Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

4,171
lessons
Skills in this topic
View full skill map →
Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
All Reads (99) Articles (24)Blog Posts (66)Tutorials (9)
Dev.to AI 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 2d ago
Mastering the Art of Writing: Effective Techniques for Freelance Writers
As a freelance creative writer, you know that crafting engaging content is only half the battle. The other half lies in developing an effective writing routine
Your site gets six words to convince me. It just used five of them to say nothing.
Medium · SEO 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 4d ago
Your site gets six words to convince me. It just used five of them to say nothing.
Five copywriting rules that separate pages that sell from pages people forget in thirty seconds. Continue reading on Medium »
5 Copywriting Tricks Hidden Inside Warren Buffett’s Shareholder Letters
Medium · Programming 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1w ago
5 Copywriting Tricks Hidden Inside Warren Buffett’s Shareholder Letters
The world’s most quoted investor is also one of its most underrated copywriters — and the techniques transfer directly to your next sales… Continue reading on I
Si tu fais Du Copywriting Arrête d’écrire. Parle.
Medium · SEO 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1w ago
Si tu fais Du Copywriting Arrête d’écrire. Parle.
Les quatorze règles de la copy conversationnelle qui vend sans jamais sonner comme de la pub. Continue reading on Medium »
If You Do Copywriting Stop writing. Start talking.
Medium · SEO 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1w ago
If You Do Copywriting Stop writing. Start talking.
The fourteen rules of conversational copy that sells without ever sounding like an ad. Continue reading on Medium »
The 10 Prompts I Use Every Single Day (Copy These)
Medium · ChatGPT 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1w ago
The 10 Prompts I Use Every Single Day (Copy These)
Not a generic list. These are the exact prompts I’ve refined through daily use — tested, iterated, and kept because they consistently… Continue reading on Mediu
Medium · AI 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 2w ago
I Thought Everyone Had Better Ideas Than Me. Then I Learned How Writers Actually Think.
What if your greatest advantage isn't having original ideas—but developing your own perspective? Continue reading on Medium »
How to Write Persuasive Content That Builds Trust and Boosts Sales
Medium · SEO 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 2w ago
How to Write Persuasive Content That Builds Trust and Boosts Sales
Let me be honest with you: most content online is forgettable. Continue reading on Medium »
6 Copywriting Formulas That Silently Print Money
Medium · Programming 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 3w ago
6 Copywriting Formulas That Silently Print Money
The exact persuasion templates behind the world’s highest-converting campaigns — and why 99% of writers never learn them. Continue reading on Readers Club »
[Framework] The Answer-First Content Structure
Medium · Deep Learning 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 3w ago
[Framework] The Answer-First Content Structure
A 4-minute copywriting blueprint to increase your AI search citation rates by 40%. Continue reading on Towards Deep Learning »
9 vícios de escrita que dão aquele cheirinho de IA (e, spoiler: o problema nunca foi o travessão)
Medium · ChatGPT 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 3w ago
9 vícios de escrita que dão aquele cheirinho de IA (e, spoiler: o problema nunca foi o travessão)
Recentemente, subi um degrauzinho na escadinha do copywriter e hoje eu reviso muito mais textos do que antes. Textos de clientes, de… Continue reading on Medium
How Much Should a Copywriter Charge in 2026?
Medium · AI 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 3w ago
How Much Should a Copywriter Charge in 2026?
Every rate guide gives you the same confusing range — $50 to $300 an hour, $0.10 to $1.00 a word — then says “it depends.” That advice is… Continue reading on M
The Best Prompt Structure for Service Business Copy
Medium · AI 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 4w ago
The Best Prompt Structure for Service Business Copy
If your AI-generated copy sounds generic, the problem is usually not the tool. It’s the prompt. Continue reading on Medium »
Medium · ChatGPT 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
How to Write Your Life Story When You’re “Not a Writer
A simple, beginner-friendly method for turning your memories into written stories, even if you’ve never written anything in your life. Continue reading on Mediu
Writing is beneficial even if it doesn’t make you money
Medium · Deep Learning 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
Writing is beneficial even if it doesn’t make you money
The only way I can get things off my chest. Continue reading on Medium »
Landing Page Copywriting: How to Write Copy That Converts
WordStream Blog 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
Landing Page Copywriting: How to Write Copy That Converts
If your landing page copy isn't landing, these tips, steps, and template will help. The post Landing Page Copywriting: How to Write Copy That Converts appeared
Tomorrow marks the beginning of a new journey.
Medium · SEO 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
Tomorrow marks the beginning of a new journey.
