Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

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Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model

Showing 1,333 reads from curated sources

The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Instagram and Facebook are about to be filled with affiliate content
Instagram and Facebook content will soon have shopping links baked into posts, essentially cutting out third-party "link in bio"-style tools. Meta announced Tue
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Does your Android Auto keep disconnecting? What to do about it - for now
Android Auto is broken, and users aren't happy.
ZDNet 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
The discount on this 4TB WD Black SSD is so low, it feels criminal
The cost of SSDs, RAM, and other PC components has skyrocketed in recent years, but Best Buy is offering an impressive 65% discount on the 4TB WD Black SN850X.
iPhone Travel Hack: New Flighty Update Reveals Why Your Plane Is Actually Delayed
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
iPhone Travel Hack: New Flighty Update Reveals Why Your Plane Is Actually Delayed
Flighty, the traveler’s app, has just introduced a significant update designed to help users understand what’s going on at airports.
18 AI-powered content creation tools to simplify your workflow
Hootsuite Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
18 AI-powered content creation tools to simplify your workflow
AI-content creation tools can help writers and marketers save time and use their skills for more strategic aspects of content creation. The post 18 AI-powered c
iOS 26.4: Apple Releases Latest Critical iPhone Update With These Key New Features
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
iOS 26.4: Apple Releases Latest Critical iPhone Update With These Key New Features
The latest iPhone update is here and brings major new features as well as bug fixes.
Social media for business: A practical guide
Hootsuite Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Social media for business: A practical guide
Social media for business is no longer optional. It's an essential way to reach your customers, gain valuable insights, and grow your brand. The post Social med
32 TikTok tools to boost your marketing strategy in 2026
Hootsuite Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
32 TikTok tools to boost your marketing strategy in 2026
Do you market your business on TikTok? If so, you'll need a box of trusted TikTok Tools to help you design, strategize, and work efficiently. The post 32 TikTok
‘Avatar: Fire And Ash’ 4K Blu-Ray Details Revealed—Including Over Three Hours Of New Bonus Features
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
‘Avatar: Fire And Ash’ 4K Blu-Ray Details Revealed—Including Over Three Hours Of New Bonus Features
Dolby Vision HDR, a Dolby Atmos soundtrack and a 100GB 4K Blu-ray disc promise an uncompromising AV performance, too.
Social media optimization in 13 easy steps
Hootsuite Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Social media optimization in 13 easy steps
Social media optimization techniques can help you do what you're doing even better, from improving engagement to gaining new followers. The post Social media op
Introducing AI Collections: The Faster Way to Build, Manage, and Launch Personalized Pages at Scale
Instapage 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Introducing AI Collections: The Faster Way to Build, Manage, and Launch Personalized Pages at Scale
Most marketers know that personalization improves performance. The problem has never been the idea, it has always been the execution. Creating personalized page
TechCabal 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
EdNova wants to simplify how Liberian graduates access their transcripts
In Liberia, universities have long relied on slow, manual processes for issuing and verifying transcripts, creating delays and raising questions about the authe
Urgent iPhone Update: Why Millions Of Users Must Install This Critical Software Now
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Urgent iPhone Update: Why Millions Of Users Must Install This Critical Software Now
If your iPhone or iPad is running outdated software, your device could be at risk if you don’t update urgently.
Semrush Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
How One Fractional CMO Uses Semrush One to Layer SEO and AEO Into One Growth Strategy
Learn how David Haas helped Frenos grow from near-zero visibility to 18% in six months using a practical SEO and AI strategy.
