Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

3976
lessons
Skills in this topic
View full skill map →
Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
Level: All Beginner Intermediate Advanced
Any Length Short (<5m) Medium (5-20m) Long (>20m)
Newest Popular Oldest
How to ​​Optimize Your Content for Massive Traffic
Copywriting & Content Strategy
How to ​​Optimize Your Content for Massive Traffic
Rank Math SEO Beginner 4y ago
Creative Inspiration vs. Plagiarism: What’s The Difference?
Copywriting & Content Strategy
Creative Inspiration vs. Plagiarism: What’s The Difference?
Alex Cattoni Beginner 4y ago
Why Your Sales Copy Sucks #shorts
Copywriting & Content Strategy
Why Your Sales Copy Sucks #shorts
Dan Lok Beginner 4y ago
AIDA Copywriting Formula (AI Creates AIDA Model Marketing Examples)
7:27
Copywriting & Content Strategy
AIDA Copywriting Formula (AI Creates AIDA Model Marketing Examples)
Marketing Island Intermediate 4y ago
Business Storytelling Made Easy | Kelly Parker | TEDxBalchStreet
12:49
Copywriting & Content Strategy
Business Storytelling Made Easy | Kelly Parker | TEDxBalchStreet
TEDx Talks Beginner 4y ago
Because of you dance
Copywriting & Content Strategy
Because of you dance
신태순의 AI마케팅 Intermediate 4y ago
Jasper.ai Product Description Copywriting (Tutorial & Examples)
7:15
Copywriting & Content Strategy
Jasper.ai Product Description Copywriting (Tutorial & Examples)
Marketing Island Beginner 4y ago
How to get MORE VIEWS on Instagram Stories in 2022
Copywriting & Content Strategy
How to get MORE VIEWS on Instagram Stories in 2022
Vanessa Lau Intermediate 4y ago
7 Free Apps That’ll Help You Write Content Faster
Copywriting & Content Strategy
7 Free Apps That’ll Help You Write Content Faster
Neil Patel Beginner 4y ago
I Spent 100 Days Hacking Minecraft
Copywriting & Content Strategy
I Spent 100 Days Hacking Minecraft
LiveOverflow Advanced 4y ago
Good marketing isn’t always about having the best copy or creative.
Copywriting & Content Strategy
Good marketing isn’t always about having the best copy or creative.
Neil Patel Intermediate 4y ago
8 Unconventional Market Research Tips & Tools
Copywriting & Content Strategy
8 Unconventional Market Research Tips & Tools
Alex Cattoni Beginner 4y ago
Actual Live Sales Call With Dan Lok #shorts
Copywriting & Content Strategy
Actual Live Sales Call With Dan Lok #shorts
Dan Lok Intermediate 4y ago
I became a millionaire after I learned THIS.
Copywriting & Content Strategy
I became a millionaire after I learned THIS.
Vanessa Lau Beginner 4y ago
Why Building A Habit Takes Longer Than You Think
Copywriting & Content Strategy
Why Building A Habit Takes Longer Than You Think
Seeker Intermediate 4y ago
Why You’re Wrong About Direct Response Copywriting (And What It REALLY Is)
7:27
Copywriting & Content Strategy
Why You’re Wrong About Direct Response Copywriting (And What It REALLY Is)
Copy That! Beginner 4y ago
7 Catchy Headline Formulas: Copywriting Tutorial (Easy Copy-Paste)
18:21
Copywriting & Content Strategy
7 Catchy Headline Formulas: Copywriting Tutorial (Easy Copy-Paste)
Jason Whaling Beginner 4y ago
Why Education Reduces Fear
Copywriting & Content Strategy
Why Education Reduces Fear
Copyblogger Intermediate 4y ago
Content Strategy Tutorial: How to Create Content Writing For SEO
27:06
Copywriting & Content Strategy
Content Strategy Tutorial: How to Create Content Writing For SEO
Chris Palmer SEO Beginner 4y ago
Brand identity in 20 minutes with Matt
Copywriting & Content Strategy
Brand identity in 20 minutes with Matt
Flux Academy Beginner 4y ago
What It Takes To Live On Mars #SHORTS
Copywriting & Content Strategy
What It Takes To Live On Mars #SHORTS
Seeker Beginner 4y ago
You have been Copy Pasting Wrong
0:27
Copywriting & Content Strategy
You have been Copy Pasting Wrong
Matty McTech Intermediate 4y ago
How To Get The Highest Quality From iPhone Video
Copywriting & Content Strategy
How To Get The Highest Quality From iPhone Video
The Futur Intermediate 4y ago
On Storytelling And Conflict
Copywriting & Content Strategy
On Storytelling And Conflict
Copyblogger Beginner 4y ago
Why direct response marketers get rich...not wealthy
16:13
Copywriting & Content Strategy
Why direct response marketers get rich...not wealthy
Alex Hormozi Beginner 4y ago
How to write ad copy super fast 🚀
Copywriting & Content Strategy
How to write ad copy super fast 🚀
Chase Chappell Intermediate 4y ago
How I made a DOCUMENTATION WEBSITE for my Game Engine
Copywriting & Content Strategy
How I made a DOCUMENTATION WEBSITE for my Game Engine
The Cherno Intermediate 4y ago
Best email subject line tips - 2024
7:23
Copywriting & Content Strategy
Best email subject line tips - 2024
Kasey Luck Intermediate 4y ago
Nobody Talks About This React Hook
Copywriting & Content Strategy
Nobody Talks About This React Hook
Web Dev Simplified Intermediate 4y ago
C++ Programming Course - Beginner to Advanced
Copywriting & Content Strategy
C++ Programming Course - Beginner to Advanced
freeCodeCamp.org Beginner 4y ago
How To Make BIG Money With Live Events
Copywriting & Content Strategy
How To Make BIG Money With Live Events
Dan Lok Beginner 4y ago
Top 5 Best FREE WEBSITES to Learn a New Marketing Skill
Copywriting & Content Strategy
Top 5 Best FREE WEBSITES to Learn a New Marketing Skill
Neil Patel Beginner 4y ago
The #1 Secret To Attracting Higher-Paying Copywriting Clients (Interview with Selena Soo)
Copywriting & Content Strategy
The #1 Secret To Attracting Higher-Paying Copywriting Clients (Interview with Selena Soo)
Alex Cattoni Beginner 4y ago
When To Say No To Opportunities #shorts
Copywriting & Content Strategy
When To Say No To Opportunities #shorts
Dan Lok Beginner 4y ago
Behind the Scenes of Creating a 7 Figure Online Course (What to Include + TIPS!)
