How to do a website audit in 2026 (+ free tracker)

📰 Semrush Blog

Learn to perform a comprehensive website audit covering SEO, AI visibility, and user experience to improve your site's performance

intermediate Published 15 Apr 2026

Action Steps

Conduct an SEO audit using tools like Semrush to identify technical issues
Assess AI visibility by analyzing your site's content and structure
Evaluate user experience by reviewing website design, navigation, and mobile responsiveness
Use a website audit tracker to organize and prioritize findings
Develop a remediation plan to address identified issues and improve website performance

Who Needs to Know This

This micro-lesson is beneficial for marketers, SEO specialists, and product managers who want to optimize their website's performance and user experience. It can help them identify areas for improvement and develop a data-driven strategy for growth.

Key Insight

💡 A thorough website audit can help you identify and fix technical issues, improve user experience, and increase online visibility