Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

3,050
lessons
Skills in this topic
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Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
Why People Love Taylor Swift So Damn Much (& How to Create Your Own Army of Loyal “Swifties”)
Copywriting & Content Strategy
Why People Love Taylor Swift So Damn Much (& How to Create Your Own Army of Loyal “Swifties”)
Alex Cattoni Beginner 2y ago
Watch me write a $100,000 sales page from scratch (Copywriting Tutorial)
20:18
Copywriting & Content Strategy ⚡ AI Lesson
Watch me write a $100,000 sales page from scratch (Copywriting Tutorial)
Anna Hickman Beginner 2y ago
What we've learned from the women behind the AI revolution | Equity Podcast
Copywriting & Content Strategy ⚡ AI Lesson
What we've learned from the women behind the AI revolution | Equity Podcast
TechCrunch Beginner 2y ago
7 Steps To Become Layoff-Proof In 2024
Copywriting & Content Strategy
7 Steps To Become Layoff-Proof In 2024
Alex Cattoni Beginner 2y ago
Dr. Wayne Dyer - Even Impossible things Will Manifest for You!
Copywriting & Content Strategy
Dr. Wayne Dyer - Even Impossible things Will Manifest for You!
Evan Carmichael Beginner 2y ago
🚀 Unlocking Email Response Rates :  Learn to Boost Your Open Rates! #shorts
Copywriting & Content Strategy
🚀 Unlocking Email Response Rates : Learn to Boost Your Open Rates! #shorts
Jacky Chou from Indexsy Beginner 2y ago
How To Write A Sales Page Step-By-Step
17:44
Copywriting & Content Strategy ⚡ AI Lesson
How To Write A Sales Page Step-By-Step
Jesse Forrest Beginner 2y ago
This will make your message memorable
Copywriting & Content Strategy ⚡ AI Lesson
This will make your message memorable
Lenny's Podcast Intermediate 2y ago
How To Overcome Failure And Become The Best Version Of Yourself (Personal Story)
Copywriting & Content Strategy ⚡ AI Lesson
How To Overcome Failure And Become The Best Version Of Yourself (Personal Story)
The Futur Beginner 2y ago
SBF's sentencing, Robinhood's new credit card, and more woes for Fisker | Equity Podcast
Copywriting & Content Strategy ⚡ AI Lesson
SBF's sentencing, Robinhood's new credit card, and more woes for Fisker | Equity Podcast
TechCrunch Beginner 2y ago
Data Storytelling for Your Data Portfolio | How to Stand Out Clearly
Copywriting & Content Strategy ⚡ AI Lesson
Data Storytelling for Your Data Portfolio | How to Stand Out Clearly
DataCamp Intermediate 2y ago
Crafting Compelling Product Descriptions || E-Commerce Copywriting
2:53
Copywriting & Content Strategy ⚡ AI Lesson
Crafting Compelling Product Descriptions || E-Commerce Copywriting
US Business Consultancy Beginner 2y ago
What Is a Hook?
Copywriting & Content Strategy
What Is a Hook?
Acquisitioncom Beginner 2y ago
3-Steps To Get More Views On YouTube Videos
Copywriting & Content Strategy ⚡ AI Lesson
3-Steps To Get More Views On YouTube Videos
Miles Beckler Beginner 2y ago
How To ACTUALLY Start Copywriting In 2024
13:21
Copywriting & Content Strategy ⚡ AI Lesson
How To ACTUALLY Start Copywriting In 2024
Cardinal Mason Beginner 2y ago
LinkedIn Content Strategy Framework 2025 - How to Get Started
11:08
Copywriting & Content Strategy ⚡ AI Lesson
LinkedIn Content Strategy Framework 2025 - How to Get Started
Pierre Herubel Beginner 2y ago
What’s new in DevTools: Chrome 121-123
Copywriting & Content Strategy ⚡ AI Lesson
What’s new in DevTools: Chrome 121-123
Chrome for Developers Beginner 2y ago
How to write 6-figure sales pages
31:38
Copywriting & Content Strategy ⚡ AI Lesson
How to write 6-figure sales pages
KJ Rainey Intermediate 2y ago
How to Scale a Business to a Million Dollars with Facebook Ads
Copywriting & Content Strategy ⚡ AI Lesson
How to Scale a Business to a Million Dollars with Facebook Ads
Professor Charley T Intermediate 2y ago
Create viral content with open loops.
