Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

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Skills in this topic
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Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
Use These 5 Headline Copywriting Formulas To Skyrocket Conversions
34:23
Copywriting & Content Strategy
Use These 5 Headline Copywriting Formulas To Skyrocket Conversions
Timothy Sedillo Intermediate 4y ago
5 Copywriting Exercises To Make You A Better Copywriter
Copywriting & Content Strategy
5 Copywriting Exercises To Make You A Better Copywriter
Alex Cattoni Beginner 4y ago
Learn useLayoutEffect In 5 Minutes
Copywriting & Content Strategy
Learn useLayoutEffect In 5 Minutes
Web Dev Simplified Beginner 4y ago
Mission And Vision Statement Examples: How To Write Them
Copywriting & Content Strategy
Mission And Vision Statement Examples: How To Write Them
Learn With Shopify Beginner 4y ago
The Secrets To Closing A Sale
Copywriting & Content Strategy
The Secrets To Closing A Sale
Dan Lok Beginner 4y ago
If I started my business over, this is what I would do DIFFERENTLY.
Copywriting & Content Strategy
If I started my business over, this is what I would do DIFFERENTLY.
Vanessa Lau Beginner 4y ago
DEBUNKED: Email Marketing Myths & Misconceptions
Copywriting & Content Strategy
DEBUNKED: Email Marketing Myths & Misconceptions
Alex Cattoni Beginner 4y ago
Speed Up Your Wordpress Website INSTANTLY (You Won’t Believe These Results!)
Copywriting & Content Strategy
Speed Up Your Wordpress Website INSTANTLY (You Won’t Believe These Results!)
Wes McDowell Advanced 4y ago
Examples of Copywriting in Real Life #shorts
0:09
Copywriting & Content Strategy
Examples of Copywriting in Real Life #shorts
Alina Amir Intermediate 4y ago
Top Content Ideas for Instagram Reels (That ALWAYS Get Views with MINIMAL WORK!)
Copywriting & Content Strategy
Top Content Ideas for Instagram Reels (That ALWAYS Get Views with MINIMAL WORK!)
Vanessa Lau Intermediate 4y ago
How to write copy using the AIDA formula - Copywriting Tutorial
10:52
Copywriting & Content Strategy
How to write copy using the AIDA formula - Copywriting Tutorial
Adrianna Anna Beginner 4y ago
The Ultimate Guide To 10 000 Followers On INSTAGRAM In 2024
Copywriting & Content Strategy
The Ultimate Guide To 10 000 Followers On INSTAGRAM In 2024
Harry | Social Media Marketing & Growth Coach Beginner 4y ago
Email copywriting for beginners
25:45
Copywriting & Content Strategy
Email copywriting for beginners
Adrianna Anna Beginner 4y ago
7 Ecommerce Marketing Secrets You Can Learn From Big Brands
Copywriting & Content Strategy
7 Ecommerce Marketing Secrets You Can Learn From Big Brands
Neil Patel Beginner 4y ago
The Secret To Writing Facebook Ad Copy (That The Gurus Don't Tell You) #Shorts
0:32
Copywriting & Content Strategy
The Secret To Writing Facebook Ad Copy (That The Gurus Don't Tell You) #Shorts
Sabri Suby Intermediate 4y ago
Save Hours Debugging With These React Hooks
Copywriting & Content Strategy
Save Hours Debugging With These React Hooks
Web Dev Simplified Beginner 4y ago
How I Learned Selling From The Stage
Copywriting & Content Strategy
How I Learned Selling From The Stage
Dan Lok Beginner 4y ago
Practical Copywriting Course for Beginners [FREE COURSE]
37:30
Copywriting & Content Strategy
Practical Copywriting Course for Beginners [FREE COURSE]
Mike Nardi Beginner 4y ago
The perfect headline formula for copywriting!
0:31
Copywriting & Content Strategy
The perfect headline formula for copywriting!
Pradeep Verma Intermediate 4y ago
COPYWRITING TUTORIAL: Dos & Don'ts of Copywriting for Social Media - Paul Anglin | Domestika English
2:30
Copywriting & Content Strategy
COPYWRITING TUTORIAL: Dos & Don'ts of Copywriting for Social Media - Paul Anglin | Domestika English
Domestika English Beginner 4y ago
How to Write Product Descriptions To Guarantee Quick Sales || Copywriting 101 E-commerce
23:15
Copywriting & Content Strategy
How to Write Product Descriptions To Guarantee Quick Sales || Copywriting 101 E-commerce
BEST IELTS LISTENING Beginner 4y ago
Facebook Ads Copywriting Tips - Write Ads With ClosersCopy
26:37
Copywriting & Content Strategy
Facebook Ads Copywriting Tips - Write Ads With ClosersCopy
LoverFighterWriter Intermediate 4y ago
Ahead of the Game Podcast Episode 38: Tips from a Pro Copywriter | Digital Marketing Institute
Copywriting & Content Strategy
Ahead of the Game Podcast Episode 38: Tips from a Pro Copywriter | Digital Marketing Institute
Digital Marketing Institute Beginner 4y ago
The AIDA Model: How To Use This Copywriting Formula
11:57
Copywriting & Content Strategy
The AIDA Model: How To Use This Copywriting Formula
Kenneth Fong Intermediate 4y ago
Full Workshop: Content Strategy & Information Architecture
Copywriting & Content Strategy
Full Workshop: Content Strategy & Information Architecture
Flux Academy Beginner 4y ago
Welcome to Copyblogger Pro
Copywriting & Content Strategy
Welcome to Copyblogger Pro
Copyblogger Intermediate 4y ago
Show Up For Your Clients By Showing Up For Yourself
Copywriting & Content Strategy
Show Up For Your Clients By Showing Up For Yourself
The Futur Beginner 4y ago
How to Write Amazing Blog Posts WITHOUT Being an Expert in Your Niche
Copywriting & Content Strategy
How to Write Amazing Blog Posts WITHOUT Being an Expert in Your Niche
Neil Patel Beginner 4y ago
A Day In The Life Of A Copywriter: How I Stay Productive While Traveling
Copywriting & Content Strategy
A Day In The Life Of A Copywriter: How I Stay Productive While Traveling
Alex Cattoni Beginner 4y ago
Reacting to Quitting My Corporate Job (3 years later!?)
