Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

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lessons
Skills in this topic
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Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
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Clients Say, “Send Me A Proposal” And You Say...
Copywriting & Content Strategy
Clients Say, “Send Me A Proposal” And You Say...
Dan Lok Beginner 7y ago
"Money Isn't Everything"
Copywriting & Content Strategy
"Money Isn't Everything"
Dan Lok Beginner 7y ago
How Juul made nicotine go viral
Copywriting & Content Strategy
How Juul made nicotine go viral
Vox Beginner 7y ago
WANT MOTIVATION TO CHANGE YOUR LIFE? WATCH THIS.
Copywriting & Content Strategy
WANT MOTIVATION TO CHANGE YOUR LIFE? WATCH THIS.
Vanessa Lau Intermediate 7y ago
#1 Way To Make More Money When Selling Online (Value Ladder)
Copywriting & Content Strategy
#1 Way To Make More Money When Selling Online (Value Ladder)
Russell Brunson Beginner 7y ago
How "levee wars" are making floods worse
Copywriting & Content Strategy
How "levee wars" are making floods worse
Vox Intermediate 7y ago
5 LESSONS AFTER GRADUATION (EXPECTATIONS VS REALITY)
Copywriting & Content Strategy
5 LESSONS AFTER GRADUATION (EXPECTATIONS VS REALITY)
Vanessa Lau Intermediate 7y ago
What if you could only see the world in UV?
Copywriting & Content Strategy
What if you could only see the world in UV?
Veritasium Beginner 7y ago
tomcr00se (George Hotz) - i want to be in love when the endgame plays out | Poetry
Copywriting & Content Strategy
tomcr00se (George Hotz) - i want to be in love when the endgame plays out | Poetry
george hotz archive Intermediate 7y ago
Pure CSS Sticky Storytelling with 1 Property??
Copywriting & Content Strategy
Pure CSS Sticky Storytelling with 1 Property??
DesignCourse Beginner 7y ago
When To Quit
Copywriting & Content Strategy
When To Quit
Dan Lok Beginner 7y ago
Bruce Lee's Jeet Kune Do Concept vs Original
Copywriting & Content Strategy
Bruce Lee's Jeet Kune Do Concept vs Original
Dan Lok Beginner 7y ago
How Entrepreneurs Really Get Rich
Copywriting & Content Strategy
How Entrepreneurs Really Get Rich
Dan Lok Beginner 7y ago
Unboxing: Hot Toys Iron Man 2 Iron Man Mark V
Copywriting & Content Strategy
Unboxing: Hot Toys Iron Man 2 Iron Man Mark V
Dan Lok Beginner 7y ago
Why Motivational Videos Don't Work
Copywriting & Content Strategy
Why Motivational Videos Don't Work
Dan Lok Beginner 7y ago
I Retired Rich At Age 27...And This Is How I Did It
Copywriting & Content Strategy
I Retired Rich At Age 27...And This Is How I Did It
Dan Lok Beginner 7y ago
Sales And Marketing - What's The Difference?
Copywriting & Content Strategy
Sales And Marketing - What's The Difference?
Dan Lok Beginner 7y ago
Bruce Lee’s Speed Training Drills - Jeet Kune Do
Copywriting & Content Strategy
Bruce Lee’s Speed Training Drills - Jeet Kune Do
Dan Lok Beginner 7y ago
How To Be Great On Camera
Copywriting & Content Strategy
How To Be Great On Camera
Dan Lok Beginner 7y ago
Massive Hermes Unboxing Haul
Copywriting & Content Strategy
Massive Hermes Unboxing Haul
Dan Lok Beginner 7y ago
Why the street gang MS-13 is an American problem
Copywriting & Content Strategy
Why the street gang MS-13 is an American problem
Vox Intermediate 7y ago
Multiple Streams Of Income - What They Don't Tell You
Copywriting & Content Strategy
Multiple Streams Of Income - What They Don't Tell You
Dan Lok Beginner 7y ago
Why I Give Away So Much Free Content
Copywriting & Content Strategy
Why I Give Away So Much Free Content
Dan Lok Beginner 7y ago
You Will Be Poor If You Do This - Bad Financial Advice
Copywriting & Content Strategy
You Will Be Poor If You Do This - Bad Financial Advice
Dan Lok Beginner 7y ago
Unboxing Hublot Watch
Copywriting & Content Strategy
Unboxing Hublot Watch
Dan Lok Beginner 7y ago
How to STOP feeling behind in life (AND START TAKING ACTION!)
Copywriting & Content Strategy
How to STOP feeling behind in life (AND START TAKING ACTION!)