Copywriting & Content Strategy ⚡ AI Lesson
Create viral content with open loops.
Adam Erhart Intermediate 2y ago
Transform Your Transcription Into Compelling Facebook Ad Copy!
Copywriting & Content Strategy
Transform Your Transcription Into Compelling Facebook Ad Copy!
Professor Charley T Intermediate 2y ago
SEO Content Writing Full Course | Learn SEO Content Writing Step-By-Step
3:20:21
Copywriting & Content Strategy ⚡ AI Lesson
SEO Content Writing Full Course | Learn SEO Content Writing Step-By-Step
Lets Uncover Beginner 2y ago
Stop Obsessing Over Others | Discover the Fastest Way to Empower Yourself
Copywriting & Content Strategy
Stop Obsessing Over Others | Discover the Fastest Way to Empower Yourself
Evan Carmichael Intermediate 2y ago
Maximizing Clicks on Trending NFL Topics  A Case Study Revealed
Copywriting & Content Strategy
Maximizing Clicks on Trending NFL Topics A Case Study Revealed
Koray Tuğberk GÜBÜR Advanced 2y ago
Digital Marketing Institute | Kerry's top tips for AI for copywriters
Copywriting & Content Strategy
Digital Marketing Institute | Kerry's top tips for AI for copywriters
Digital Marketing Institute Beginner 2y ago
Async Clipboard API #shorts
Copywriting & Content Strategy ⚡ AI Lesson
Async Clipboard API #shorts
Chrome for Developers Intermediate 2y ago
Exploring React 19 Features - use() Hook, Actions & More
Copywriting & Content Strategy ⚡ AI Lesson
Exploring React 19 Features - use() Hook, Actions & More
Traversy Media Beginner 2y ago
How To Become A Freelance Copywriter In 2024. (The Only Guide You'll Ever Need)
11:46
Copywriting & Content Strategy ⚡ AI Lesson
How To Become A Freelance Copywriter In 2024. (The Only Guide You'll Ever Need)
Tyson 4D Beginner 2y ago
The Truth about Full-Time Jobs (when you have a side hustle)
Copywriting & Content Strategy
The Truth about Full-Time Jobs (when you have a side hustle)
Jeff Su Intermediate 2y ago
New ChatGPT Workflow That Will Save You Hours Each Week
Copywriting & Content Strategy ⚡ AI Lesson
New ChatGPT Workflow That Will Save You Hours Each Week
Skill Leap AI Beginner 2y ago
Top SEO Tips for 2024 — Whiteboard Friday | Whiteboard Friday | Crystal Carter | 4K
Copywriting & Content Strategy
Top SEO Tips for 2024 — Whiteboard Friday | Whiteboard Friday | Crystal Carter | 4K
Moz Beginner 2y ago
Why a16z-backed Wonderschool is acquiring EarlyDay | Equity Podcast
Copywriting & Content Strategy ⚡ AI Lesson
Why a16z-backed Wonderschool is acquiring EarlyDay | Equity Podcast
TechCrunch Beginner 2y ago
Inbox Zero: The Ultimate Productivity Hack For Entrepreneurs
Copywriting & Content Strategy
Inbox Zero: The Ultimate Productivity Hack For Entrepreneurs
Alex Cattoni Beginner 2y ago
Spotify tests video courses to throw its hat in the edtech ring | Equity Podcast
Copywriting & Content Strategy
Spotify tests video courses to throw its hat in the edtech ring | Equity Podcast
TechCrunch Beginner 2y ago
A $700M SAFE, more IPOs, and how one venture fund is transcending borders | Equity Podcast
Copywriting & Content Strategy
A $700M SAFE, more IPOs, and how one venture fund is transcending borders | Equity Podcast
TechCrunch Beginner 2y ago
5 Mistakes New Copywriters Make That Keep Them Stuck & Broke
Copywriting & Content Strategy
5 Mistakes New Copywriters Make That Keep Them Stuck & Broke
