Nir Eyal | Beyond Belief | Talks at Google

Bestselling author and leading thinker on the psychology of behavior change and human potential, Nir Eyal, discusses his New York Times bestselling book Beyond Belief: The Science-Backed Way to Stop Limiting Yourself and Achieve Breakthrough Results, which reveals how the hidden assumptions you carry shape what you see, how you feel, and what you do—and how to replace them with beliefs that unlock your true potential. Unlike the vague ‘just believe’ mantras, Nir offers a pragmatic, research-driven system for retraining the mind and body to go further than we think we can. Grounded in neurosci…