Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

4,174
lessons
Skills in this topic
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Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
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People think a hook is just a catchy one-liner. It's not. Here's what's actually making people stop.
Copywriting & Content Strategy
People think a hook is just a catchy one-liner. It's not. Here's what's actually making people stop.
Ben Heath Intermediate 1mo ago
How Sahil & Muskan Planned Saurabh’s Murder Cover-Up
Copywriting & Content Strategy
How Sahil & Muskan Planned Saurabh’s Murder Cover-Up
Switch Intermediate 1mo ago
Stop copy-pasting diagrams into your slides — AhaSlides Diagram
Copywriting & Content Strategy
Stop copy-pasting diagrams into your slides — AhaSlides Diagram
AhaSlides Intermediate 1mo ago
Petrol Mehenga Hone Se Kya Farq Padta Hai? #shorts #petrolprice
Copywriting & Content Strategy
Petrol Mehenga Hone Se Kya Farq Padta Hai? #shorts #petrolprice
Switch Intermediate 1mo ago
I tested Opus 4.8 vs. 4.7 for writing (here's what I found)
Copywriting & Content Strategy
I tested Opus 4.8 vs. 4.7 for writing (here's what I found)
Brandon Storey | Copywriting Coach Beginner 1mo ago
I tried Keto for 6 Weeks (Here’s What Happened)
Copywriting & Content Strategy
I tried Keto for 6 Weeks (Here’s What Happened)
Autism From The Inside Beginner 1mo ago
I Studied 131 Viral LinkedIn Hooks, These 5 Will Make You Go Viral
Copywriting & Content Strategy
I Studied 131 Viral LinkedIn Hooks, These 5 Will Make You Go Viral
Diandra Escobar Intermediate 1mo ago
Start focusing on this to build good habits. #aiwriting #copywriting #onlinebusiness #business
Copywriting & Content Strategy
Start focusing on this to build good habits. #aiwriting #copywriting #onlinebusiness #business
Tyson 4D Beginner 1mo ago
Does visualization even work? #aiwriting #copywriting #onlinebusiness #business #entrepreneur
Copywriting & Content Strategy
Does visualization even work? #aiwriting #copywriting #onlinebusiness #business #entrepreneur
Tyson 4D Intermediate 1mo ago
I made $800k with copywriting: ASK ME ANYTHING
Copywriting & Content Strategy
I made $800k with copywriting: ASK ME ANYTHING
Brandon Storey | Copywriting Coach Beginner 1mo ago
Impact of AI on IT jobs and Real Estate.
Copywriting & Content Strategy
Impact of AI on IT jobs and Real Estate.
FinTree Beginner 1mo ago
Poor Peter...
Copywriting & Content Strategy
Poor Peter...
Vinh Giang Intermediate 1mo ago
Short Tail vs. Long Tail Keywords: Which one wins for SEO?
Copywriting & Content Strategy
Short Tail vs. Long Tail Keywords: Which one wins for SEO?
Casey Keith Advanced 1mo ago
Scottie Scheffler’s Arrest, PGA Dominance & Million Dollar Career | What Really Happened
Copywriting & Content Strategy
Scottie Scheffler’s Arrest, PGA Dominance & Million Dollar Career | What Really Happened
Make More Money Now Beginner 1mo ago
Make Claude Code Write EXACTLY Like You (Free Templates)
Copywriting & Content Strategy
Make Claude Code Write EXACTLY Like You (Free Templates)
Jono Catliff Intermediate 1mo ago
6 Questions Every Copywriter & Marketer Needs To Ask Themselves Right Now
Copywriting & Content Strategy
6 Questions Every Copywriter & Marketer Needs To Ask Themselves Right Now
Alex Cattoni Intermediate 1mo ago
Loneliness in young people - Ways out of isolation | DW Documentary
Copywriting & Content Strategy
Loneliness in young people - Ways out of isolation | DW Documentary
DW Documentary Intermediate 1mo ago
The Secret to a Meaningful Retirement
Copywriting & Content Strategy
The Secret to a Meaningful Retirement
Peak Wealth Management, LLC Beginner 1mo ago
Why Should we HIRE You if AI can write CODE better than you?
