Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

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Skills in this topic
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Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
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Why you want to focus on nailing your hook for your YouTube videos
Copywriting & Content Strategy
Why you want to focus on nailing your hook for your YouTube videos
Vanessa Lau Intermediate 3y ago
PPC Ad Copy Testing Strategies
Copywriting & Content Strategy
PPC Ad Copy Testing Strategies
Paid Media Pros Intermediate 3y ago
Tips for Talking to Camera as a NEW YouTuber
Copywriting & Content Strategy
Tips for Talking to Camera as a NEW YouTuber
Vanessa Lau Intermediate 3y ago
September 23, 2022
Copywriting & Content Strategy
September 23, 2022
Alex Cattoni Intermediate 3y ago
NASA’s DART is headed for impact #shorts
Copywriting & Content Strategy
NASA’s DART is headed for impact #shorts
Seeker Beginner 3y ago
How to Build a Global Brand Without a Global Budget
Copywriting & Content Strategy
How to Build a Global Brand Without a Global Budget
Moz Intermediate 3y ago
🤔 Are you using outdated marketing techniques? ⁠
Copywriting & Content Strategy
🤔 Are you using outdated marketing techniques? ⁠
Alex Cattoni Intermediate 3y ago
Master Your WEEK: No More Midweek Burnout
Copywriting & Content Strategy
Master Your WEEK: No More Midweek Burnout
Evan Carmichael Intermediate 3y ago
The Profound Way To Sell
Copywriting & Content Strategy
The Profound Way To Sell
Dan Lok Beginner 3y ago
5 Pro-Level React Do's & Don'ts
Copywriting & Content Strategy
5 Pro-Level React Do's & Don'ts
Traversy Media Beginner 3y ago
How To Sell Something For 50X The Price and Customers Are Happy To Buy It
Copywriting & Content Strategy
How To Sell Something For 50X The Price and Customers Are Happy To Buy It
Dan Lok Beginner 3y ago
Someone’s ashes were smuggled into space! #shorts
Copywriting & Content Strategy
Someone’s ashes were smuggled into space! #shorts
Seeker Intermediate 3y ago
Creating Webhooks in Slack and sending messages from Powershell
Copywriting & Content Strategy
Creating Webhooks in Slack and sending messages from Powershell
IppSec Beginner 3y ago
Make $$$ as a COPYWRITER😮😮
0:28
Copywriting & Content Strategy
Make $$$ as a COPYWRITER😮😮
Iman Gadzhi Motivation Intermediate 3y ago
How well do you think this applies across startups, writing, and social situations? #shorts
Copywriting & Content Strategy
How well do you think this applies across startups, writing, and social situations? #shorts
Lenny's Podcast Beginner 3y ago
Arielle probably helped form some of the product one-liners that you know and love #shorts
Copywriting & Content Strategy
Arielle probably helped form some of the product one-liners that you know and love #shorts
Lenny's Podcast Beginner 3y ago
Copywriting Crash Course For Beginners: Headlines, Bullet, & Story Formulas
13:18
Copywriting & Content Strategy
Copywriting Crash Course For Beginners: Headlines, Bullet, & Story Formulas
Jason Whaling Beginner 3y ago
6 Copywriting Tips For Product Descriptions #Shorts
1:00
Copywriting & Content Strategy
6 Copywriting Tips For Product Descriptions #Shorts
Google for Creators Intermediate 3y ago
Should You Write Long Form Content?
Copywriting & Content Strategy
Should You Write Long Form Content?
Rank Math SEO Beginner 3y ago
5 MISTAKES LOWERING YOUR VIEWS ON TIKTOK in 2022 (WHY YOUR VIEWS ARE DOWN)
Copywriting & Content Strategy
5 MISTAKES LOWERING YOUR VIEWS ON TIKTOK in 2022 (WHY YOUR VIEWS ARE DOWN)
Chase Chappell Beginner 3y ago
How To Convert Website Visitors Into Customers (By Building A Perfect Website)
Copywriting & Content Strategy
How To Convert Website Visitors Into Customers (By Building A Perfect Website)
HelpBnk Intermediate 3y ago
Let's Explore the PAS Copywriting Framework
1:20
Copywriting & Content Strategy
Let's Explore the PAS Copywriting Framework
Anyword Intermediate 3y ago
How to create content strategy for social media #shorts
Copywriting & Content Strategy
How to create content strategy for social media #shorts
Vanessa Lau Intermediate 3y ago
Instagram is DYING. Here’s why.
Copywriting & Content Strategy
Instagram is DYING. Here’s why.
Vanessa Lau Intermediate 3y ago
REMEMBER 👉🏻 You have to start somewhere.
Copywriting & Content Strategy
REMEMBER 👉🏻 You have to start somewhere.
Alex Cattoni Beginner 3y ago
📣 Copywriting templates are B.S. 👉🏻 Here’s why you should use formulas instead…⁠⁠
Copywriting & Content Strategy
📣 Copywriting templates are B.S. 👉🏻 Here’s why you should use formulas instead…⁠⁠
Alex Cattoni Intermediate 3y ago
If I Wanted 1 Million Followers, THIS Is What I Would Do...
Copywriting & Content Strategy
If I Wanted 1 Million Followers, THIS Is What I Would Do...
Vanessa Lau Intermediate 3y ago
⁠Ummm... business cards are SO 1999 (or are they? 🤔)
Copywriting & Content Strategy
⁠Ummm... business cards are SO 1999 (or are they? 🤔)
Alex Cattoni Intermediate 3y ago
✋ STOP. Don't write another word until you download these 3 Chrome Extensions!