Dev.to AI 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Emotional Blackmail in Text Messages: FOG Patterns Explained
You're sitting there, staring at your phone, feeling something isn't right about the message you just received. Your stomach tightens. Your thoughts race. The w
New iOS Security Update Warning—21 Days To Comply, CISA Says
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
New iOS Security Update Warning—21 Days To Comply, CISA Says
As a new hacking exploit kit affecting millions of iPhones becomes public, the U.S. Cybersecurity and Infrastructure Security Agency issues a 21-day iOS update
13 influencer marketing tools compared: 2026 guide
Hootsuite Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
13 influencer marketing tools compared: 2026 guide
Looking for the best influencer marketing tool? We found the top platforms to help you find the perfect fit for your brand and budget. The post 13 influencer ma
Influencer marketing: Top strategies to maximize ROI in 2026
Hootsuite Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Influencer marketing: Top strategies to maximize ROI in 2026
If you want to pull off a great influencer marketing campaign, work with experienced social media creators who share your brand values. The post Influencer mark
Ahrefs Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Is AI Content Bad for SEO? No, and It Never Will Be (7 Reasons)
The real issue was never AI or “automatically generated content” itself. Google penalizes the same thing it always has: content that is thin, unhelpful, and spa
Amazon’s New James Bond Show Has A 100% On Rotten Tomatoes, With A Catch
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Amazon’s New James Bond Show Has A 100% On Rotten Tomatoes, With A Catch
There are meta projects, and there are meta projects, and the latter is about to hit Amazon tomorrow, March 25, 2026. It’s a new James Bond series, but very muc
Zwift Users To Get Tour de France Map Upgrade And Level Cap Boost
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Zwift Users To Get Tour de France Map Upgrade And Level Cap Boost
Zwift has announced its next barrage of seasonal updates, including new training features, an expanded Paris map and new gravel course for races.
Akai Professional’s MPC Sample Is A New Way To Make Beats Almost Anywhere
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Akai Professional’s MPC Sample Is A New Way To Make Beats Almost Anywhere
Akai Professional's new MPC Sample is a standalone sampler with an MPC workflow in a portable, battery-powered device aimed at music creators of every skill lev
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Welp, I bought an iPhone again
It takes a week to switch phones. First, there's the technical process of moving eSIMs across devices, which takes either a few minutes (if you're switching fro
Techpoint Africa 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
MTN phases out Ayoba after 7 years as it prepares for a unified digital platform
Ayoba, MTN’s super app, is being gradually phased out as part of a broader strategy to simplify its digital services and build a single platform that combines c
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
A BlackBerry you might actually want just landed on Kickstarter
When The Verge's Allison Johnson went hands-on with the company's Titan 2 Elite phone at MWC 2026, Unihertz didn't divulge pricing info. But the compact Android
Search Engine Journal 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
How To Determine What Paid Media Channels Are Right for You via @sejournal, @timothyjjensen
Choosing the right PPC channels starts with clear goals, budget alignment, and understanding where your audience actually converts. The post How To Determine Wh
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Apple Maps will introduce ads this summer
Apple will soon allow businesses to buy advertisements in its Maps app. In an announcement on Tuesday, Apple says ads may appear at the top of your search resul
Starlink wants to wire Francophone Africa. Regulators hold the switch.
TechCabal 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Starlink wants to wire Francophone Africa. Regulators hold the switch.
Starlink is rewiring Francophone Africa’s internet, shifting from rogue outsider to infrastructure partner as telcos, regulators, and politicians haggle over li
Has The U.S. Just Banned Consumers From Buying Any Wi-Fi Router?
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Has The U.S. Just Banned Consumers From Buying Any Wi-Fi Router?
A ban on all foreign-made equipment is going to make it very difficult for U.S. consumers to find their next Wi-Fi router.
Behind the Tech: Understanding Pure Wallet’s Offline Token Transaction System and Gas-Free Transfers
Hackernoon 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Behind the Tech: Understanding Pure Wallet’s Offline Token Transaction System and Gas-Free Transfers
Pure Wallet introduces an offline transaction protocol that lets users transfer crypto instantly without gas fees by using locally stored tokens. Transactions o
Your Body Is Betraying Your Right to Privacy
Wired AI 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Your Body Is Betraying Your Right to Privacy
Attachment to smart devices and biometric surveillance leaves Americans more vulnerable to police searches than ever. Left unchecked it will only get worse.
TechCabal 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Nigeria to spend $6.1 million on consultants for national fibre project
Nigeria will spend $6.1 million on seven consulting firms and five individual consultants to support the rollout of its national fibre expansion project
How the Instagram Algorithm Works: Your 2026 Guide
Buffer Blog 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
How the Instagram Algorithm Works: Your 2026 Guide
An inside look at how the Instagram algorithm works for the feed, explore page, stories, and reels — and how to make it work for you in 2026.