Vanessa Lau Intermediate 7y ago
How To Find Like Minded People
Copywriting & Content Strategy
How To Find Like Minded People
Dan Lok Beginner 7y ago
What To Do When Things Are Not Working
Copywriting & Content Strategy
What To Do When Things Are Not Working
Dan Lok Beginner 7y ago
7 Things Poor People DO That The Rich DON’T
Copywriting & Content Strategy
7 Things Poor People DO That The Rich DON’T
Dan Lok Beginner 7y ago
Versace Unboxing $2,000 Medusa Gold And Silver Necklace
Copywriting & Content Strategy
Versace Unboxing $2,000 Medusa Gold And Silver Necklace
Dan Lok Beginner 7y ago
$340 Prada Baseball Hat Unboxing
Copywriting & Content Strategy
$340 Prada Baseball Hat Unboxing
Dan Lok Beginner 7y ago
When Client Says, "Your Price Is Too High!” And You Say...
Copywriting & Content Strategy
When Client Says, "Your Price Is Too High!” And You Say...
Dan Lok Beginner 7y ago
Who Wants To Be a Millionaire? Asian Parody
Copywriting & Content Strategy
Who Wants To Be a Millionaire? Asian Parody
Dan Lok Beginner 7y ago
3 Luxury Umbrellas Unboxing (Pasotti)
Copywriting & Content Strategy
3 Luxury Umbrellas Unboxing (Pasotti)
Dan Lok Beginner 7y ago
When You're Stuck In Life...
Copywriting & Content Strategy
When You're Stuck In Life...
Dan Lok Beginner 7y ago
How To Break Bad Habits
Copywriting & Content Strategy
How To Break Bad Habits
Dan Lok Beginner 7y ago
The One Secret To Close More Sales On The Phone
Copywriting & Content Strategy
The One Secret To Close More Sales On The Phone
Dan Lok Beginner 7y ago
Tour of My $15 Million Dollar Penthouse - Dan Lok Headquarters
Copywriting & Content Strategy
Tour of My $15 Million Dollar Penthouse - Dan Lok Headquarters
Dan Lok Beginner 7y ago
Bruce Lee's Jeet Kune Do Trapping Drills
Copywriting & Content Strategy
Bruce Lee's Jeet Kune Do Trapping Drills
Dan Lok Beginner 7y ago
Happy Canada Day From Dan Lok
Copywriting & Content Strategy
Happy Canada Day From Dan Lok
Dan Lok Beginner 7y ago
Unboxing Audemars Piguet Watch
Copywriting & Content Strategy
Unboxing Audemars Piguet Watch
Dan Lok Beginner 7y ago
How To Think And Grow Rich
Copywriting & Content Strategy
How To Think And Grow Rich
Dan Lok Beginner 7y ago
Clients Say, “Let Me Think About It.” And You Say, “..."
Copywriting & Content Strategy
Clients Say, “Let Me Think About It.” And You Say, “..."
Dan Lok Beginner 7y ago
Debunked Myth About Self Made Millionaires
Copywriting & Content Strategy
Debunked Myth About Self Made Millionaires
Dan Lok Beginner 7y ago
Unboxing Christian Louboutin
Copywriting & Content Strategy
Unboxing Christian Louboutin
Dan Lok Beginner 7y ago
How To Get Rich: 10 Reasons Why Most Don’t Become Wealthy
Copywriting & Content Strategy
How To Get Rich: 10 Reasons Why Most Don’t Become Wealthy
Dan Lok Beginner 7y ago
4 Ways To Have Energy All Day
Copywriting & Content Strategy
4 Ways To Have Energy All Day
Dan Lok Beginner 7y ago
3 Things That Will Hold You Back From Success
Copywriting & Content Strategy
3 Things That Will Hold You Back From Success
Dan Lok Beginner 7y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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Create Successful Pinterest Pins for Business in Canva
📚 Coursera Course ↗
Self-paced
Create Successful Pinterest Pins for Business in Canva
Opens on Coursera ↗
Online Games: Literature, New Media, and Narrative
📚 Coursera Course ↗
Self-paced
Online Games: Literature, New Media, and Narrative
Opens on Coursera ↗
Seal Deals Smartly
📚 Coursera Course ↗
Self-paced
Seal Deals Smartly
Opens on Coursera ↗
Facebook Storytelling: Write Compelling Stories
📚 Coursera Course ↗
Self-paced
Facebook Storytelling: Write Compelling Stories
Opens on Coursera ↗
Data Visualization using Plotly
📚 Coursera Course ↗
Self-paced
Data Visualization using Plotly
Opens on Coursera ↗
Match Voice to Brand
📚 Coursera Course ↗
Self-paced
Match Voice to Brand
Opens on Coursera ↗