Copywriting & Content Strategy
✋ STOP. Don't write another word until you download these 3 Chrome Extensions!
Alex Cattoni Intermediate 3y ago
Why Conviction Makes Or Breaks A Sell - Dan Loks Sales Team Meeting
Copywriting & Content Strategy
Why Conviction Makes Or Breaks A Sell - Dan Loks Sales Team Meeting
Dan Lok Beginner 3y ago
Watch now on my YouTube channel!
Copywriting & Content Strategy
Watch now on my YouTube channel!
Alex Cattoni Intermediate 3y ago
Become A Master of Persuasion: 5 Books To Improve Your Copywriting & Storytelling
Copywriting & Content Strategy
Become A Master of Persuasion: 5 Books To Improve Your Copywriting & Storytelling
Alex Cattoni Beginner 3y ago
The Secret to REAL GROWTH on Instagram (it’s not Reels)
Copywriting & Content Strategy
The Secret to REAL GROWTH on Instagram (it’s not Reels)
Vanessa Lau Intermediate 3y ago
How To Plan Like A Millionaire
Copywriting & Content Strategy
How To Plan Like A Millionaire
Dan Lok Beginner 3y ago
Have you experienced this phenomenon before?
Copywriting & Content Strategy
Have you experienced this phenomenon before?
Alex Cattoni Intermediate 3y ago
20 HUGE Mistakes NEW YouTubers Make
Copywriting & Content Strategy
20 HUGE Mistakes NEW YouTubers Make
Vanessa Lau Intermediate 3y ago
NASA’s MOXIE produced oxygen on Mars #shorts
Copywriting & Content Strategy
NASA’s MOXIE produced oxygen on Mars #shorts
Seeker Beginner 3y ago
Watch the full video on my YouTube channel 🎥
Copywriting & Content Strategy
Watch the full video on my YouTube channel 🎥
Alex Cattoni Intermediate 3y ago
Ad Writing Exercise & Critique - How To Write Insanely Better Copy
Copywriting & Content Strategy
Ad Writing Exercise & Critique - How To Write Insanely Better Copy
Alex Cattoni Beginner 3y ago
👉🏻 Figuring out this information gives you a clear picture of WHO you're actually speaking to.
Copywriting & Content Strategy
👉🏻 Figuring out this information gives you a clear picture of WHO you're actually speaking to.
Alex Cattoni Intermediate 3y ago
Why "Charge Less" is Almost Always the Wrong Advice
Copywriting & Content Strategy
Why "Charge Less" is Almost Always the Wrong Advice
Dan Lok Beginner 3y ago
Outdated Instagram Tips You SHOULD NOT Be Doing In 2022 | Please stop doing these…
Copywriting & Content Strategy
Outdated Instagram Tips You SHOULD NOT Be Doing In 2022 | Please stop doing these…
Vanessa Lau Intermediate 3y ago
BRANDING 101 👉🏻 people buy from brands & businesses that share the same VALUES as they do 🤯⁠
Copywriting & Content Strategy
BRANDING 101 👉🏻 people buy from brands & businesses that share the same VALUES as they do 🤯⁠
Alex Cattoni Beginner 3y ago
How To Find Clients The WRONG Way: 3 DEADLY Outreach Mistakes (with Stefan Georgi)
Copywriting & Content Strategy
How To Find Clients The WRONG Way: 3 DEADLY Outreach Mistakes (with Stefan Georgi)
Alex Cattoni Intermediate 3y ago
Most Salespeople Make This Dumb Mistake All the Time ~ Dan Lok Live Sales Training
Copywriting & Content Strategy
Most Salespeople Make This Dumb Mistake All the Time ~ Dan Lok Live Sales Training
Dan Lok Beginner 3y ago
Comment "YES!!!" below if you’re here to be a MASTER, not mediocre.⁠👇🏻⁠⁠#copywriting #aitools
Copywriting & Content Strategy
Comment "YES!!!" below if you’re here to be a MASTER, not mediocre.⁠👇🏻⁠⁠#copywriting #aitools
Alex Cattoni Intermediate 3y ago
How to Make a YouTube Video from Start to Finish
Copywriting & Content Strategy
How to Make a YouTube Video from Start to Finish
Vanessa Lau Intermediate 3y ago
👀 The most UNDERRATED side hustle of 2022 is... 🤑🤑🤑⁠⁠Yep. You guessed it...⁠⁠COPYWRITING. ⁠⁠
Copywriting & Content Strategy
👀 The most UNDERRATED side hustle of 2022 is... 🤑🤑🤑⁠⁠Yep. You guessed it...⁠⁠COPYWRITING. ⁠⁠
Alex Cattoni Intermediate 3y ago
📚 Coursera Courses Opens on Coursera · Free to audit
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Global sustainability and corporate social responsibility: Be sustainable
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Self-paced
Global sustainability and corporate social responsibility: Be sustainable
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Product Marketing and Go-to-Market Strategy
📚 Coursera Course ↗
Self-paced
Product Marketing and Go-to-Market Strategy
Opens on Coursera ↗
Get started with Piktochart
📚 Coursera Course ↗
Self-paced
Get started with Piktochart
Opens on Coursera ↗
Facebook Storytelling: Write Compelling Stories
📚 Coursera Course ↗
Self-paced
Facebook Storytelling: Write Compelling Stories
Opens on Coursera ↗
YouTube Editing: Enhance Videos
📚 Coursera Course ↗
Self-paced
YouTube Editing: Enhance Videos
Opens on Coursera ↗
Create a no-code responsive website with Webflow
📚 Coursera Course ↗
Self-paced
Create a no-code responsive website with Webflow
Opens on Coursera ↗