Tech Skills

Digital Marketing & Growth

SEO, social media, email marketing, paid ads, analytics and growth strategies

16,191
lessons
Skills in this topic
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Marketing Basics
beginner
Map a customer journey from awareness to purchase
Social Media Marketing
beginner
Build a content calendar across 3 platforms
SEO & SEM
intermediate
Do keyword research with Ahrefs or SEMrush
AI Marketing
intermediate
Generate and repurpose content at scale with AI
Email Marketing
intermediate
Build a 5-email welcome sequence
Video Marketing
intermediate
Optimise a YouTube channel for SEO and watch time
Growth Analytics
advanced
Build a multi-touch attribution model
INBOUND 2016 5-Minute Sessions: Heather Hansen O'Neill
Digital Marketing & Growth
INBOUND 2016 5-Minute Sessions: Heather Hansen O'Neill
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Mike Lieberman - "How Agile Marketing Transformed Our Agency"
Digital Marketing & Growth
INBOUND 2016: Mike Lieberman - "How Agile Marketing Transformed Our Agency"
HubSpot Marketing Beginner 9y ago
On-Page SEO in 2016: The 8 Principles for Success - Whiteboard Friday
Digital Marketing & Growth
On-Page SEO in 2016: The 8 Principles for Success - Whiteboard Friday
Moz Beginner 9y ago
How To Use Hosted Blog Platforms for SEO & Content Distribution - Whiteboard Friday
Digital Marketing & Growth
How To Use Hosted Blog Platforms for SEO & Content Distribution - Whiteboard Friday
Moz Beginner 9y ago
SEO For Beginners 2017 | How To Rank High In Google | Freelancer.com Tutorial
Digital Marketing & Growth
SEO For Beginners 2017 | How To Rank High In Google | Freelancer.com Tutorial
Darrel Wilson Beginner 9y ago
Build An HTML5 Website With A Responsive Layout
Digital Marketing & Growth ⚡ AI Lesson
Build An HTML5 Website With A Responsive Layout
Traversy Media Beginner 9y ago
What Is A Marketing Funnel?
Digital Marketing & Growth
What Is A Marketing Funnel?
Adam Erhart Beginner 9y ago
Your Minimum Viable Funnel - The Starting Point For A Successful Sales And Marketing Funnel
Digital Marketing & Growth ⚡ AI Lesson
Your Minimum Viable Funnel - The Starting Point For A Successful Sales And Marketing Funnel
Miles Beckler Beginner 9y ago
Yoast SEO Premium: internal linking
Digital Marketing & Growth
Yoast SEO Premium: internal linking
Yoast Beginner 9y ago
Does Social Media Marketing Work? (The Who, What, When, Where, and Why)
Digital Marketing & Growth ⚡ AI Lesson
Does Social Media Marketing Work? (The Who, What, When, Where, and Why)
Adam Erhart Beginner 9y ago
Rebecca Leibman "If We Wait Until We're Ready, We'll Be Waiting Forever"
Digital Marketing & Growth ⚡ AI Lesson
Rebecca Leibman "If We Wait Until We're Ready, We'll Be Waiting Forever"
HubSpot Marketing Beginner 9y ago
INBOUND Bold Talks: Caleb Gardner "What Barack Obama's Trolls Taught Me About Civility"
Digital Marketing & Growth
INBOUND Bold Talks: Caleb Gardner "What Barack Obama's Trolls Taught Me About Civility"
HubSpot Marketing Beginner 9y ago
INBOUND Bold Talks: Catherine Hoke "Transforming Hustle"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND Bold Talks: Catherine Hoke "Transforming Hustle"
HubSpot Marketing Beginner 9y ago
INBOUND Bold Talks: Adam Foss "Solution in Prosecution"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND Bold Talks: Adam Foss "Solution in Prosecution"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Andy Pitre  "Getting Started with Inbound Marketing and HubSpot's Free Tools"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Andy Pitre "Getting Started with Inbound Marketing and HubSpot's Free Tools"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Dillon Compton "What's New In HubSpot Connect"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Dillon Compton "What's New In HubSpot Connect"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Jason Falls "Hacking the Conversation"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Jason Falls "Hacking the Conversation"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Christine Perkett "How To Use PR, Branding and Positioning to Take on Goliath"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Christine Perkett "How To Use PR, Branding and Positioning to Take on Goliath"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Luke Summerfield "Growth- Driven Design"
Digital Marketing & Growth
INBOUND 2016: Luke Summerfield "Growth- Driven Design"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Heather Hansen O'Neill - "Fear: The #1 Killer of Sales"
Digital Marketing & Growth
INBOUND 2016: Heather Hansen O'Neill - "Fear: The #1 Killer of Sales"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Matthew Barby - "How to Suck at SEO & Drive Your Business into the Ground"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Matthew Barby - "How to Suck at SEO & Drive Your Business into the Ground"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Dr. Leon Segal - "Today is a Prototype for Tomorrow"
Digital Marketing & Growth
INBOUND 2016: Dr. Leon Segal - "Today is a Prototype for Tomorrow"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Nick Salvatoriello "Chaos Under Control: How To Organize a Messy Contacts Database"
Digital Marketing & Growth
INBOUND 2016: Nick Salvatoriello "Chaos Under Control: How To Organize a Messy Contacts Database"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Susannah Morris "How To Run Marketing As A Team of One (and Still Crush Your Goals)
Digital Marketing & Growth
INBOUND 2016: Susannah Morris "How To Run Marketing As A Team of One (and Still Crush Your Goals)
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Peep Laja "How to Figure Out What Really Makes Your Website Work For You"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Peep Laja "How to Figure Out What Really Makes Your Website Work For You"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Dawn Poulos "How Sales Teams Should Leverage Data for Strategic Storytelling"