Copywriting & Content Strategy
Behind the Scenes of Creating a 7 Figure Online Course (What to Include + TIPS!)
Vanessa Lau Intermediate 4y ago
Instagram Strategies: 24 Social Media CTAs That Will Boost Traffic, Engagement & Sales
Copywriting & Content Strategy
Instagram Strategies: 24 Social Media CTAs That Will Boost Traffic, Engagement & Sales
Alex Cattoni Beginner 4y ago
"What If I Don't Want To Work A 9-5 Job?" #shorts
Copywriting & Content Strategy
"What If I Don't Want To Work A 9-5 Job?" #shorts
Dan Lok Beginner 4y ago
What It Takes To Train Like An Astronaut #SHORTS
Copywriting & Content Strategy
What It Takes To Train Like An Astronaut #SHORTS
Seeker Beginner 4y ago
How to Make Money and Grow FAST if you have ZERO Followers in 2022 (Instagram, Youtube, and Tiktok!)
Copywriting & Content Strategy
How to Make Money and Grow FAST if you have ZERO Followers in 2022 (Instagram, Youtube, and Tiktok!)
Vanessa Lau Intermediate 4y ago
6 Iconic Women Who Shaped Copywriting History (PART 2)
Copywriting & Content Strategy
6 Iconic Women Who Shaped Copywriting History (PART 2)
Alex Cattoni Beginner 4y ago
I have over 500k subscribers... These are NEW strategies to GROW on Youtube in 2022!
Copywriting & Content Strategy
I have over 500k subscribers... These are NEW strategies to GROW on Youtube in 2022!
Vanessa Lau Intermediate 4y ago
This Substance Was Once Used as an Anesthetic #Shorts
Copywriting & Content Strategy
This Substance Was Once Used as an Anesthetic #Shorts
Seeker Beginner 4y ago
6 Iconic Women Who Shaped Copywriting History (PART 1)
Copywriting & Content Strategy
6 Iconic Women Who Shaped Copywriting History (PART 1)
Alex Cattoni Beginner 4y ago
3 Ways To Generate More Revenue And Income #shorts
Copywriting & Content Strategy
3 Ways To Generate More Revenue And Income #shorts
Dan Lok Beginner 4y ago
My Instagram Strategy for 2022 (THIS is what's working!)
Copywriting & Content Strategy
My Instagram Strategy for 2022 (THIS is what's working!)
Vanessa Lau Intermediate 4y ago
ALEX EDITS LIVE: Become A Better Copywriter INSTANTLY With This Simple Exercise 👀
Copywriting & Content Strategy
ALEX EDITS LIVE: Become A Better Copywriter INSTANTLY With This Simple Exercise 👀
Alex Cattoni Beginner 4y ago
Why Is TikTok So Successful? | Business Unlocked
Copywriting & Content Strategy
Why Is TikTok So Successful? | Business Unlocked
Dan Lok Beginner 4y ago
How To Use Power Words To Become A Better Copywriter
Copywriting & Content Strategy
How To Use Power Words To Become A Better Copywriter
Alex Cattoni Beginner 4y ago
📚 Coursera Courses Opens on Coursera · Free to audit
1 / 3 View all →
AI Video Creation: A Beginner's Guide to Realistic AI Videos
📚 Coursera Course ↗
Self-paced
AI Video Creation: A Beginner's Guide to Realistic AI Videos
Opens on Coursera ↗
Establishing Team Purpose
📚 Coursera Course ↗
Self-paced
Establishing Team Purpose
Opens on Coursera ↗
Business Strategy for the Future of Work
📚 Coursera Course ↗
Self-paced
Business Strategy for the Future of Work
Opens on Coursera ↗
React Beginner Project: Build a Movie Search App
📚 Coursera Course ↗
Self-paced
React Beginner Project: Build a Movie Search App
Opens on Coursera ↗
Instagram Planning: Manage Content Like a Pro
📚 Coursera Course ↗
Self-paced
Instagram Planning: Manage Content Like a Pro
Opens on Coursera ↗
Introduction to Intellectual Property
📚 Coursera Course ↗
Self-paced
Introduction to Intellectual Property
Opens on Coursera ↗