Building a WhatsApp AI CRM in Google Sheets with Apps Script, Twilio & GPT-4

📰 Dev.to · Hayrullah Kar

Build a WhatsApp AI CRM using Google Sheets, Apps Script, Twilio, and GPT-4 to automate customer interactions

intermediate Published 10 Jul 2026
Action Steps
  1. Set up a Twilio account and configure WhatsApp API
  2. Create a Google Sheets database to store customer interactions
  3. Use Apps Script to integrate Twilio and Google Sheets
  4. Implement GPT-4 AI model to automate customer responses
  5. Test and deploy the WhatsApp AI CRM
Who Needs to Know This

Developers and marketers can benefit from this integration to streamline customer relationship management and automate tasks

Key Insight

💡 Google Sheets can be used as a capable app backend for building custom CRMs

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💡 Build a WhatsApp AI CRM with Google Sheets, Apps Script, Twilio & GPT-4! #AI #CRM #GoogleSheets

Key Takeaways

Build a WhatsApp AI CRM using Google Sheets, Apps Script, Twilio, and GPT-4 to automate customer interactions

Full Article

Google Sheets is a shockingly capable app backend. Pair it with Apps Script, the Twilio WhatsApp...
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