I'll be officially starting my writing journey on LinkedIn, Medium, and Substack, where I'll share insights on copywriting, content… Continue reading on Medium
The Rules of Writing by Steven Pinker
Medium · LLM 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
The Rules of Writing by Steven Pinker
Dalam konteks komunikasi profesional, pernahkah kamu membuka email yang panjang dari atasanmu atau membaca laporan suatu pekerjaan, lalu… Continue reading on Me
A Copywriter Is Part Storyteller, Part Strategist, Part Marketing Ninja, and the Often-Overlooked…
Medium · Startup 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
A Copywriter Is Part Storyteller, Part Strategist, Part Marketing Ninja, and the Often-Overlooked…
In 2025, many are worried about AI taking over the need for skilled copywriters and emptying the job market for entry level positions… Continue reading on Mediu
The Elaboration Likelihood Model: When Users Process Your Copy vs When They Skim
Medium · UX Design 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
The Elaboration Likelihood Model: When Users Process Your Copy vs When They Skim
The Elaboration Likelihood Model reveals two distinct routes to persuasion: central processing for engaged readers and peripheral… Continue reading on Medium »
What Makes a High-Quality Essay?
Dev.to · Qualified Writers Uk 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
What Makes a High-Quality Essay?
What Makes a High-Quality Essay? https://www.qualifiedwriters.co.uk/essay-writing-service/ A strong...
35 ChatGPT Prompts for Copywriters: Write Faster, Convert Better, and Find Your Voice
Dev.to · ClawGear 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
35 ChatGPT Prompts for Copywriters: Write Faster, Convert Better, and Find Your Voice
Copywriting is equal parts craft and strategy — and the right prompt can unlock both at once. Whether...
You know that feeling when you’ve written something brilliant, and nobody gets it?
Medium · AI 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
You know that feeling when you’ve written something brilliant, and nobody gets it?
The idea is solid. The logic is clear. But on the page, it’s just… a paragraph. Dense. Forgettable. Easy to skim past. Continue reading on Medium »
The Soul Behind the Sentence
Medium · AI 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
The Soul Behind the Sentence
Writing in your own voice is not merely a skill; it is an act of courage. When you sit down with a blank page and wrestle your thoughts… Continue reading on Med
Seth Godin's Blog 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
“Here’s a pillow the cat didn’t pee on”
Highlighting the non-existent negative is confusing. “Don’t be late,” isn’t as useful as, “We’re going to leave on time.” “I don’t want to be rude, but…” can ea
The Anatomy of a High-Converting AI Code Product Page: Copywriting for Devs
Medium · JavaScript 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
The Anatomy of a High-Converting AI Code Product Page: Copywriting for Devs
How to Write Product Pages that Convince Skeptical Developers to Buy Your AI Code. Continue reading on Medium »
Dev.to AI 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
Wie oft sollte man einen Text vor Abgabe prüfen?
Wer eine wissenschaftliche Arbeit, einen Essay oder einen professionellen Online-Text schreibt, konzentriert sich meist zuerst auf den Inhalt. Doch selbst die b
The 3 Writing Skills That Pay the Most in 2026
Medium · Startup 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 1mo ago
The 3 Writing Skills That Pay the Most in 2026
Free access for non-members Continue reading on Medium »
The Art of Responding With Soul — Why Some Words Land and Others Just Arrive
Medium · Deep Learning 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 2mo ago
The Art of Responding With Soul — Why Some Words Land and Others Just Arrive
Photo by freestocks on Unsplash Continue reading on Medium »
How to Keep Humanity in the Writing of a Technical World
Medium · Machine Learning 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 2mo ago
How to Keep Humanity in the Writing of a Technical World
What We Lose When Writing Gets Easier Continue reading on ILLUMINATION »
Ferramentas que salvam minha vida como copywriter (a última é pouco conhecida)
Medium · ChatGPT 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 2mo ago
Ferramentas que salvam minha vida como copywriter (a última é pouco conhecida)
Ao longo desses anos sendo copywriter, encontrei algumas ferramentas que ajudam a melhorar a qualidade dos textos, evitar erros, ganhar… Continue reading on Med
7 Proven Copywriting Techniques to Boost Conversions in 2026.
Medium · SEO 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 2mo ago
7 Proven Copywriting Techniques to Boost Conversions in 2026.
“Helping businesses grow with SEO-focused and conversion-driven content.” Continue reading on Medium »
Flesch-Kincaid, Gunning Fog, and Why Your Writing Score Matters
Dev.to · Snappy Tools 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 2mo ago
Flesch-Kincaid, Gunning Fog, and Why Your Writing Score Matters
You've probably seen a readability score mentioned in your CMS, SEO tool, or writing app. But what do...
