresence
Ben Heath Advanced 7y ago
The Secret to Really High Conversion Rates on Facebook
Digital Marketing & Growth
The Secret to Really High Conversion Rates on Facebook
Ben Heath Advanced 7y ago
Facebook Ad Landing Page Tips for Killer Conversions
Digital Marketing & Growth
Facebook Ad Landing Page Tips for Killer Conversions
Wes McDowell Advanced 7y ago
Facebook Ad Funnel Formula for 2020
Digital Marketing & Growth
Facebook Ad Funnel Formula for 2020
Wes McDowell Advanced 7y ago
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