Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

2394
lessons
Skills in this topic
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Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
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Does Work Life Balance Exist? TRUTH Revealed By The $50 Billion Dollar Man Dan Peña
Copywriting & Content Strategy
Does Work Life Balance Exist? TRUTH Revealed By The $50 Billion Dollar Man Dan Peña
Dan Lok Beginner 6y ago
Clients Say, “I Have To Talk To My Spouse” And You Say...
Copywriting & Content Strategy
Clients Say, “I Have To Talk To My Spouse” And You Say...
Dan Lok Beginner 6y ago
Copywriting Tips For Beginners: How To Write Ad Copy
Copywriting & Content Strategy
Copywriting Tips For Beginners: How To Write Ad Copy
Alex Cattoni Beginner 6y ago
6 Strategies For Writing Compelling Google Ads Ad Copy
Copywriting & Content Strategy
6 Strategies For Writing Compelling Google Ads Ad Copy
Surfside PPC Beginner 6y ago
My Youtube Filming and Equipment Set Up (Advice for Beginners, Hacks, and more!)
Copywriting & Content Strategy
My Youtube Filming and Equipment Set Up (Advice for Beginners, Hacks, and more!)
Vanessa Lau Beginner 6y ago
How to Outsource Content - Surfside PPC Marketing Lesson #7
Copywriting & Content Strategy
How to Outsource Content - Surfside PPC Marketing Lesson #7
Surfside PPC Beginner 6y ago
How To Get Into Flow State: 7 Tips For Writing Flow
Copywriting & Content Strategy
How To Get Into Flow State: 7 Tips For Writing Flow
Alex Cattoni Beginner 7y ago
🔴 How To Become A Brand Strategist
Copywriting & Content Strategy
🔴 How To Become A Brand Strategist
The Futur Beginner 7y ago
Flutter State Management - The Grand Tour
Copywriting & Content Strategy
Flutter State Management - The Grand Tour
Fireship Beginner 7y ago
How To Calculate The Value Of A Company With CEO Of Freelancer.com
Copywriting & Content Strategy
How To Calculate The Value Of A Company With CEO Of Freelancer.com
Dan Lok Beginner 6y ago
The Only Persuasion Secret You Need Is..
Copywriting & Content Strategy
The Only Persuasion Secret You Need Is..
Dan Lok Beginner 6y ago
How Storytelling Is The Best Form Of Communication With Dan Peña
Copywriting & Content Strategy
How Storytelling Is The Best Form Of Communication With Dan Peña
Dan Lok Beginner 6y ago
Tony Stark's Top 9 Rules For Success
Copywriting & Content Strategy
Tony Stark's Top 9 Rules For Success
Dan Lok Beginner 6y ago
The #1 Psychology Trick To INSTANTLY Persuade Anyone Anytime
Copywriting & Content Strategy
The #1 Psychology Trick To INSTANTLY Persuade Anyone Anytime
Dan Lok Beginner 6y ago
Unboxing The Avengers Endgame Infinity Gauntlet Worn By Thanos
Copywriting & Content Strategy
Unboxing The Avengers Endgame Infinity Gauntlet Worn By Thanos
Dan Lok Beginner 6y ago
How To Grow With 0 Views And 0 Subscribers
Copywriting & Content Strategy
How To Grow With 0 Views And 0 Subscribers
Dan Lok Beginner 6y ago
7 Signs You're Going To Be Successful
Copywriting & Content Strategy
7 Signs You're Going To Be Successful
Dan Lok Beginner 6y ago
Living Paycheck To Paycheck
Copywriting & Content Strategy
Living Paycheck To Paycheck
Dan Lok Beginner 6y ago
How To Get Your First Client
Copywriting & Content Strategy
How To Get Your First Client
Dan Lok Beginner 6y ago
How To Deal With Haters With Dan Peña
Copywriting & Content Strategy
How To Deal With Haters With Dan Peña
Dan Lok Beginner 6y ago
What Is The Difference Between Financial Freedom And Financial Confidence
Copywriting & Content Strategy
What Is The Difference Between Financial Freedom And Financial Confidence
Dan Lok Beginner 6y ago
Clients Say, “Do You Have A Guarantee?” And You Say "..."
Copywriting & Content Strategy
Clients Say, “Do You Have A Guarantee?” And You Say "..."
