What is passive voice? | SEO copywriting

Yoast · Beginner ·📣 Digital Marketing & Growth ·6y ago
This video about passive voice is part of the online SEO Copywriting training by Yoast SEO academy. Learn more about how to write great content that ranks in the search results - https://yoa.st/443. The course includes reading materials and quizzes. ► About this video In this video, Siobhan talks about a quite difficult and important piece of grammar: the passive voice. You should try to avoid using it, unless you have a very good reason. Passive voice is wordy and takes longer to understand. So, we don’t recommend using it in your writing. Watch the video and learn more about passive voice! 👍Did you enjoy this video? Don’t forget to click the like button! #PassiveVoice #YoastSEOacademy #SEOcopywriting #SEO #YoastSEO #SEOforWordPress ► Items discussed in this video 0:00 - Introduction 1:07 - What is the passive voice? 2:54 - When can you use the passive voice? 3:38 - Why we don’t recommend using the passive voice ► What should you watch next? Do you want to know more about how to rewrite passive sentences? Check out this video: https://youtu.be/X5qf1fHr0S8 Or watch one of these videos: ‣ How to use transition words: https://youtu.be/n0Ci0VEQE_Q ‣ How to edit your text for readability: https://youtu.be/bWeHk85dDoE ‣ What are transition words?: https://youtu.be/rStygfjAjUU ► About the SEO Copywriting training If your web text is well-written and optimized for your visitors and search engines, you’re more likely to rank higher in Google! With the SEO copywriting training you will learn how to do that. After this training…. - Your texts will be a breeze to read. Your audience reaches the end of every page without any effort! - You’ll write faster and rank higher because you know how to prepare before writing. You’ll stop trusting your gut feeling in structuring your text. - You’ll know more about picking the right keywords and topics that people are looking for. You'll know what to write about to attract more readers. ► Yoast The mission of Yoast is 'SE
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Related AI Lessons

Chapters (4)

Introduction
1:07 What is the passive voice?
2:54 When can you use the passive voice?
3:38 Why we don’t recommend using the passive voice
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