Analyze and Visualize Marketing Funnels

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Analyze and Visualize Marketing Funnels

Coursera · Intermediate ·📊 Data Analytics & Business Intelligence ·1w ago
Have you ever wondered why users click, browse, begin the process… and still don’t convert? In many companies, even a tiny 5% improvement in funnel efficiency can translate into thousands of additional conversions and significant revenue growth. This Short Course was created to help Digital Marketing Professionals be able to systematically analyze conversion funnels to identify user drop-off points and create interactive, multi-source dashboards that provide unified business performance insights for data-driven optimization decisions. By completing this course, you'll be able to demonstrate …
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