Digital Marketing & Growth
INBOUND 2016: Dawn Poulos "How Sales Teams Should Leverage Data for Strategic Storytelling"
HubSpot Marketing Beginner 9y ago
Blair Enns "Price the Client Not the Job"
Digital Marketing & Growth
Blair Enns "Price the Client Not the Job"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Mark Organ - "Advocate-Driven Inbound"
Digital Marketing & Growth
INBOUND 2016: Mark Organ - "Advocate-Driven Inbound"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Matt Sunshine "How To Find and Keep The Best Sales Reps"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Matt Sunshine "How To Find and Keep The Best Sales Reps"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Rebecca Lieb "Global Content Strategy- This is Gonna Be Big"
Digital Marketing & Growth
INBOUND 2016: Rebecca Lieb "Global Content Strategy- This is Gonna Be Big"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Shama Hyder - "Momentum: How to Propel Your Marketing..."
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Shama Hyder - "Momentum: How to Propel Your Marketing..."
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Carrie Kerpin "The Trick to Improving Content ROI: Make Your Content 3D"
Digital Marketing & Growth
INBOUND 2016: Carrie Kerpin "The Trick to Improving Content ROI: Make Your Content 3D"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Scott Meyer "Own Your Niche: An Agency Content Model"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Scott Meyer "Own Your Niche: An Agency Content Model"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Anese Cavanaugh - "Showing Up for Leadership: Your Presence is Your Impact"
Digital Marketing & Growth
INBOUND 2016: Anese Cavanaugh - "Showing Up for Leadership: Your Presence is Your Impact"
HubSpot Marketing Beginner 9y ago
INBOUND 2016 5-Minute Sessions: Rand Fishkin
Digital Marketing & Growth
INBOUND 2016 5-Minute Sessions: Rand Fishkin
HubSpot Marketing Beginner 9y ago
INBOUND 2016 5-Minute Sessions: Nancy Harhut
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016 5-Minute Sessions: Nancy Harhut
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Natalie Burke "Completing the Bridge to Nowhere: Beyond Diversity and Inclusion"
Digital Marketing & Growth
INBOUND 2016: Natalie Burke "Completing the Bridge to Nowhere: Beyond Diversity and Inclusion"
HubSpot Marketing Beginner 9y ago
Tom Shapiro "Using Neuroscience to Optimize the Customer Acquisition Process"
Digital Marketing & Growth
Tom Shapiro "Using Neuroscience to Optimize the Customer Acquisition Process"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Sean Ford "Marketing Myopia: Know the Signs, Get the Cure"
Digital Marketing & Growth
INBOUND 2016: Sean Ford "Marketing Myopia: Know the Signs, Get the Cure"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Sheldon Monteiro - "Rise of the CMTO"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Sheldon Monteiro - "Rise of the CMTO"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Linda Swindling - "Ask Outrageously!  Mastering High-Stakes Negotiation"
Digital Marketing & Growth
INBOUND 2016: Linda Swindling - "Ask Outrageously! Mastering High-Stakes Negotiation"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Jill Rowley - "One Team, One Goal"
Digital Marketing & Growth
INBOUND 2016: Jill Rowley - "One Team, One Goal"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Adam Steinhardt "How To Transform Your Ecosystem into an Inbound Sales Powerhouse"
Digital Marketing & Growth
INBOUND 2016: Adam Steinhardt "How To Transform Your Ecosystem into an Inbound Sales Powerhouse"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: George Thomas - "How to be World-Class at HubSpot in 60 Days"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: George Thomas - "How to be World-Class at HubSpot in 60 Days"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Rosalia Cefalu "You're Starting a Sales Enablement Team: Now What?"
Digital Marketing & Growth ⚡ AI Lesson
INBOUND 2016: Rosalia Cefalu "You're Starting a Sales Enablement Team: Now What?"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Anna Perko + Ari Plaut "Turning Insights into Action: How to Use HubSpot Reporting"
Digital Marketing & Growth
INBOUND 2016: Anna Perko + Ari Plaut "Turning Insights into Action: How to Use HubSpot Reporting"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Kyle Lacy "You Can't Growth Hack Your Way to Success"
Digital Marketing & Growth
INBOUND 2016: Kyle Lacy "You Can't Growth Hack Your Way to Success"
HubSpot Marketing Beginner 9y ago
INBOUND 2016: Debbie Farese "How to 'Hire Up' "
Digital Marketing & Growth
INBOUND 2016: Debbie Farese "How to 'Hire Up' "
HubSpot Marketing Beginner 9y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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Introduction to Python
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Introduction to Python
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Foundations of Digital Marketing and E-commerce
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Self-paced
Foundations of Digital Marketing and E-commerce
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Meta Social Media Marketing Capstone
📚 Coursera Course ↗
Self-paced
Meta Social Media Marketing Capstone
Opens on Coursera ↗
Einführung in Marketing Design mit Canva
📚 Coursera Course ↗
Self-paced
Einführung in Marketing Design mit Canva
Opens on Coursera ↗
Digital Marketing Analytics
📚 Coursera Course ↗
Self-paced
Digital Marketing Analytics
Opens on Coursera ↗
Advanced Tools for Digital Marketing Analytics
📚 Coursera Course ↗
Self-paced
Advanced Tools for Digital Marketing Analytics
Opens on Coursera ↗