Retargeting Ads®: Convert More Browsers Into Buyers - Marketing 360®

Grow Your Remarketing Today: https://www.marketing360.com/remarketing-software-retargeting-ads/?ref=yt-desc-RpWzoUDvd_s In this video we’re going to talk about the Retargeting Ads® program, why you need it, and how it works! Title: Retargeting Ads® Subtitle: STAY TOP OF MIND AND GET MORE SALES Why You Need It So what is the Retargeting Ads® program and why do you need it? Well, the Retargeting Ads® program keeps you “top of mind” as people move through the buying process. Essentially, after somebody visits your website or sees you on social media, we track them and continue to advertise to them as they browse online. So when they check the movies, where to eat, go through their social media feeds, watch youtube, etc. they continue to see your brand. This rents space in their mind so when they’re ready to buy they think of you 1st. We do everything for you with regards to creating the ads, setting up and optimizing the campaigns and more so you get the best ROI possible. But to better understand it, let’s talk about 4 reasons why you need it. Reason 1 - 97% that go your website or see you for the first time on social media don’t convert. Reason 2 - Studies show people needs to see you 3-7 times before they convert. Reason 3 - Drives down cost per conversion and thus increases your ROI Reason 4 - Builds trust and confidence, the more they see you, the more they trust you. How it Works Now that you know what it is and why you need it. Let’s walk through 5 steps on how it works. Step 1 - Kickoff call with your Marketing Executive. Step 2 - Setup campaigns and tracking so RET can run on Google display, Facebook, youTube, Instagram and even LinkedIn if applicable. Essentially everywhere people spend time online. Step 3 - Create intelligent audience lists for specific products & services. Step 4 - Create eye catching ads and compelling CTA, conversion funnels / landing pages Step 5 - Track results & optimize based on data. Do more of what’s working a