Copywriting & Content Strategy
Reacting to Quitting My Corporate Job (3 years later!?)
Vanessa Lau Intermediate 4y ago
How To Build An Irresistible Copywriting Portfolio From Scratch (Step-By-Step Tutorial)
Copywriting & Content Strategy
How To Build An Irresistible Copywriting Portfolio From Scratch (Step-By-Step Tutorial)
Alex Cattoni Beginner 4y ago
3 Phases to Growing an Instagram Account (ZERO to 200K Followers?!)
Copywriting & Content Strategy
3 Phases to Growing an Instagram Account (ZERO to 200K Followers?!)
Vanessa Lau Intermediate 4y ago
4 Types of Content That ALWAYS Get LIKES on Instagram in 2022
Copywriting & Content Strategy
4 Types of Content That ALWAYS Get LIKES on Instagram in 2022
Vanessa Lau Intermediate 4y ago
The Ugly Truth About Freelancing: How To Deal With Difficult Clients
Copywriting & Content Strategy
The Ugly Truth About Freelancing: How To Deal With Difficult Clients
Alex Cattoni Beginner 4y ago
Every Big React App Needs These 5 Custom Hooks
Copywriting & Content Strategy
Every Big React App Needs These 5 Custom Hooks
Web Dev Simplified Beginner 4y ago
Multi-Millionaire CEO Reveals: How To Be A Strategic Thinker
Copywriting & Content Strategy
Multi-Millionaire CEO Reveals: How To Be A Strategic Thinker
Dan Lok Beginner 4y ago
How to Make Your First $1000 on Social Media (4 DIFFERENT WAYS)
Copywriting & Content Strategy
How to Make Your First $1000 on Social Media (4 DIFFERENT WAYS)
Vanessa Lau Intermediate 4y ago
5 More Custom React Hooks You Need In Every Project
Copywriting & Content Strategy
5 More Custom React Hooks You Need In Every Project
Web Dev Simplified Beginner 4y ago
Setting The Record Straight: SEO Copywriting vs Conversion Copywriting
Copywriting & Content Strategy
Setting The Record Straight: SEO Copywriting vs Conversion Copywriting
Alex Cattoni Beginner 4y ago
How to Create IG Reels FAST (16 videos in one DAY?!)
Copywriting & Content Strategy
How to Create IG Reels FAST (16 videos in one DAY?!)
Vanessa Lau Intermediate 4y ago
Make React Easy With These 5 Custom React Hooks
Copywriting & Content Strategy
Make React Easy With These 5 Custom React Hooks
Web Dev Simplified Beginner 4y ago
5 Public Speaking Tips To Help You Own The Stage & Captivate Your Audience
Copywriting & Content Strategy
5 Public Speaking Tips To Help You Own The Stage & Captivate Your Audience
Alex Cattoni Beginner 4y ago
10K Followers in 10 Days (MY NEW STRATEGY!)
Copywriting & Content Strategy
10K Followers in 10 Days (MY NEW STRATEGY!)
Vanessa Lau Intermediate 4y ago
5-Step Onboarding Process To Close More Sales & Land Your DREAM Clients
Copywriting & Content Strategy
5-Step Onboarding Process To Close More Sales & Land Your DREAM Clients
Alex Cattoni Beginner 4y ago
How Investing in Emerging Markets Can Create Massive Wealth
Copywriting & Content Strategy
How Investing in Emerging Markets Can Create Massive Wealth
Dan Lok Beginner 4y ago
How to be a FULL TIME Content Creator (Things I WISH I Knew Before I Started...)
Copywriting & Content Strategy
How to be a FULL TIME Content Creator (Things I WISH I Knew Before I Started...)
Vanessa Lau Intermediate 4y ago
How To Streamline Your Freelance Business – Taxes, Contracts, Invoices & MORE 👀
Copywriting & Content Strategy
How To Streamline Your Freelance Business – Taxes, Contracts, Invoices & MORE 👀
Alex Cattoni Beginner 4y ago
How To Sell - Sales Technique To Convince A Couple To Buy From You
Copywriting & Content Strategy
How To Sell - Sales Technique To Convince A Couple To Buy From You
Dan Lok Intermediate 4y ago
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An Introduction to Accessibility and Inclusive Design
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Digital Creativity
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A Guide to Diversifying and Transforming Football Leadership
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