The Craftsman’s Fallacy: Why Building a Great Product Is Only 20% of the Work

1. 1Identify your product's unique value proposition
2. 2Develop a go-to-market strategy
3. 3Build a sales and marketing team
4. 4Establish distribution channels
5. 5Monitor and adjust your strategy based on customer feedback

Entrepreneurs, product managers, and startup teams can benefit from understanding that creating a great product is not enough for success, and that a significant amount of work is required for sales, marketing, and distribution

💡 Creating a great product is not enough for success, and a significant amount of work is required for sales, marketing, and distribution

💡 Building a great product is only 20% of the work! The other 80% is sales, marketing, and distribution #startups #entrepreneurship