What 300 Email Marketers Got Wrong in 2026 (And Exactly How to Fix It)
40% of marketers are still tracking an email metric that stopped being accurate in 2021 — and it might be quietly costing you your best leads.
*Download the free 2026 Email Marketing Growth Playbook to run your own numbers before your next send:* 🔗https://clickhubspot.com/w5kk
HubSpot surveyed over 300 email marketers to uncover the real gaps in how teams run their email programs in 2026. The results are a little unsettling. The metrics and habits most teams built their email workflow around? They don't work anymore. In this video, we break down 5 data-backed email marketing trends you need…
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Chapters (6)
Introduction: Are You Deleting Your Best Leads?
1:07
Trend 1: The Sunsetting Myth - Why Your List Hygiene Is Removing Buyers Mid-Deci
3:15
Trend 2: AI Got Smarter - How to Use AI Beyond Content Generation
5:57
Trend 3: The Editor Shift - What High-Performing Newsletter Editors Do Different
8:16
Trend 4: The Metric That Broke - Why Your Open Rate Has Been Lying to You Since
10:04
Trend 5: The Invisible Problem - Inbox Placement, Deliverability & What To Track
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