Alex Cattoni Beginner 2y ago
Will TikTok be banned in the US? | Equity Podcast
Copywriting & Content Strategy
Will TikTok be banned in the US? | Equity Podcast
TechCrunch Beginner 2y ago
One of the best things I ever did as a freelancer…
Copywriting & Content Strategy
One of the best things I ever did as a freelancer…
Alex Cattoni Intermediate 2y ago
40 Weird Ways To Find Clients (REAL STORIES)
Copywriting & Content Strategy ⚡ AI Lesson
40 Weird Ways To Find Clients (REAL STORIES)
Alex Cattoni Beginner 2y ago
Startups are hiring fewer workers and paying out less in equity comp | Equity Podcast
Copywriting & Content Strategy
Startups are hiring fewer workers and paying out less in equity comp | Equity Podcast
TechCrunch Beginner 2y ago
Transforming Video Ads into Powerful Ad Copy with Chat GPT and Cool Tools
Copywriting & Content Strategy
Transforming Video Ads into Powerful Ad Copy with Chat GPT and Cool Tools
Professor Charley T Intermediate 2y ago
Improve Your Facebook Ad Headlines... The Best Performing Strategies Revealed
Copywriting & Content Strategy
Improve Your Facebook Ad Headlines... The Best Performing Strategies Revealed
Professor Charley T Intermediate 2y ago
Unlocking the Power of Video Ads... Boost Your Copywriting Skills and Drive Conversions
Copywriting & Content Strategy ⚡ AI Lesson
Unlocking the Power of Video Ads... Boost Your Copywriting Skills and Drive Conversions
Professor Charley T Intermediate 2y ago
The global companies taking on Carta | Equity Podcast
Copywriting & Content Strategy
The global companies taking on Carta | Equity Podcast
TechCrunch Beginner 2y ago
💰💰💰 Wondering what the most profitable copywriting niches are?
Copywriting & Content Strategy
💰💰💰 Wondering what the most profitable copywriting niches are?
Alex Cattoni Intermediate 2y ago
Top 5 Most Profitable Copywriting Niches (UPDATED For 2024)
Copywriting & Content Strategy ⚡ AI Lesson
Top 5 Most Profitable Copywriting Niches (UPDATED For 2024)
Alex Cattoni Beginner 2y ago
Have you experienced SCOPE CREEP? 🙋🏻‍♀️ ⁠
Copywriting & Content Strategy ⚡ AI Lesson
Have you experienced SCOPE CREEP? 🙋🏻‍♀️ ⁠
Alex Cattoni Beginner 2y ago
Apple’s €1.84B fine, new AI rules in India, and the latest pre-IPO round | Equity Podcast
Copywriting & Content Strategy ⚡ AI Lesson
Apple’s €1.84B fine, new AI rules in India, and the latest pre-IPO round | Equity Podcast
TechCrunch Beginner 2y ago
📚 Coursera Courses Opens on Coursera · Free to audit
1 / 3 View all →
 Generative AI Content Creation
📚 Coursera Course ↗
Self-paced
Generative AI Content Creation
Opens on Coursera ↗
Copywriting for Digital Marketing & SEO
📚 Coursera Course ↗
Self-paced
Copywriting for Digital Marketing & SEO
Opens on Coursera ↗
Strategies and Approaches in Sports Media
📚 Coursera Course ↗
Self-paced
Strategies and Approaches in Sports Media
Opens on Coursera ↗
Writing in First Person Point of View
📚 Coursera Course ↗
Self-paced
Writing in First Person Point of View
Opens on Coursera ↗
React Beginner Project: Build a Movie Search App
📚 Coursera Course ↗
Self-paced
React Beginner Project: Build a Movie Search App
Opens on Coursera ↗
Storytelling avanzado: comunicación de alto impacto
📚 Coursera Course ↗
Self-paced
Storytelling avanzado: comunicación de alto impacto
Opens on Coursera ↗