Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

3981
lessons
Skills in this topic
View full skill map →
Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
Level: All Beginner Intermediate Advanced
Any Length Short (<5m) Medium (5-20m) Long (>20m)
Newest Popular Oldest
How To Become A Productivity Master
Copywriting & Content Strategy
How To Become A Productivity Master
Dan Lok Beginner 6y ago
5 Mindset Shifts To Build A 6-Figure Business in 2020
Copywriting & Content Strategy
5 Mindset Shifts To Build A 6-Figure Business in 2020
Alex Cattoni Beginner 6y ago
The 7 Best Dan Lok Moments Of 2019
Copywriting & Content Strategy
The 7 Best Dan Lok Moments Of 2019
Dan Lok Beginner 6y ago
2019, in 6 minutes
Copywriting & Content Strategy
2019, in 6 minutes
Vox Intermediate 6y ago
The white lie we've been told about Roman statues
Copywriting & Content Strategy
The white lie we've been told about Roman statues
Vox Intermediate 6y ago
How to Start a Successful Youtube Channel in 2022 (Get Your FIRST 1,000 Subscribers FAST!)
Copywriting & Content Strategy
How to Start a Successful Youtube Channel in 2022 (Get Your FIRST 1,000 Subscribers FAST!)
Vanessa Lau Intermediate 6y ago
10 Eye-Rolling Copywriting Myths EXPOSED
Copywriting & Content Strategy
10 Eye-Rolling Copywriting Myths EXPOSED
Alex Cattoni Beginner 6y ago
How To Write Killer Email Subject Lines
6:07
Copywriting & Content Strategy
How To Write Killer Email Subject Lines
Sean Dias Intermediate 6y ago
My Instagram Strategy for 2020 (EXPOSED!)
Copywriting & Content Strategy
My Instagram Strategy for 2020 (EXPOSED!)
Vanessa Lau Intermediate 6y ago
YoastCon 2020: Celebrating 10 years of Yoast!
Copywriting & Content Strategy
YoastCon 2020: Celebrating 10 years of Yoast!
Yoast Advanced 6y ago
How To Find the Perfect Affiliate Product to Sell That Your Audience Will Love
Copywriting & Content Strategy
How To Find the Perfect Affiliate Product to Sell That Your Audience Will Love
Neil Patel Beginner 6y ago
The 3 Best Ways To Earn Income Writing In 2020
Copywriting & Content Strategy
The 3 Best Ways To Earn Income Writing In 2020
Dan Lok Beginner 6y ago
One Trick To Boost Your Motivation And Mindset In An INSTANT
Copywriting & Content Strategy
One Trick To Boost Your Motivation And Mindset In An INSTANT
Dan Lok Beginner 6y ago
How To Make A Viral Video
Copywriting & Content Strategy
How To Make A Viral Video
Dan Lok Beginner 6y ago
How Does High Ticket Closing Work?
Copywriting & Content Strategy
How Does High Ticket Closing Work?
Dan Lok Beginner 6y ago
What's Dan Lok Doing In Australia? (VLOG)
Copywriting & Content Strategy
What's Dan Lok Doing In Australia? (VLOG)
Dan Lok Beginner 6y ago
What Is High Ticket Closing?
Copywriting & Content Strategy
What Is High Ticket Closing?
Dan Lok Beginner 6y ago
How To Trick Your Brain Into Doing Hard Things
Copywriting & Content Strategy
How To Trick Your Brain Into Doing Hard Things
Dan Lok Beginner 6y ago
How To Deal With Burnout In Your Career
Copywriting & Content Strategy
How To Deal With Burnout In Your Career
Dan Lok Beginner 6y ago
How To Stay Focused And Motivated (Even After You've Succeeded)
Copywriting & Content Strategy
How To Stay Focused And Motivated (Even After You've Succeeded)
Dan Lok Beginner 6y ago
What's The Difference Between High Income Job vs. High-Income Skill?
Copywriting & Content Strategy
What's The Difference Between High Income Job vs. High-Income Skill?
Dan Lok Beginner 6y ago
How To Stop Caring What People Think Of You
Copywriting & Content Strategy
How To Stop Caring What People Think Of You
Dan Lok Beginner 6y ago
The Ultimate Advice For Every 19 Year Old
Copywriting & Content Strategy
The Ultimate Advice For Every 19 Year Old
Dan Lok Beginner 6y ago
5 Easy To Fix Videography Mistakes
Copywriting & Content Strategy
5 Easy To Fix Videography Mistakes
Dan Lok Beginner 6y ago
How To Create MASSIVE AUTHORITY With Your Homepage Copy
Copywriting & Content Strategy
How To Create MASSIVE AUTHORITY With Your Homepage Copy
Alex Cattoni Intermediate 6y ago
MENTORS - Motivational Video For Success In Life
Copywriting & Content Strategy
MENTORS - Motivational Video For Success In Life
Dan Lok Beginner 6y ago
How Do You Sell MILLIONS Online?
Copywriting & Content Strategy
How Do You Sell MILLIONS Online?
