📰 Adweek
Articles from Adweek · 10 articles · Updated every 3 hours · View all news
Adweek
📣 Digital Marketing & Growth
⚡ AI Lesson
4d ago
Brands Beloved by People Risk Being Invisible to AI
The same qualities that drive successful brand turnarounds also drive AI visibility.
Adweek
📣 Digital Marketing & Growth
⚡ AI Lesson
5d ago
The Feeding Frenzy Fueling Food Media M&A
Eater and Tasty are the latest publishers looking to capitalize on a growing appetite for food and dining brands.
Adweek
📣 Digital Marketing & Growth
⚡ AI Lesson
1w ago
ADWEEK Introduces the Marketing Vanguard Newsletter: Your Definitive CMO Digest to Getting Stuff Done
This CMO-first digest is the latest offering in ADWEEK’s Marketing Vanguard franchise: a collection of invitation-only events, including our signature Inspirati
Adweek
📣 Digital Marketing & Growth
⚡ AI Lesson
1w ago
State Street CMO John Brockelman’s Unconventional Playbook for Financial Marketing Success
The man behind “Fearless Girl” shares how finance can inspire creativity.
Adweek
📣 Digital Marketing & Growth
⚡ AI Lesson
1w ago
Angela Zepeda, X’s Onetime Marketing Chief, Out Amid Restructure
The social platform is reshuffling its ranks ahead of a planned $1 trillion SpaceX IPO.
Adweek
📣 Digital Marketing & Growth
⚡ AI Lesson
1w ago
As AI Fears Grow, Brands Are Virtue Signaling About The Tech
Advertisers from Equinox to Almond Breeze take clear stances on the tech amid AI backlash.
Adweek
📣 Digital Marketing & Growth
⚡ AI Lesson
1w ago
Ads of the Week: 8 Campaigns That Caught Our Eye, From Aerie to Cheetos
This week's notable ads came from brands including Aerie, KFC, Peroni, and more.
Adweek
📣 Digital Marketing & Growth
⚡ AI Lesson
1w ago
E.l.f. Beauty Says AI Answer Engines Are Already Changing How People Shop
There is fierce disagreement around how much generative AI models, which are changing the way that people find and discover products, will also disrupt retail m
Adweek
⚡ AI Lesson
1w ago
Horizon Media’s New COO Has a Mandate to Kill Billable Hours
Bhavana Smith joins to lead the charge on shifting the agency to performance pay as AI reshapes the agency business.
Adweek
⚡ AI Lesson
1w ago
OpenAI Killed Sora. Creatives Had Already Moved On
As OpenAI shuts down its marquee video tool, agencies say they quietly switched to better options long before the announcement.
DeepCamp AI