One LinkedIn post got a VP to respond

When a brand like Heinz or Liquid Death shows up in a headline, people already have a reaction before they read a word. That built-in recognition is a distribution weapon if you know how to use it. This breaks down how namejacking works on LinkedIn, why brand-level engagement creates a compounding distribution loop, and what happened when a VP of creative corrected a detail on one of our client's posts and the algorithm rewarded it.