Dan Lok Beginner 6y ago
Reading Your Fan Mail... (In Front Of My Entire Team)
Copywriting & Content Strategy
Reading Your Fan Mail... (In Front Of My Entire Team)
Dan Lok Beginner 6y ago
What Do You Do When A Prospect Says No?
Copywriting & Content Strategy
What Do You Do When A Prospect Says No?
Dan Lok Beginner 6y ago
The 3 Unknown LinkedIn Strategies To Master Networking
Copywriting & Content Strategy
The 3 Unknown LinkedIn Strategies To Master Networking
Dan Lok Beginner 6y ago
How To Invest Your Money In Your 20’s
Copywriting & Content Strategy
How To Invest Your Money In Your 20’s
Dan Lok Beginner 6y ago
The Hard-Hitting Rules Of Success From Dan Peña (The Trillion Dollar Man)
Copywriting & Content Strategy
The Hard-Hitting Rules Of Success From Dan Peña (The Trillion Dollar Man)
Dan Lok Beginner 6y ago
How To Learn Anything From Anyone
Copywriting & Content Strategy
How To Learn Anything From Anyone
Dan Lok Beginner 6y ago
How to Live Stream to Increase REACH (Tips to Overcome Fear of Live Video!)
Copywriting & Content Strategy
How to Live Stream to Increase REACH (Tips to Overcome Fear of Live Video!)
Vanessa Lau Intermediate 6y ago
5 Tips To Come Up With Great Video Ideas
Copywriting & Content Strategy
5 Tips To Come Up With Great Video Ideas
Dan Lok Beginner 6y ago
The Best Way To Stay Innovative In Marketing
Copywriting & Content Strategy
The Best Way To Stay Innovative In Marketing
Dan Lok Beginner 6y ago
How To Recession Proof Your Income And Business
Copywriting & Content Strategy
How To Recession Proof Your Income And Business
Dan Lok Advanced 6y ago
Top 10 Brands To Follow In 2020 For ⚡MAD⚡Content Inspiration
Copywriting & Content Strategy
Top 10 Brands To Follow In 2020 For ⚡MAD⚡Content Inspiration
Alex Cattoni Beginner 6y ago
Is This The Highest Paid Freelancing Career Without A Degree?
Copywriting & Content Strategy
Is This The Highest Paid Freelancing Career Without A Degree?
Dan Lok Beginner 6y ago
4 Reasons Why You’ll Never Be A Millionaire And How You Can Change That
Copywriting & Content Strategy
4 Reasons Why You’ll Never Be A Millionaire And How You Can Change That
Dan Lok Beginner 6y ago
They Said We Couldn't Do It Together And Then We Did...
Copywriting & Content Strategy
They Said We Couldn't Do It Together And Then We Did...
Dan Lok Beginner 6y ago
9 Books Every Aspiring Millionaire Must Read
Copywriting & Content Strategy
9 Books Every Aspiring Millionaire Must Read
Dan Lok Beginner 6y ago
How To Go From A $100 Side Hustle To $10,000/Month Writing Business
Copywriting & Content Strategy
How To Go From A $100 Side Hustle To $10,000/Month Writing Business
Alex Cattoni Intermediate 6y ago
One Punch Man's Secret To Success
Copywriting & Content Strategy
One Punch Man's Secret To Success
Dan Lok Beginner 6y ago
BAD INSTAGRAM ADVICE.
Copywriting & Content Strategy
BAD INSTAGRAM ADVICE.
Vanessa Lau Intermediate 6y ago
Dan Lok's Biggest Financial Regrets
Copywriting & Content Strategy
Dan Lok's Biggest Financial Regrets
Dan Lok Beginner 6y ago
Before You Take Life For Granted - Watch This
Copywriting & Content Strategy
Before You Take Life For Granted - Watch This
Dan Lok Beginner 6y ago
😍How To Make New Clients FALL IN LOVE With You
Copywriting & Content Strategy
😍How To Make New Clients FALL IN LOVE With You
Alex Cattoni Beginner 6y ago
📚 Coursera Courses Opens on Coursera · Free to audit
1 / 3 View all →
Strategic Growth Leadership for Managers
📚 Coursera Course ↗
Self-paced
Strategic Growth Leadership for Managers
Opens on Coursera ↗
Create a Promotional Video using Canva
📚 Coursera Course ↗
Self-paced
Create a Promotional Video using Canva
Opens on Coursera ↗
Effective Business Presentations with Powerpoint
📚 Coursera Course ↗
Self-paced
Effective Business Presentations with Powerpoint
Opens on Coursera ↗
Writing for Business Advanced
📚 Coursera Course ↗
Self-paced
Writing for Business Advanced
Opens on Coursera ↗
Business Card Design And Business Networking For Marketing
📚 Coursera Course ↗
Self-paced
Business Card Design And Business Networking For Marketing
Opens on Coursera ↗
Empathy-Driven Leadership and Innovation
📚 Coursera Course ↗
Self-paced
Empathy-Driven Leadership and Innovation
Opens on Coursera ↗