AEO, GEO is bullshit buzzword, intended to trick clients. Change my mind.

(I wrote this post 3 months ago, posting again to see if the sentiment changed.) From my own personal experience, you don't even have to care about AI stuff. As long as your SEO is on point, ChatGPT, Gemini, Grok, and etc... will start to refer your service. Thus, AEO and GEO is mostly, if not totally, unnecessary. It's my honest take and I understand I might be wrong. What do you think guys? Enlighten me.