Copywriting & Content Strategy
Why Should we HIRE You if AI can write CODE better than you?
CareerRide Intermediate 1mo ago
The Best Laptops to Buy in 2026 | Budget, Premium, Creator & Gaming
Copywriting & Content Strategy
The Best Laptops to Buy in 2026 | Budget, Premium, Creator & Gaming
Scaler School of Technology Beginner 1mo ago
Should I Stop Chasing Homeownership and Focus on Building My Retirement?
Copywriting & Content Strategy
Should I Stop Chasing Homeownership and Focus on Building My Retirement?
Ramsey Everyday Millionaires Beginner 1mo ago
Are Ebola and Hantavirus The Next Pandemic? The Media Needs You to Think They Are.
Copywriting & Content Strategy
Are Ebola and Hantavirus The Next Pandemic? The Media Needs You to Think They Are.
Russell Brunson Intermediate 1mo ago
Friday the 13th And the Stock Market (Backtest)
Copywriting & Content Strategy
Friday the 13th And the Stock Market (Backtest)
Quantified Strategies Beginner 1mo ago
Brands killing it with email design (part 2)
Copywriting & Content Strategy
Brands killing it with email design (part 2)
Sky Bailey Intermediate 1mo ago
Best Real Estate Course in India | Real Estate Training | Dr Amol Mourya | Top Real Estate Coach
Copywriting & Content Strategy
Best Real Estate Course in India | Real Estate Training | Dr Amol Mourya | Top Real Estate Coach
Dr Amol Mourya : Real Estate Coach Beginner 1mo ago
I am sorry Mark Zuckerberg
Copywriting & Content Strategy
I am sorry Mark Zuckerberg
Technical Sagar Beginner 1mo ago
You Need This Hook #vscode #hooks #customization
Copywriting & Content Strategy
You Need This Hook #vscode #hooks #customization
Visual Studio Code Intermediate 1mo ago
93% More Clicks From One Copywriting Change
Copywriting & Content Strategy
93% More Clicks From One Copywriting Change
HubSpot Marketing Advanced 1mo ago
Anne Lamott's Storytelling Framework
Copywriting & Content Strategy
Anne Lamott's Storytelling Framework
David Perell Beginner 1mo ago
How's your next 3 months going to look like? #aiwriting #copywriting #onlinebusiness #business
Copywriting & Content Strategy
How's your next 3 months going to look like? #aiwriting #copywriting #onlinebusiness #business
Tyson 4D Intermediate 1mo ago
Don't make the same mistake I did. #aiwriting #copywriting #onlinebusiness #business #entrepreneur
Copywriting & Content Strategy
Don't make the same mistake I did. #aiwriting #copywriting #onlinebusiness #business #entrepreneur
Tyson 4D Intermediate 1mo ago
Twisha ki saas ke baad , ab desi bling ki Binda ne btayi Aurton ki 'Marriage Duties' | Feminism?
Copywriting & Content Strategy
Twisha ki saas ke baad , ab desi bling ki Binda ne btayi Aurton ki 'Marriage Duties' | Feminism?