Landing Page Copywriting for Developer Tools: The Specificity Framework
Dev.to · Atlas Whoff 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 3mo ago
Landing Page Copywriting for Developer Tools: The Specificity Framework
What Makes a Good Technical Landing Page Developer tool landing pages fail for two...
A Student’s Guide to Fixing Plagiarism Before Deadline
Dev.to · Martin 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 3mo ago
A Student’s Guide to Fixing Plagiarism Before Deadline
Plagiarism is one of the most common challenges students face when working on academic assignments....
Quick tip: Flesch-Kincaid Grade Level 8 is your target
Dev.to · Ben Greenberg 🖊️ Copywriting & Content Strategy ⚡ AI Lesson 3mo ago
Quick tip: Flesch-Kincaid Grade Level 8 is your target
Quick tip on writing docs and content: Flesch-Kincaid Grade Level 8 = readable by a 13-year-old....
Automating Web Table Exports with JavaScript: A Practical Guide
Dev.to · circobit 🖊️ Copywriting & Content Strategy 3mo ago
Automating Web Table Exports with JavaScript: A Practical Guide
You've found a table on a website. You need that data in a spreadsheet. The obvious path—copy, paste,...
Understanding Interface in Go
Dev.to · Ganesh Kumar 🖊️ Copywriting & Content Strategy 4mo ago
Understanding Interface in Go
Hello, I'm Ganesh Kumar. I'm working on git-lrc: a Git hook for Checking AI generated code.AI agents...
Stop Tab-Switching for AI: I Built a Lightweight Rust Popup to Rephrase and Reply Instantly 🦀
Dev.to · vinz 🖊️ Copywriting & Content Strategy 4mo ago
Stop Tab-Switching for AI: I Built a Lightweight Rust Popup to Rephrase and Reply Instantly 🦀
The Problem: The "Copy-Paste" and "AI rephrase" Fatigue How many times a day do you do...
How We Added Jira and GitHub Integrations to SendRec
Dev.to · Alex Neamtu 🖊️ Copywriting & Content Strategy 4mo ago
How We Added Jira and GitHub Integrations to SendRec
You record a bug. You watch it back. You open Jira, create a ticket, paste the video link, copy the...
One Hook to Intercept All AJAX Requests: A Guide to ajax-hooker
Dev.to · 陈盛樟 🖊️ Copywriting & Content Strategy 4mo ago
One Hook to Intercept All AJAX Requests: A Guide to ajax-hooker
One Hook to Intercept All AJAX Requests: A Guide to ajax-hooker Need to modify API...
The Smallest Schema Library on the Market (and the Form Hook Built on Top of It)
Dev.to · Sarkis M 🖊️ Copywriting & Content Strategy 4mo ago
The Smallest Schema Library on the Market (and the Form Hook Built on Top of It)
I'm going to make a claim and back it up: @railway-ts/pipelines ships the smallest schema validation...
The Secret Life of Python: The Copy Cat (Deep Copy)
Dev.to · Aaron Rose 🖊️ Copywriting & Content Strategy 4mo ago
The Secret Life of Python: The Copy Cat (Deep Copy)
Deepcopy vs. Slice: Which one actually protects your data? 🎧 Audio Edition: Prefer to listen?...
Building automated crypto trading bots with copy trading — what I learned
Dev.to · FileShot 🖊️ Copywriting & Content Strategy 4mo ago
Building automated crypto trading bots with copy trading — what I learned
Algorithmic trading is one of those areas where the gap between "sounds simple" and "is actually...
Difference Between Shallow Copy and Deep Copy in JavaScript
Dev.to · Shashi Bhushan Kumar 🖊️ Copywriting & Content Strategy 4mo ago
Difference Between Shallow Copy and Deep Copy in JavaScript
Understanding Shallow Copy vs Deep Copy in JavaScript Copying objects in JavaScript isn’t...
Cloning WSL Distributions
Dev.to · Ian Packard 🖊️ Copywriting & Content Strategy 4mo ago
Cloning WSL Distributions
Need a copy of your WSL distribution for testing or experimentation? Learn how to clone WSL2 distributions using export and import, with your environment and pa
The Clone Conspiracy: Shallow Copy vs. Deep Copy in JavaScript 👯‍♂️
Dev.to · kiran ravi 🖊️ Copywriting & Content Strategy 4mo ago
The Clone Conspiracy: Shallow Copy vs. Deep Copy in JavaScript 👯‍♂️
In JavaScript, objects and arrays don't play by the same rules as simple numbers or strings. If you...
How to Work with Structs and Pointers in Go
Dev.to · Ganesh Kumar 🖊️ Copywriting & Content Strategy 4mo ago
How to Work with Structs and Pointers in Go
Hello, I'm Ganesh Kumar. I'm working on git-lrc: a Git hook for Checking AI generated code. AI agents...