Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

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Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
Investing in Non Measurable Serendipitous Marketing
Digital Marketing & Growth
Investing in Non Measurable Serendipitous Marketing
Moz Intermediate 12y ago
INBOUND Bold Talks: Marcus Sheridan
Digital Marketing & Growth
INBOUND Bold Talks: Marcus Sheridan
HubSpot Marketing Beginner 12y ago
INBOUND Bold Talks: Christopher Penn "Awaken Your Superhero: Social Media Beyond Business"
Digital Marketing & Growth
INBOUND Bold Talks: Christopher Penn "Awaken Your Superhero: Social Media Beyond Business"
HubSpot Marketing Beginner 12y ago
LinkedIn Influencers to Follow and The LinkedIn Influencer Program
Digital Marketing & Growth
LinkedIn Influencers to Follow and The LinkedIn Influencer Program
Search Engine Journal Intermediate 12y ago
Top Tips for Content Marketing Brands
Digital Marketing & Growth
Top Tips for Content Marketing Brands
Search Engine Journal Advanced 12y ago
Why Visual Assets Work Better Than Infographics - Whiteboard Friday
Digital Marketing & Growth
Why Visual Assets Work Better Than Infographics - Whiteboard Friday
Moz Beginner 12y ago
Creating an SEO strategy (with Webmaster Tools!)
Digital Marketing & Growth
Creating an SEO strategy (with Webmaster Tools!)
Google Search Central Intermediate 12y ago
Search Engine Optimization Webinar
Digital Marketing & Growth
Search Engine Optimization Webinar
Search Engine Ranking & Optimization Tips Beginner 12y ago
Off Page SEO - Link Building Tactics
2:37
Digital Marketing & Growth ⚡ AI Lesson
Off Page SEO - Link Building Tactics
Search Engine Ranking & Optimization Tips Intermediate 12y ago
What is the shape of a molecule? - George Zaidan and Charles Morton
Digital Marketing & Growth
What is the shape of a molecule? - George Zaidan and Charles Morton
TED-Ed Beginner 12y ago
How atoms bond - George Zaidan and Charles Morton
Digital Marketing & Growth
How atoms bond - George Zaidan and Charles Morton
TED-Ed Beginner 12y ago
Google Analytics Basics - Search Engine Optimization Tutorial part 9
Digital Marketing & Growth
Google Analytics Basics - Search Engine Optimization Tutorial part 9
sentdex Beginner 12y ago
How to Get More Followers On Your LinkedIn Company Page
Digital Marketing & Growth
How to Get More Followers On Your LinkedIn Company Page
Search Engine Journal Intermediate 12y ago
LinkedIn Marketing Solutions Case Studies by LinkedIn
Digital Marketing & Growth
LinkedIn Marketing Solutions Case Studies by LinkedIn
Search Engine Journal Intermediate 12y ago
INBOUND Bold Talks: Erika Napoletano "The (Not So) Fine Art of Losing Your Sh*t"
Digital Marketing & Growth
INBOUND Bold Talks: Erika Napoletano "The (Not So) Fine Art of Losing Your Sh*t"
HubSpot Marketing Beginner 12y ago
INBOUND Bold Talks: Julien Smith "Social Media is Over: 5 New Trends You Can Profit From Instead"
Digital Marketing & Growth
INBOUND Bold Talks: Julien Smith "Social Media is Over: 5 New Trends You Can Profit From Instead"
HubSpot Marketing Beginner 12y ago
Mobile Marketing Strategies Example with Retargeting
Digital Marketing & Growth
Mobile Marketing Strategies Example with Retargeting
Search Engine Journal Intermediate 12y ago
Retargeting with CRM and Email
Digital Marketing & Growth ⚡ AI Lesson
Retargeting with CRM and Email
Search Engine Journal Intermediate 12y ago
INBOUND Bold Talks: Jason Keath "Why You Suck at Brainstorming"
Digital Marketing & Growth
INBOUND Bold Talks: Jason Keath "Why You Suck at Brainstorming"
HubSpot Marketing Beginner 12y ago
INBOUND Bold Talks: Brian Wong "Stop Ruining & Start Rewarding Everyday Moments"
Digital Marketing & Growth
INBOUND Bold Talks: Brian Wong "Stop Ruining & Start Rewarding Everyday Moments"
HubSpot Marketing Beginner 12y ago
INBOUND Bold Talks: David Meerman Scott "Inbound Job Search"
Digital Marketing & Growth
INBOUND Bold Talks: David Meerman Scott "Inbound Job Search"
HubSpot Marketing Beginner 12y ago
Kyle Rush MozCon 2013 - Win Through Optimization and Testing
Digital Marketing & Growth
Kyle Rush MozCon 2013 - Win Through Optimization and Testing
Moz Advanced 12y ago
MozCon 2013 Recap
Digital Marketing & Growth
MozCon 2013 Recap
Moz Advanced 12y ago
ReTargeter Gives Retargeting Tips & Discusses Current Trends
Digital Marketing & Growth
ReTargeter Gives Retargeting Tips & Discusses Current Trends
Search Engine Journal Intermediate 12y ago
BoostCTR CEO Talks Audience Bidding As The Future of Ad Industry
Digital Marketing & Growth
BoostCTR CEO Talks Audience Bidding As The Future of Ad Industry
Search Engine Journal Intermediate 12y ago
Scaling Your Content Marketing: Interview With David Snyder
Digital Marketing & Growth ⚡ AI Lesson
Scaling Your Content Marketing: Interview With David Snyder
Search Engine Journal Beginner 12y ago
INBOUND Bold Talks: Leslie Bradshaw "A Return to Childhood Exuberance"
Digital Marketing & Growth
INBOUND Bold Talks: Leslie Bradshaw "A Return to Childhood Exuberance"
HubSpot Marketing Beginner 12y ago
INBOUND Bold Talks: Jarrett Barrios "Mile: 25"
Digital Marketing & Growth
INBOUND Bold Talks: Jarrett Barrios "Mile: 25"
HubSpot Marketing Beginner 12y ago
Convergence Of Search And Display Advertising: Interview With Dave Roth At Pubcon 2013
