How to Outsource SEO (Step-by-Step)
In today’s video, you’ll learn how to systematize and outsource SEO using a simple 3-step framework.
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Additional SEO Resources
Copy My Link Building System: How to Get Backlinks “At Scale” ► https://www.youtube.com/watch?v=Ovu2ZYWgOJQ
SEO Checklist: How to Get More Organic Traffic (Step-by-Step) ► https://www.youtube.com/watch?v=taU9P98zfjk
On Page SEO Checklist for Higher Google Rankings ► https://www.youtube.com/watch?v=gDYjjkvtOVo
Automating Link Building with Zapier (Advanced Tutorial) ► https://www.youtube.com/watch?v=HyIXvIaUlLk
Link Building with Google Sheets: Start Guest Posting in 15 Minutes ► https://www.youtube.com/watch?v=bwYZGWDlQd8
How to Prioritize Your Digital Marketing Tasks and Maximize Productivity ► https://www.youtube.com/watch?v=eedeyfy_B-Q
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There are two massive benefits to outsourcing SEO over doing it in-house:
► It creates time for you to focus on things where you’re most valuable.
► Your hiring is not limited by geography.
Here’s the framework to building your outsourced SEO team.
First is to create SOPs. SOPs are detailed documents that explain how to carry out a task from start to finish.
If you’ve been to any McDonald’s around the world, you’ll learn that the experience anywhere, no matter in which country, is almost exactly the same. And this is due to SOPs.
For each new hire, they’ll get both in-person training as well as a handbook. The handbook covers how to do literally everything from greeting the customer at the drive-thru window, to kitchen responsibilities, and even how you should handle money.
And this is how you want to create your SOPs. Don’t assume that people you hire know your expectations. Outline every last detail to the point of visualization.
You’ll learn how to do this in the video.
The second step in the framework is hiring freelancers.
People often look for one freelancer to do everything. And while there are p
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