The Art of Convincing Search Engines for Re-Rankings (Ranking State Changing) - 40x Growth

The Ranking State explains the ranking potential of a web source during a period. A positive ranking state helps a website to have higher initial rankings and re-rankings, while a negative ranking state involves a consistent decline in rankings, impressions, clicks, query count, and crawl stats. Negative ranking states happen if a web source is stale, outdated, has scaled content without added value, and is costly to crawl or understand. Ranking State helps search engines to optimize the ranking of web documents with fewer resources. Rather than comparing 4 million web documents to each other, comparing 10.000 web sources and giving them a specific ranking prioritization makes it easier to construct a satisfying search engine result page. Related Videos: 1. Ranking Signal Transition: https://www.youtube.com/watch?v=M_6QoZk5ydY&t=986s 2. Topical Authority for NASDAQ: https://www.youtube.com/watch?v=jmvr_WBjf-U&t=2375s 3. Authorship Signals: https://www.youtube.com/watch?v=3cVEqwIb3pg&t=3s Related Articles: 1. Brand SERP: https://www.holisticseo.digital/theoretical-seo/brand-serp-optimization/ 2. Knowledge Panel: https://www.holisticseo.digital/theoretical-seo/knowledge-panel/ 3. Entity Identity Management: https://www.holisticseo.digital/seo-research-study/entity-identity-management Ranking prioritization is easily observed in Google Discover and Google News. A web source with a high level of relevance to a topic is chosen for a specific named entity. Google Discover is a query-less search experience with a content recommendation system based on topicality. Thus, the ranking state improvements usually come together with the Google Discover traffic increase or ranking appearance. The Ranking State helps search engines decrease the resources spent on evaluating websites. Rather than using expensive algorithms for every website's everyday version, a search engine can determine a website every 2 to 3 months after certain thresholds are exceeded and re-rank it by ch