Digital Marketing & Growth
Convergence Of Search And Display Advertising: Interview With Dave Roth At Pubcon 2013
Search Engine Journal Beginner 12y ago
How To Recruit Top Performing Affiliates To Boost Sales: Interview With Adam Riemer
Digital Marketing & Growth
How To Recruit Top Performing Affiliates To Boost Sales: Interview With Adam Riemer
Search Engine Journal Intermediate 12y ago
How To Hire The Right SEO Agency For Your Business: Interview With James Loomstein
Digital Marketing & Growth
How To Hire The Right SEO Agency For Your Business: Interview With James Loomstein
Search Engine Journal Intermediate 12y ago
Dealing With Google's Not Provided Keywords: Interview With Prashant Puri
Digital Marketing & Growth ⚡ AI Lesson
Dealing With Google's Not Provided Keywords: Interview With Prashant Puri
Search Engine Journal Intermediate 12y ago
Differences Between US and International SEO: Interview With Andre Alpar
Digital Marketing & Growth
Differences Between US and International SEO: Interview With Andre Alpar
Search Engine Journal Intermediate 12y ago
How To Gain Insight By Testing Your Website's Landing Pages: Interview With Chris Goward
Digital Marketing & Growth
How To Gain Insight By Testing Your Website's Landing Pages: Interview With Chris Goward
Search Engine Journal Beginner 12y ago
Link Building Tips For Acquiring Hard-to-Get Links: Interview With Roger Montti
Digital Marketing & Growth
Link Building Tips For Acquiring Hard-to-Get Links: Interview With Roger Montti
Search Engine Journal Intermediate 12y ago
Know What Your Customers Are Going To Ask Before They Ask It: Interview With Jessica Rose
Digital Marketing & Growth
Know What Your Customers Are Going To Ask Before They Ask It: Interview With Jessica Rose
Search Engine Journal Intermediate 12y ago
Using Social Media As A Public Relations Tool: Interview With Allie Freeland
Digital Marketing & Growth
Using Social Media As A Public Relations Tool: Interview With Allie Freeland
Search Engine Journal Intermediate 12y ago
How Will Twitter Make Money, Thoughts On Their IPO: Interview With Greg Finn
Digital Marketing & Growth
How Will Twitter Make Money, Thoughts On Their IPO: Interview With Greg Finn
Search Engine Journal Intermediate 12y ago
Then vs. Now, The Evolution of SEO: Interview With Kris Jones
Digital Marketing & Growth
Then vs. Now, The Evolution of SEO: Interview With Kris Jones
Search Engine Journal Intermediate 12y ago
Affiliate Marketing Best Practices: Interview With Paul Schroader
Digital Marketing & Growth ⚡ AI Lesson
Affiliate Marketing Best Practices: Interview With Paul Schroader
Search Engine Journal Intermediate 12y ago
Scaling Your Content Marketing: Interview With David Snyder
Digital Marketing & Growth ⚡ AI Lesson
Scaling Your Content Marketing: Interview With David Snyder
Search Engine Journal Beginner 12y ago
Todd Bryson Shares SEO Tips For Local Businesses At Pubcon 2013
Digital Marketing & Growth ⚡ AI Lesson
Todd Bryson Shares SEO Tips For Local Businesses At Pubcon 2013
Search Engine Journal Intermediate 12y ago
5 Dos & Donts of International SEO Aleyda Solis Whiteboard Friday
Digital Marketing & Growth
5 Dos & Donts of International SEO Aleyda Solis Whiteboard Friday
Moz Intermediate 12y ago
INBOUND Bold Talks: Ekaterina Walter "Fail Your Way to Amazing Things"
Digital Marketing & Growth
INBOUND Bold Talks: Ekaterina Walter "Fail Your Way to Amazing Things"
HubSpot Marketing Beginner 12y ago
The uncertain location of electrons - George Zaidan and Charles Morton
Digital Marketing & Growth
The uncertain location of electrons - George Zaidan and Charles Morton
TED-Ed Intermediate 12y ago
Page One Power Offers Whitehat Relevancy-Based Link Building Services
Digital Marketing & Growth
Page One Power Offers Whitehat Relevancy-Based Link Building Services
Search Engine Journal Intermediate 12y ago
99 Designs Talks Importance of Content Marketing & Guest Blogging
Digital Marketing & Growth
99 Designs Talks Importance of Content Marketing & Guest Blogging
Search Engine Journal Intermediate 12y ago
Light waves, visible and invisible
Digital Marketing & Growth
Light waves, visible and invisible
TED-Ed Intermediate 12y ago
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Leading for Equity, Diversity and Inclusion in Higher Education
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Customer Understanding and Digital Marketing Channels
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Customer Understanding and Digital Marketing Channels
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Computers, Waves, Simulations: A Practical Introduction to Numerical Methods using Python
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Computers, Waves, Simulations: A Practical Introduction to Numerical Methods using Python
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#1 Local SEO Strategy: Google Map SEO & Google My Business
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Self-paced
#1 Local SEO Strategy: Google Map SEO & Google My Business
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Supercharge your Social Media Marketing with AI
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Supercharge your Social Media Marketing with AI
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