Email Marketing Strategy That Generates Sales Every Month - 5 Steps | Marketing 360

Want an automated email marketing strategy that generates additional sales every single month? Try this holiday promo strategy! It’s 5 easy steps, let’s break it down. Tip #1 - Pick at least 1 holiday for each month of the year. Here’s a list of popular holidays to choose from: Jan - New Years / Martin Luther King Day Feb - Valentines Day / President's Day Mar - St. Patrick's Day / Mardi Gras Apr - Easter / April Fools May - Mother's Day / Memorial Day Jun - Father's Day Jul - Independence Day Aug - Back to School Sep - Labor Day Oct - Halloween Nov - Veteran's Day / Black Friday / Thanksgiving / Cyber Monday Dec - Christmas Tip #2 - Decide on the promotion for each email. Write the content, create coupon codes (make sure they have an active window), setup calendar reminders, etc. Tip #3 - Create your email templates, build your automated list via your CRM and email marketing software, then schedule your send date/time for each email. Make sure to send your emails at the right time, in advance, plus additional emails if needed leading up to the event. Tip #4 - Set reminders to alert your team and sales people about these promotions in advance. Tip #5 - Make a reminder to reset/adjust your campaigns at the start of each year. Review your results and optimize as you go. Track the performance and additional sales you drive from these campaigns. Once you know your stats, you’ll know how many more sales you’ll generate each year as your list size grows. It will be a mathematical certainty! Thanks for watching. If you found this content helpful please take a second and like, share and comment. Also make sure to follow us for more great content just like this down the road. Happy marketing! --- Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016, 2017, and 2018! Follow Us: Marketing 360® Website