Switch Intermediate 1mo ago
Bakra Roast: Mamata’s “Ganda Dharm” Remark & Petrol Price Shock | Newslaundey | Bakra eid | Protest
Copywriting & Content Strategy
Bakra Roast: Mamata’s “Ganda Dharm” Remark & Petrol Price Shock | Newslaundey | Bakra eid | Protest
Switch Intermediate 1mo ago
Best Time To Invest In Gold | How To Invest In Gold | Will Gold Price Surge To Rs. 2 Lakh in 2026
Copywriting & Content Strategy
Best Time To Invest In Gold | How To Invest In Gold | Will Gold Price Surge To Rs. 2 Lakh in 2026
Switch Intermediate 1mo ago
Byju’s founder sentenced to 6 months in Singapore #Byjus #ByjuRaveendran #Singapore
Copywriting & Content Strategy
Byju’s founder sentenced to 6 months in Singapore #Byjus #ByjuRaveendran #Singapore
Switch Intermediate 1mo ago
I made $800k with copywriting (ask me anything)
Copywriting & Content Strategy
I made $800k with copywriting (ask me anything)
Brandon Storey | Copywriting Coach Beginner 1mo ago
Best way to make money for beginners? #aiwriting #copywriting #onlinebusiness #business
Copywriting & Content Strategy
Best way to make money for beginners? #aiwriting #copywriting #onlinebusiness #business
Tyson 4D Beginner 1mo ago
How to make 14k/mo with copy? #aiwriting #copywriting #onlinebusiness #business #entrepreneur
Copywriting & Content Strategy
How to make 14k/mo with copy? #aiwriting #copywriting #onlinebusiness #business #entrepreneur
Tyson 4D Intermediate 1mo ago
How to Make Your AI Writing Sound Human
Copywriting & Content Strategy
How to Make Your AI Writing Sound Human
Brandon Storey | Copywriting Coach Beginner 1mo ago
Roast: Phir Bahar Nikla Gurmeet Ram Rahim | CBSE | Donald Trump | Iran War
Copywriting & Content Strategy
Roast: Phir Bahar Nikla Gurmeet Ram Rahim | CBSE | Donald Trump | Iran War
Switch Advanced 1mo ago
AI Killed Copywriting. Do this instead.
Copywriting & Content Strategy
AI Killed Copywriting. Do this instead.
Tyson 4D Beginner 1mo ago
Ram Rahim Gets Parole Again? Understand Bail, Parole & Furlough #RamRahim #Parole #Bail
Copywriting & Content Strategy
Ram Rahim Gets Parole Again? Understand Bail, Parole & Furlough #RamRahim #Parole #Bail
Switch Intermediate 1mo ago
The Story of the Feud Between Ranveer Singh and Farhan Akhtar
Copywriting & Content Strategy
The Story of the Feud Between Ranveer Singh and Farhan Akhtar
Switch Intermediate 1mo ago
7 steps I took to hit $100k with copywriting
Copywriting & Content Strategy
7 steps I took to hit $100k with copywriting
Brandon Storey | Copywriting Coach Intermediate 1mo ago
This got me the easiest client ever. #aiwriting #copywriting #onlinebusiness #business #entrepreneur
Copywriting & Content Strategy
This got me the easiest client ever. #aiwriting #copywriting #onlinebusiness #business #entrepreneur
Tyson 4D Intermediate 1mo ago
Is copywriting still relevant? #aiwriting #copywriting #onlinebusiness #business #entrepreneur
Copywriting & Content Strategy
Is copywriting still relevant? #aiwriting #copywriting #onlinebusiness #business #entrepreneur
Tyson 4D Intermediate 1mo ago
Why Gymkhana Faces Eviction?
Copywriting & Content Strategy
Why Gymkhana Faces Eviction?
Switch Intermediate 1mo ago
Disgusting! Man Licks Woman’s Poster, Internet Furious
Copywriting & Content Strategy
Disgusting! Man Licks Woman’s Poster, Internet Furious
Switch Intermediate 1mo ago
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Persuasion in Business Communications
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Persuasion in Business Communications
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z/Architecture Assembler Language Pt 2: Machine Instructions
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Self-paced
z/Architecture Assembler Language Pt 2: Machine Instructions
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Optimize Spark Performance: Analyze & Accelerate
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Self-paced
Optimize Spark Performance: Analyze & Accelerate
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Data Visualization & Advanced App Logic
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Self-paced
Data Visualization & Advanced App Logic
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Foundations of Persuasion
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Self-paced
Foundations of Persuasion
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Create a Promotional Video using Canva
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Self-paced
Create a Promotional Video using Canva
Opens on Coursera ↗