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Nuki adds Apple Home Key to its smart lock
This week, my top pick for a retrofit smart lock launched the first Aliro-compatible keypad. The Nuki Keypad 2 NFC ($179) brings tap-to-unlock via Apple's Home
Denon Launches A New Range Of Its HEOS-Powered Home Speakers
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Denon Launches A New Range Of Its HEOS-Powered Home Speakers
Audio brand Denon is updating its HEOS-powered range of Home wireless speakers with three new models which have been redesigned with more contemporary styling.
Search Engine Journal 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
SEO 2.0: How Content Marketing Drives Visibility in AI Search via @sejournal, @hethr_campbell
Join our on-demand webinar to understand the intersection of AI and SEO. Learn how to leverage AI for improved search results. The post SEO 2.0: How Content Mar
Techpoint Africa 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Creators in Malawi to start earning online in April
On Techpoint Digest, we discuss creators in Malawi ‘s plan to start earning online in April, a Nigerian AI tool for building websites, and Moniepoint acquiring
Dev.to AI 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Promote OnlyFans with Proven Marketing Strategies That Drive Real Subscribers
In the rapidly evolving creator economy, knowing how to Promote OnlyFans effectively can make the difference between slow growth and a thriving subscriber base.
The 10 Best Press Release Distribution Services for SEO and AI Visibility in 2026
Hackernoon 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
The 10 Best Press Release Distribution Services for SEO and AI Visibility in 2026
Press release distribution in 2026 is driven by AI Visibility (Answer Engine Optimization/Generative Engine Optimization) alongside traditional SEO. Legacy prov
Search Engine Journal 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Bing AI Dashboard Maps Grounding Queries To Cited Pages via @sejournal, @MattGSouthern
Bing's AI Performance dashboard now maps grounding queries to cited pages, letting you connect AI citation data to specific URLs on your site. The post Bing AI
Search Engine Journal 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Google Responds To Error That Causes Old Branding To Persist In SERPs via @sejournal, @martinibuster
Google's John Mueller responds to a question about search results that display outdated branding for a site that rebranded over ten years ago. The post Google R
InfoQ AI/ML 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Article: Architecting Portable Systems on Open Standards for Digital Sovereignty
Digital sovereignty is about maintaining control of critical systems by limiting reliance on any single vendor. Open standards and portable architectures reduce
WHO’s New NPOC TB Test Could Transform Global Diagnosis Efforts
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
WHO’s New NPOC TB Test Could Transform Global Diagnosis Efforts
Rapid near-point-of-care molecular tests using tongue swabs can help end TB, enabling diagnosis and treatment to begin within hours on the same day.
The $30 Trillion RWA Shift: How Top Players Are Backing Different Futures
Hackernoon 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
The $30 Trillion RWA Shift: How Top Players Are Backing Different Futures
The RWA tokenization market crossed $24 billion in 2025, up 380% from $5 billion in 2022. Most protocols distribute assets on existing blockchains. REAL Finance
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
The kid-friendly Fitbit Ace is $100, which matches its best price
If you’re trying to figure out how to keep your kids occupied this spring break, the Fitbit Ace LTE is an easy way to get them outdoors and off their phones. Th
The Verge 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Google’s new Pixel 10 ads made me go ‘Wait, WHAT are they trying to sell?’
Ever watch a TV ad and wonder, "How did this get approved?" Today, Google has not one but two new ad spots for its six-month-old Pixel 10 phones, and… let's jus
Only A Small Percentage Of Creators Make Real Money—Here’s Who Does
Forbes Innovation 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Only A Small Percentage Of Creators Make Real Money—Here’s Who Does
The creator economy is worth over $100 billion—but only a small percentage of creators make real money. Here’s who’s earning, how they do it, and what most get
Techpoint Africa 📣 Digital Marketing & Growth ⚡ AI Lesson 4w ago
Africa Technology Expo returns to Lagos for third edition, expands to two-day enterprise format
The African Technology Expo brings together decision-makers, senior executives, regulators, and technology professionals to do business and explore the future o