Dan Lok Beginner 7y ago
How To Sell Your Product Or Service - 5 Reasons Why People Buy
Copywriting & Content Strategy
How To Sell Your Product Or Service - 5 Reasons Why People Buy
Dan Lok Beginner 7y ago
Do You Have To Wake Up Early To Be Successful
Copywriting & Content Strategy
Do You Have To Wake Up Early To Be Successful
Dan Lok Beginner 7y ago
Elon Musk's Top 9 Rules For Success
Copywriting & Content Strategy
Elon Musk's Top 9 Rules For Success
Dan Lok Beginner 7y ago
7 Dumb Questions That Cost You Money And Sales
Copywriting & Content Strategy
7 Dumb Questions That Cost You Money And Sales
Dan Lok Beginner 7y ago
Don't Do These 5 Things With Your Money
Copywriting & Content Strategy
Don't Do These 5 Things With Your Money
Dan Lok Beginner 7y ago
Why You’re Poor
Copywriting & Content Strategy
Why You’re Poor
Dan Lok Beginner 7y ago
How To Get Companies To Pay You Closing For Them
Copywriting & Content Strategy
How To Get Companies To Pay You Closing For Them
Dan Lok Beginner 7y ago
7 Things Rich People Buy That The Poor Don't
Copywriting & Content Strategy
7 Things Rich People Buy That The Poor Don't
Dan Lok Beginner 7y ago
Copywriting Tutorial: How To Write Sales Copy That Sells
Copywriting & Content Strategy
Copywriting Tutorial: How To Write Sales Copy That Sells
Alex Cattoni Beginner 7y ago
27 Words To Avoid In Sales
Copywriting & Content Strategy
27 Words To Avoid In Sales
Dan Lok Beginner 7y ago
How To Bounce Back From Burnout
Copywriting & Content Strategy
How To Bounce Back From Burnout
Dan Lok Beginner 7y ago
How To Speak So That People Will Listen - Groups Vs Individually
Copywriting & Content Strategy
How To Speak So That People Will Listen - Groups Vs Individually
Dan Lok Beginner 7y ago
Richard Branson's Top 9 Rules For Success
Copywriting & Content Strategy
Richard Branson's Top 9 Rules For Success
Dan Lok Beginner 7y ago
How To Not Be Afraid Of Failure
Copywriting & Content Strategy
How To Not Be Afraid Of Failure
Dan Lok Beginner 7y ago
How To Become A Freelance Copywriter & Get Your First Client
Copywriting & Content Strategy
How To Become A Freelance Copywriter & Get Your First Client
Alex Cattoni Beginner 7y ago
What Drives The 50 Billion Dollar Man Dan Peña?
Copywriting & Content Strategy
What Drives The 50 Billion Dollar Man Dan Peña?
Dan Lok Beginner 7y ago
How Does Martial Arts Relate To Business
Copywriting & Content Strategy
How Does Martial Arts Relate To Business
Dan Lok Beginner 7y ago
How To Stay Calm In The Face Of Adversity
Copywriting & Content Strategy
How To Stay Calm In The Face Of Adversity
Dan Lok Beginner 7y ago
The Number One Success Secret That No One Shares
Copywriting & Content Strategy
The Number One Success Secret That No One Shares
Dan Lok Beginner 7y ago
13 Things To Avoid If You Want To Become Rich
Copywriting & Content Strategy
13 Things To Avoid If You Want To Become Rich
Dan Lok Beginner 7y ago
How Great Leaders Inspire Action
Copywriting & Content Strategy
How Great Leaders Inspire Action
Dan Lok Beginner 7y ago
How To Get Clients: 4 Copywriting Tips For Beginners
Copywriting & Content Strategy
How To Get Clients: 4 Copywriting Tips For Beginners
Alex Cattoni Beginner 7y ago
Does College Kill Creativity? 9 Types Of Intelligence
Copywriting & Content Strategy
Does College Kill Creativity? 9 Types Of Intelligence
Dan Lok Beginner 7y ago
Why We Have A Snowflake Generation
Copywriting & Content Strategy
Why We Have A Snowflake Generation
Dan Lok Beginner 7y ago
How To Gain 1,000 Followers Online Without Spending A Dime
Copywriting & Content Strategy
How To Gain 1,000 Followers Online Without Spending A Dime
Dan Lok Beginner 7y ago
Unboxing Gold YouTube Play Button - 1 Million Subscribers
Copywriting & Content Strategy
Unboxing Gold YouTube Play Button - 1 Million Subscribers
Dan Lok Beginner 7y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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Product Marketing and Go-to-Market Strategy
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Self-paced
Product Marketing and Go-to-Market Strategy
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The 10-Second Filmmaker: Storytelling 10 Seconds at a Time
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Self-paced
The 10-Second Filmmaker: Storytelling 10 Seconds at a Time
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Social Media Content Creation with Canva
📚 Coursera Course ↗
Self-paced
Social Media Content Creation with Canva
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Advanced Features and Deployment
📚 Coursera Course ↗
Self-paced
Advanced Features and Deployment
Opens on Coursera ↗
Emotional Intelligence for Leaders and Managers
📚 Coursera Course ↗
Self-paced
Emotional Intelligence for Leaders and Managers
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Instagram Strategy: Effective Content
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Self-paced
Instagram Strategy: Effective Content
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