How Do You Build A Sustainable Business? - Ryan McSorley

Ryan and his Co-founder Josie have a combined 20 years of experience working for consumer goods brands, from Ecover and Method and Ella’s Kitchen to PepsiCo and Starbucks. Having both worked for larger cleaning brands for several years, we were aware of the fact that cleaning products are often 90% water and packaged in single-use plastic. Globally, homecare generates around 29.5 billion bottles each year, and in the UK less than one-third of plastic is recycled, according to Euromonitor. Ryan believes that the planet and people deserve a better option and felt that with their experience they could build something that would have a real impact on the industry. So they set out on a mission to reimagine clean. To create cleaning products that would be a real sustainable step change with no single-use plastic and no more unnecessary water. In this episode, Simon and Ryan discuss why putting yourself in the shoes of your consumer is so important, sustainability in business and much more. If you enjoy this podcast send it to a friend so you can level up together! Topics How Neat. started and their mission Putting yourself in the shoes of the consumer How Ryan funded Neat. Distribution, eCommerce and Retail B2B vs B2C Sustainability In Business Powered By GoDaddy UK: 40% off: https://bit.ly/3IZ0Ibc Tailor Brands: Pep for 40% off https://tailorbrands.go2cloud.org/SH5U FOR MORE HELP START HERE: purposefulproject.com